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All new Herbalife distributors will find this 20 Steps to Success Guide extremely helpful.

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LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. MY BASIC INFORMATION Name Started Phone # E-mail address MY SPONSOR Name Phone # Phone # E-mail address CONTENT Step 1. Signing up with the Company ............................................................................................................. 4 Step 2. Study the product catalog and pricelist ........................................................................................ 6 Step 3. Order products for your nutrition program ................................................................................... 6 Step 4. Study the Distributor manual.......................................................................................................... 8 Step 5. Healthy breakfast program ........................................................................................................... 10 Step 6. Weight loss program ..................................................................................................................... 12 Step 7. Weight loss program: how to get best results ........................................................................... 14 Step 8. Start creating your Before and After story ................................................................................. 16 Step 9. Working with coach/sponsor ........................................................................................................ 18 Step 10. Weight Loss Challenge ............................................................................................................... 20 Step 11. Success University ...................................................................................................................... 22 Step 12. Volume points and discounts ..................................................................................................... 24 Step 13. Define your goals ......................................................................................................................... 26 Step 14. Ordering products ........................................................................................................................ 28 Step 15. VIP Distributor .............................................................................................................................. 32 Step 16. Who do you know? ...................................................................................................................... 34 Step 17. How to approach your acquaintances ...................................................................................... 36 Step 18. Meeting the customer ................................................................................................................. 38 Step 19. Capitalizing on your success! .................................................................................................... 40 Step 20. Congratulations: You are now Success Builder! .................................................................... 44 NEXT STEPS: Qualified Producer ........................................................................................................................... 46 Completing the Supervisor qualification ........................................................................................... 48 Managing your product stock and finances ...................................................................................... 54 CONCLUSION .............................................................................................................................................. 58 20 STEPS 3
20 STEPS TO SUCCESS! Welcome to Herbalife! Together we can achieve great results, acquire healthy nutritional habits, lose weight, look and feel good. Having learned to understand good nutrition, you will be able to help your family, friends and many other people to achieve similar results. So let's get started! By following our instructions, you will be able to move STEP by STEP ahead. Don't forget to do your home work and maintain close contact with your coach (sponsor). If your sponsor lives nearby, we strongly recommend you join his/her business system and fill this plan with practical actions. If your coach lives in another city, we recommend you keep in constant touch with him/her via telephone and Internet and work to implement this plan. STEP 1. SIGNING UP WITH THE COMPANY You have purchased an International Business Pack, which includes an application form which once completed, signed and returned to the Company, allows you to order products directly from the Company with a 25-50% distributor discount depending on your status. This application also allows you to build your own customer and distributor network and earn money. HOMEWORK: TASK DATE Complete the application following instructions from your coach (sponsor) Mail the 1st and the 2nd copies of the application to the Company (envelope is included) Hand over or mail the 4the copy to your sponsor. If your sponsor is far away, e-mail him/her a scanned copy 4 20 STEPS
LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 5
STEP 2. STUDY THE PRODUCT CATALOG AND PRICELIST In the catalog you will find description of our nutrition, weight loss and targeted products and personal care products. HOMEWORK: TASK DATE Study the product catalog and discuss it with your coach STEP 3. ORDER PRODUCTS FOR YOUR NUTRITION PROGRAM Discuss your program with your coach (sponsor). Start with healthy breakfast and if you want to lose weight, add other elements to your program. If you have already begun our inner nutrition program, we recommend you discuss with your coach the program of outer nutrition and personal care. Try our personal care products and feel the difference. HOMEWORK: TASK DATE Get instructions from your coach on how to build your program and order products from the Company Get suggestions on our outer nutrition program and order products from the Company ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 6 20 STEPS
LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 7
STEP 4. STUDY THE DISTRIBUTOR MANUAL The Distributor manual explains in detail all the aspects of building the Herbalife business. HOMEWORK: TASK DATE If you decide to start earning money and building business immediately, study the Distributor manual and discuss issues of interest with your sponsor If you decide to start working and earning money at a later stage, you can skip this stage for now and go back to it when you are ready ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 8 20 STEPS
LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 9
STEP 5. HEALTHY BREAKFAST PROGRAM Healthy breakfast is the foundation of good nutrition. Start with a healthy breakfast in the morning – and you are halfway to good health and ideal weight. Study the healthy breakfast materials and start enjoying a healthy breakfast HOMEWORK: TASK DATE Get all the necessary materials and healthy breakfast recommendations from your coach (sponsor) Order products for yourself and your family and switch to healthy breakfast as soon as possible. You will feel the results immediately! ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 10 20 STEPS
LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 11
STEP 6. WEIGHT LOSS PROGRAM If you need to lose weight, this information is important for you. It will also help you to work with your customers. Our weight loss program consists of three major elements: Our nutrition and weight loss products which have proved their effectiveness around the world in the last 30 years. The basic weight loss program is: o Healthy breakfast: Aloe Vera drink, Formula 1 shake and Thermojetics beverage o During the day replace your regular meals with 2-3 shakes and drink 1.5 l of Thermojetics beverage (1-2 teaspoonfuls per 1.5 l of water) One regular meal during the day at lunch or dinner. Consult your coach as to which products should be included into your regular meals and which should better be avoided. Work with your coach. Working with the coach is a key element of the long term success in losing and controlling weight. Be in constant touch with your sponsor and follow his/her recommendations diligently. HOMEWORK: TASK DATE Discuss your weight loss program with your coach (sponsor) Order products from the Company Ask your coach for recommendations on regular food Get the Glycemic index chart and use it for proper food choices Register your "Before" condition: weight, measures, general well being (see steps 15, 16) Take your picture before starting the program 12 20 STEPS
LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 13
STEP 7. WEIGHT LOSS PROGRAM: HOW TO GET THE BEST RESULTS Calculate the length of the weight loss program based on the average loss of 3 kilos a month. Be patient: extra weight is accumulated during the span of dozens of years and we can't just lose it in a couple of weeks. Our program is aimed at improving nutrition, and weight loss is a result of good nutrition. Good nutrition is not an attack on extra weight; it's a life long project. Start with healthy breakfast Bring the daily protein intake to 1.2-1.5 g per kilo of your weight. Half of this amount should come from our shakes (Formula 1 + protein powder) 2-3 shakes a day + one meal is the foundation of the weight loss program Don't make big intervals (more than 3 hours) between meals, shakes or snacks (a snack is our protein bar, an apple, a salad or a shake). This will help you to avoid hunger bouts and overeating at the next meal Prepare 1.5 l of Thermojetics beverage and drink it by 6.00 pm. You need to drink approximately 30 ml of water per kilo of your weight. Avoid sweet drinks, sodas and juices Say “no” to or reduce simple carbs: wheat-, corn-, rice- and potato- based products. Say “no” to sweets For a regular meal chose lean meat or fish, vegetables and soups. Avoid frying food, especially breading. Cook steamed diet foods instead (in a steamer or pressure cooker), bake food in the oven or grill. Avoid eating before going to bed – it results in autointoxication and weight gain HOMEWORK: TASK Get a Weight and measurements chart from your coach, register See chart p. 15 your progress regularly and discuss it with your coach ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 14 20 STEPS
LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. DATE WEIGHT CHEST WAIST HIPS 20 STEPS 15
STEP 8. START CREATING YOUR “BEFORE AND AFTER” SUCCESS STORY Take your picture before you start the program Describe your “Before” condition in detail E.g., if you suffer from fatigue, for how many years, how often and how you deal with it Regularly take your chest, waist and thigh measurements, weigh yourself and write everything down in a chart Take your picture every 2 weeks – you are writing your own story which may change your life Register all your general well being changes in a chart Don't forget: your story is not just dry facts, it's a dynamically developing story HOMEWORK: TASK DATE Create your “Before” story ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 16 20 STEPS
LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 17
STEP 9. WORKING WITH SPONSOR Your sponsor is an experienced person who can help you to define and achieve your goals. The more often you are in touch with him/her, the less mistakes you will be making along the way and the faster you will be moving towards the goals you've set. At the beginning we recommend being in touch with your sponsor 2-6 times a week, depending on your goals. Join your sponsor’s business system. It could be one-on-one training, Nutrition Club, Weight Loss Challenge, or training via Internet or phone. You need this ongoing training to acquire skills and knowledge and to move forward in the business. If Success Training Seminars (STS) are taking place in your area, we recommend you participate in order to get information and inspiration from the most successful people in your area. If you decide to start working, you will need the following tools: Pitch book Healthy breakfast script Nutrition and weight loss meeting script Personal care meeting script Flyers, business cards, surveys, etc HOMEWORK: TASK DATE Call, write to or meet your sponsor without delay! Join your sponsor’s business system Participate in a local seminar or distributor workshop Get all the necessary tools from your sponsor and discuss how to best use them ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 18 20 STEPS
LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 19
STEP 10. WEIGHT LOSS CHALLENGE SUPPORT GROUP We strongly recommend you join a Weight Loss Challenge group for those who want to improve their eating habits and lose weight. WLC Support group is a 12-week educational and practical course which will help you and your family to learn various aspects of nutrition and achieve your ideal weight. Enroll in the nearest course! It’s better to lose weight together than gain it alone! Here are the major topics of the WLC meetings: Working with a coach. Personalizing the nutrition and weight control program An unfulfilled dream, or why diets fail Protein and its role in good nutrition and weight loss Healthy breakfast. How to start your day in order to lose weight and feel good What we drink. Water, its importance for good health and weight control Simple and complex carbs. How our body turns extra sugar into fat How to use the Glycemic Index chart to make proper food choices Good and bad fats. How to make a proper choice Nutritious value and calorie content of products Shopping for foods the smart way Dining out and portion control Body waste and autointoxication. How to help our body to clean itself Physical activity, energy and weight loss Good nutrition for a healthy heart Natural body protection. Free radicals and anti-oxidants Why our body needs more calcium Weight control and good health for life HOMEWORK: TASK NOTES DATE Learn from your sponsor about the next WLC and enroll! ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 20 STEPS
LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 21
STEP 11. SUCCESS UNIVERSITY Success University is a weekly Distributor training where new distributors acquire the necessary knowledge and skills to build their business. Between the University trainings, distributors work with their sponsors to implement this knowledge. As a result, they learn more with every passing week, get customers and start earning money, and in several weeks the new distributor grows into a coach himself. HOMEWORK: TASK DATE Learn from your sponsor about the nearest enrollment into the Success University and enlist! ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 22 20 STEPS
LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 23
STEP 12. VOLUME POINTS AND DISCOUNTS Volume point (VP) is a universal unit adopted by our Company to indicate the price of products. The reason behind it is an international character of our Company and the need to take account of the distributor activities and royalty pay-outs in different countries. The more VP does the distributor accumulate during a given month, the higher is his discount, and consequently, his retail profit (when selling products to the end consumer). Customers (end consumers) pay full customer price for the products, as seen from the pricelist. Distributors purchase products at 25-42% discount depending on the VP accumulated in the given month or their status in the Company. In the pricelist you will find information about the VP, prices and discounts for all the products. If you place orders directly with the Company on your ID number, your volume accumulates, you move up the Marketing Plan levels and your distributor discount increases (see below) HOMEWORK: TASK DATE Read the chapters in the Distributor manual related to volume points and discounts Discuss with your sponsor your optimal order and discount at the current stage ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 24 20 STEPS
LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 25
STEP 13. DEFINE YOUR GOALS People come to our Company with different goals: some want to improve their health and lose weight, others want to build a career. Let’s define our goals and plan our actions accordingly. Variants of goals – chose the appropriate ones: For yourself: improve nutrition, lose weight, feel better. It’s really very simple: work with your coach and follow his/her instructions For your family: study nutrition-related issues and help your family and friends. Join a Weight Loss Challenge and Success University. With the help of your coach (sponsor) chose good nutrition programs for your family members «Finance» your program. With 35-42% discount, you will be able to finance your own program if you have 3-5 customers at full customer price. Make a list of acquaintances and think who else might need to learn about our program. Discuss your list of acquaintances with your sponsor and develop a plan of action. Become a Wellness/Nutrition coach and start earning money in your spare time. Wellness coach is an occupation which needs to be mastered like any other. Your sponsor will help you to develop a plan of action to build and service your customer base. More satisfied customers mean more money. Working in your spare time, you can earn up to $1,500. When you work full time, you can earn up to $2,000-3,000 a month. (Disclaimer: Financial achievements are individual and depend on the distributor's performance). Build a business and a career. Building a distributor network means much higher profits. Ask your sponsor for more information and develop a plan of action HOMEWORK: TASK DATE Discuss with your sponsor the optimal goals and tasks for the current stage. Based on the goals, develop your plan of action for the next week and month. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 26 20 STEPS
LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 27
STEP 14. ORDERING PRODUCTS If by now you haven’t yet ordered products for your program (and maybe, for your family and potential customers), do it now! Place a direct order with the Company using your Herbalife ID number. HOMEWORK: TASK DATE Find the product order form in your International Business Pack. Discuss with your sponsor what products you need and how to order them from the Company. Study steps 13, 14 and 15 and then decide which order you would like to place Place your order ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 28 20 STEPS
LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 29
IMPORTANT TO KNOW FOR THOSE WHO WANT TO GROW SUPERVISOR LEVEL AND WAYS TO QUALIFY Supervisor is a prestigious level of the Marketing Plan which awards the following advantages: 50% discount on products regardless of the amount of the order 50% retail profit from customer orders 8-25% wholesale profit from distributor orders 5% Royalty earnings from 3 supervisor levels Participation in Supervisor schools Supervisor pin and diploma HOW TO QUALIFY: Accumulate 5,000 vp in the period of 3-12 months. Only orders placed directly with the Company, are counted. Accumulate 4,000 vp in one month. Achieve 2,500 vp in each of the two consecutive months CUMULATIVE QUALIFICATION Each order placed directly with the Company on your ID, advances you towards your supervisor qualification. All your volume points are added up and as soon as you accumulate 5,000 vp, you are automatically upgraded to Supervisor and receive a pin and a diploma. HOW TO ACCELERATE VOLUME ACCUMULATION Identify those who need to lose weight. To the rest talk about our healthy breakfast concept Your customers will get their own results and give you referrals. Some of them will become your distributors This will give you more retail and wholesale profit Place your first order for minimum 500 vp order with 35% discount directly with the Company. You will become VIP Distributor (Senior Consultant) which means you have products for yourself and for several customers, and are helping other people to improve nutrition, lose weight and feel good When you have 3-4 customers at full retail price, you actually cover the cost of your own program. Good job! Help other people and get your products for free. See step 15 Advance to Success Builder and Qualified producer levels and accelerate your retail activities 30 20 STEPS
LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 31
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20 steps of success

  • 1.
  • 2. 2 20 STEPS
  • 3. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. MY BASIC INFORMATION Name Started Phone # E-mail address MY SPONSOR Name Phone # Phone # E-mail address CONTENT Step 1. Signing up with the Company ............................................................................................................. 4 Step 2. Study the product catalog and pricelist ........................................................................................ 6 Step 3. Order products for your nutrition program ................................................................................... 6 Step 4. Study the Distributor manual.......................................................................................................... 8 Step 5. Healthy breakfast program ........................................................................................................... 10 Step 6. Weight loss program ..................................................................................................................... 12 Step 7. Weight loss program: how to get best results ........................................................................... 14 Step 8. Start creating your Before and After story ................................................................................. 16 Step 9. Working with coach/sponsor ........................................................................................................ 18 Step 10. Weight Loss Challenge ............................................................................................................... 20 Step 11. Success University ...................................................................................................................... 22 Step 12. Volume points and discounts ..................................................................................................... 24 Step 13. Define your goals ......................................................................................................................... 26 Step 14. Ordering products ........................................................................................................................ 28 Step 15. VIP Distributor .............................................................................................................................. 32 Step 16. Who do you know? ...................................................................................................................... 34 Step 17. How to approach your acquaintances ...................................................................................... 36 Step 18. Meeting the customer ................................................................................................................. 38 Step 19. Capitalizing on your success! .................................................................................................... 40 Step 20. Congratulations: You are now Success Builder! .................................................................... 44 NEXT STEPS: Qualified Producer ........................................................................................................................... 46 Completing the Supervisor qualification ........................................................................................... 48 Managing your product stock and finances ...................................................................................... 54 CONCLUSION .............................................................................................................................................. 58 20 STEPS 3
  • 4. 20 STEPS TO SUCCESS! Welcome to Herbalife! Together we can achieve great results, acquire healthy nutritional habits, lose weight, look and feel good. Having learned to understand good nutrition, you will be able to help your family, friends and many other people to achieve similar results. So let's get started! By following our instructions, you will be able to move STEP by STEP ahead. Don't forget to do your home work and maintain close contact with your coach (sponsor). If your sponsor lives nearby, we strongly recommend you join his/her business system and fill this plan with practical actions. If your coach lives in another city, we recommend you keep in constant touch with him/her via telephone and Internet and work to implement this plan. STEP 1. SIGNING UP WITH THE COMPANY You have purchased an International Business Pack, which includes an application form which once completed, signed and returned to the Company, allows you to order products directly from the Company with a 25-50% distributor discount depending on your status. This application also allows you to build your own customer and distributor network and earn money. HOMEWORK: TASK DATE Complete the application following instructions from your coach (sponsor) Mail the 1st and the 2nd copies of the application to the Company (envelope is included) Hand over or mail the 4the copy to your sponsor. If your sponsor is far away, e-mail him/her a scanned copy 4 20 STEPS
  • 5. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 5
  • 6. STEP 2. STUDY THE PRODUCT CATALOG AND PRICELIST In the catalog you will find description of our nutrition, weight loss and targeted products and personal care products. HOMEWORK: TASK DATE Study the product catalog and discuss it with your coach STEP 3. ORDER PRODUCTS FOR YOUR NUTRITION PROGRAM Discuss your program with your coach (sponsor). Start with healthy breakfast and if you want to lose weight, add other elements to your program. If you have already begun our inner nutrition program, we recommend you discuss with your coach the program of outer nutrition and personal care. Try our personal care products and feel the difference. HOMEWORK: TASK DATE Get instructions from your coach on how to build your program and order products from the Company Get suggestions on our outer nutrition program and order products from the Company ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 6 20 STEPS
  • 7. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 7
  • 8. STEP 4. STUDY THE DISTRIBUTOR MANUAL The Distributor manual explains in detail all the aspects of building the Herbalife business. HOMEWORK: TASK DATE If you decide to start earning money and building business immediately, study the Distributor manual and discuss issues of interest with your sponsor If you decide to start working and earning money at a later stage, you can skip this stage for now and go back to it when you are ready ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 8 20 STEPS
  • 9. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 9
  • 10. STEP 5. HEALTHY BREAKFAST PROGRAM Healthy breakfast is the foundation of good nutrition. Start with a healthy breakfast in the morning – and you are halfway to good health and ideal weight. Study the healthy breakfast materials and start enjoying a healthy breakfast HOMEWORK: TASK DATE Get all the necessary materials and healthy breakfast recommendations from your coach (sponsor) Order products for yourself and your family and switch to healthy breakfast as soon as possible. You will feel the results immediately! ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 10 20 STEPS
  • 11. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 11
  • 12. STEP 6. WEIGHT LOSS PROGRAM If you need to lose weight, this information is important for you. It will also help you to work with your customers. Our weight loss program consists of three major elements: Our nutrition and weight loss products which have proved their effectiveness around the world in the last 30 years. The basic weight loss program is: o Healthy breakfast: Aloe Vera drink, Formula 1 shake and Thermojetics beverage o During the day replace your regular meals with 2-3 shakes and drink 1.5 l of Thermojetics beverage (1-2 teaspoonfuls per 1.5 l of water) One regular meal during the day at lunch or dinner. Consult your coach as to which products should be included into your regular meals and which should better be avoided. Work with your coach. Working with the coach is a key element of the long term success in losing and controlling weight. Be in constant touch with your sponsor and follow his/her recommendations diligently. HOMEWORK: TASK DATE Discuss your weight loss program with your coach (sponsor) Order products from the Company Ask your coach for recommendations on regular food Get the Glycemic index chart and use it for proper food choices Register your "Before" condition: weight, measures, general well being (see steps 15, 16) Take your picture before starting the program 12 20 STEPS
  • 13. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 13
  • 14. STEP 7. WEIGHT LOSS PROGRAM: HOW TO GET THE BEST RESULTS Calculate the length of the weight loss program based on the average loss of 3 kilos a month. Be patient: extra weight is accumulated during the span of dozens of years and we can't just lose it in a couple of weeks. Our program is aimed at improving nutrition, and weight loss is a result of good nutrition. Good nutrition is not an attack on extra weight; it's a life long project. Start with healthy breakfast Bring the daily protein intake to 1.2-1.5 g per kilo of your weight. Half of this amount should come from our shakes (Formula 1 + protein powder) 2-3 shakes a day + one meal is the foundation of the weight loss program Don't make big intervals (more than 3 hours) between meals, shakes or snacks (a snack is our protein bar, an apple, a salad or a shake). This will help you to avoid hunger bouts and overeating at the next meal Prepare 1.5 l of Thermojetics beverage and drink it by 6.00 pm. You need to drink approximately 30 ml of water per kilo of your weight. Avoid sweet drinks, sodas and juices Say “no” to or reduce simple carbs: wheat-, corn-, rice- and potato- based products. Say “no” to sweets For a regular meal chose lean meat or fish, vegetables and soups. Avoid frying food, especially breading. Cook steamed diet foods instead (in a steamer or pressure cooker), bake food in the oven or grill. Avoid eating before going to bed – it results in autointoxication and weight gain HOMEWORK: TASK Get a Weight and measurements chart from your coach, register See chart p. 15 your progress regularly and discuss it with your coach ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 14 20 STEPS
  • 15. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. DATE WEIGHT CHEST WAIST HIPS 20 STEPS 15
  • 16. STEP 8. START CREATING YOUR “BEFORE AND AFTER” SUCCESS STORY Take your picture before you start the program Describe your “Before” condition in detail E.g., if you suffer from fatigue, for how many years, how often and how you deal with it Regularly take your chest, waist and thigh measurements, weigh yourself and write everything down in a chart Take your picture every 2 weeks – you are writing your own story which may change your life Register all your general well being changes in a chart Don't forget: your story is not just dry facts, it's a dynamically developing story HOMEWORK: TASK DATE Create your “Before” story ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 16 20 STEPS
  • 17. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 17
  • 18. STEP 9. WORKING WITH SPONSOR Your sponsor is an experienced person who can help you to define and achieve your goals. The more often you are in touch with him/her, the less mistakes you will be making along the way and the faster you will be moving towards the goals you've set. At the beginning we recommend being in touch with your sponsor 2-6 times a week, depending on your goals. Join your sponsor’s business system. It could be one-on-one training, Nutrition Club, Weight Loss Challenge, or training via Internet or phone. You need this ongoing training to acquire skills and knowledge and to move forward in the business. If Success Training Seminars (STS) are taking place in your area, we recommend you participate in order to get information and inspiration from the most successful people in your area. If you decide to start working, you will need the following tools: Pitch book Healthy breakfast script Nutrition and weight loss meeting script Personal care meeting script Flyers, business cards, surveys, etc HOMEWORK: TASK DATE Call, write to or meet your sponsor without delay! Join your sponsor’s business system Participate in a local seminar or distributor workshop Get all the necessary tools from your sponsor and discuss how to best use them ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 18 20 STEPS
  • 19. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 19
  • 20. STEP 10. WEIGHT LOSS CHALLENGE SUPPORT GROUP We strongly recommend you join a Weight Loss Challenge group for those who want to improve their eating habits and lose weight. WLC Support group is a 12-week educational and practical course which will help you and your family to learn various aspects of nutrition and achieve your ideal weight. Enroll in the nearest course! It’s better to lose weight together than gain it alone! Here are the major topics of the WLC meetings: Working with a coach. Personalizing the nutrition and weight control program An unfulfilled dream, or why diets fail Protein and its role in good nutrition and weight loss Healthy breakfast. How to start your day in order to lose weight and feel good What we drink. Water, its importance for good health and weight control Simple and complex carbs. How our body turns extra sugar into fat How to use the Glycemic Index chart to make proper food choices Good and bad fats. How to make a proper choice Nutritious value and calorie content of products Shopping for foods the smart way Dining out and portion control Body waste and autointoxication. How to help our body to clean itself Physical activity, energy and weight loss Good nutrition for a healthy heart Natural body protection. Free radicals and anti-oxidants Why our body needs more calcium Weight control and good health for life HOMEWORK: TASK NOTES DATE Learn from your sponsor about the next WLC and enroll! ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 20 STEPS
  • 21. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 21
  • 22. STEP 11. SUCCESS UNIVERSITY Success University is a weekly Distributor training where new distributors acquire the necessary knowledge and skills to build their business. Between the University trainings, distributors work with their sponsors to implement this knowledge. As a result, they learn more with every passing week, get customers and start earning money, and in several weeks the new distributor grows into a coach himself. HOMEWORK: TASK DATE Learn from your sponsor about the nearest enrollment into the Success University and enlist! ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 22 20 STEPS
  • 23. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 23
  • 24. STEP 12. VOLUME POINTS AND DISCOUNTS Volume point (VP) is a universal unit adopted by our Company to indicate the price of products. The reason behind it is an international character of our Company and the need to take account of the distributor activities and royalty pay-outs in different countries. The more VP does the distributor accumulate during a given month, the higher is his discount, and consequently, his retail profit (when selling products to the end consumer). Customers (end consumers) pay full customer price for the products, as seen from the pricelist. Distributors purchase products at 25-42% discount depending on the VP accumulated in the given month or their status in the Company. In the pricelist you will find information about the VP, prices and discounts for all the products. If you place orders directly with the Company on your ID number, your volume accumulates, you move up the Marketing Plan levels and your distributor discount increases (see below) HOMEWORK: TASK DATE Read the chapters in the Distributor manual related to volume points and discounts Discuss with your sponsor your optimal order and discount at the current stage ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 24 20 STEPS
  • 25. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 25
  • 26. STEP 13. DEFINE YOUR GOALS People come to our Company with different goals: some want to improve their health and lose weight, others want to build a career. Let’s define our goals and plan our actions accordingly. Variants of goals – chose the appropriate ones: For yourself: improve nutrition, lose weight, feel better. It’s really very simple: work with your coach and follow his/her instructions For your family: study nutrition-related issues and help your family and friends. Join a Weight Loss Challenge and Success University. With the help of your coach (sponsor) chose good nutrition programs for your family members «Finance» your program. With 35-42% discount, you will be able to finance your own program if you have 3-5 customers at full customer price. Make a list of acquaintances and think who else might need to learn about our program. Discuss your list of acquaintances with your sponsor and develop a plan of action. Become a Wellness/Nutrition coach and start earning money in your spare time. Wellness coach is an occupation which needs to be mastered like any other. Your sponsor will help you to develop a plan of action to build and service your customer base. More satisfied customers mean more money. Working in your spare time, you can earn up to $1,500. When you work full time, you can earn up to $2,000-3,000 a month. (Disclaimer: Financial achievements are individual and depend on the distributor's performance). Build a business and a career. Building a distributor network means much higher profits. Ask your sponsor for more information and develop a plan of action HOMEWORK: TASK DATE Discuss with your sponsor the optimal goals and tasks for the current stage. Based on the goals, develop your plan of action for the next week and month. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 26 20 STEPS
  • 27. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 27
  • 28. STEP 14. ORDERING PRODUCTS If by now you haven’t yet ordered products for your program (and maybe, for your family and potential customers), do it now! Place a direct order with the Company using your Herbalife ID number. HOMEWORK: TASK DATE Find the product order form in your International Business Pack. Discuss with your sponsor what products you need and how to order them from the Company. Study steps 13, 14 and 15 and then decide which order you would like to place Place your order ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 28 20 STEPS
  • 29. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 29
  • 30. IMPORTANT TO KNOW FOR THOSE WHO WANT TO GROW SUPERVISOR LEVEL AND WAYS TO QUALIFY Supervisor is a prestigious level of the Marketing Plan which awards the following advantages: 50% discount on products regardless of the amount of the order 50% retail profit from customer orders 8-25% wholesale profit from distributor orders 5% Royalty earnings from 3 supervisor levels Participation in Supervisor schools Supervisor pin and diploma HOW TO QUALIFY: Accumulate 5,000 vp in the period of 3-12 months. Only orders placed directly with the Company, are counted. Accumulate 4,000 vp in one month. Achieve 2,500 vp in each of the two consecutive months CUMULATIVE QUALIFICATION Each order placed directly with the Company on your ID, advances you towards your supervisor qualification. All your volume points are added up and as soon as you accumulate 5,000 vp, you are automatically upgraded to Supervisor and receive a pin and a diploma. HOW TO ACCELERATE VOLUME ACCUMULATION Identify those who need to lose weight. To the rest talk about our healthy breakfast concept Your customers will get their own results and give you referrals. Some of them will become your distributors This will give you more retail and wholesale profit Place your first order for minimum 500 vp order with 35% discount directly with the Company. You will become VIP Distributor (Senior Consultant) which means you have products for yourself and for several customers, and are helping other people to improve nutrition, lose weight and feel good When you have 3-4 customers at full retail price, you actually cover the cost of your own program. Good job! Help other people and get your products for free. See step 15 Advance to Success Builder and Qualified producer levels and accelerate your retail activities 30 20 STEPS
  • 31. LEARN AND MASTER SKILLS. DISCUSS AND ANALYZE WITH YOUR SPONSOR. ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... ....................................................................................................................................................... 20 STEPS 31