1. Annual Report 2012

2. As National Director for Operation
Lifesaver, I recognize how
important and difficult it is to
educate the public about rail
safety in a world full of competing
messages. The success of our
mission to prevent deaths and
injuries due to railway crossing
and trespassing incidents hinges
on our ability to effectively inform
the public of the dangers. But we
don’t act alone. Public-rail safety
is a shared responsibility.
This 2012 Annual Report reveals
the ways in which we have been
working hard to keep our message
relevant and at the forefront of the
public consciousness. On these
pages you will read about the
expansion of our successful Train
to Drive computer-based training
program, the presentation of the
awards for our pilot Off the Rails
Contest, and a new web-based
version of our database that more
effectively puts statistics and
materials into the hands of our
stakeholders.
Year after year we assess
and adapt our messages and
communication strategies to
ensurethatweutilizenewmediato
its fullest capability. I am pleased
that our efforts were recognized
with both a Gold award and
an Honourable Mention at the
2012 International Safety Media
Awards.
It’s also important to highlight
the tireless efforts of everyone
involved in making public-rail
safety a reality. Our provincial
committees stepped up their
activities in 2012 to spread our
rail safety message as far as
possible. Our volunteers are the
heart of our organization and
we wanted to formally recognize
their dedication and commitment.
To that end we created the OL
Long-Term Service Award. Its first
recipients are acknowledged in
this report. I also want to thank our
parent, the Railway Association
of Canada, our partner, Transport
Canada, our Advisory Committee,
and the OL Program Review
Committee for their contributions
toward making Canada’s railway
properties safer.
We welcome your feedback and
ideas on how to expand the reach
of our message. Public-Rail safety
is achievable if we recognize our
shared responsibility in achieving
our goal.
Make safety your priority.
DIRECTOR’S WELCOME
Daniel (Dan) Di Tota
National Director
LOOK, LISTEN & LIVE

3. ANNUAL REPORT 2012 | OPERATION LIFESAVER
MISSION & PURPOSE 2
GOALS MET 2
FINANCIAL STATEMENTS 3
RESULTS 4
EVENTS 6
PROMOTION 8
THE THREE E’S: 9
EDUCATION,
ENFORCEMENT
& ENGINEERING
FUTURE 12
ADVISORY COMMITTEE 14
facebook.com/oplifesaver
twitter.com/oplifesaver
youtube.com/OperationLifesaverCA
Fiscal Year Start 01-01-12
Fiscal Year End 31-12-12
99 Bank Street, Suite 901
Ottawa, ON K1P 6B9
(613) 564-8100

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ANNUAL REPORT 2012 | OPERATION LIFESAVER
MISSION & PURPOSE
Every year in Canada, approximately 300 collisions and trespassing
incidents occur at highway-railway crossings and along railway tracks,
resulting in the death or serious injury of nearly 130 people. Virtually all
of these incidents could be avoided.
Operation Lifesaver is an international, not-for-profit education and
awareness program dedicated to ending preventable collisions, fatalities
and injuries at highway-railway crossings and on railway rights-of-way
through education and in support of enforcement and engineering
principles.
Our mandate is to eliminate the loss of life, injury and damage caused
by preventable highway-railway crossing collisions and train/pedestrian
incidents.
We make over 500 presentations per year and work with the rail industry,
government, police, unions, the media, community organizations and
the public to spread the word.
Our statistics show Operation Lifesaver education works. Over the
past 30 years, we have helped reduce crossing collisions by 78% and
trespassing incidents by 54%.
GOALS SET IN 2011 THAT WERE MET IN 2012
At the end of our 2011 Annual Report, we shared the goals we wanted
to achieve in 2012. Below are some of the tasks that we are proud to
have completed in the past year.
• A new, web-based version of the Database of Lifesaver
Information (DOLI) was launched in August 2012. This
database houses details about Operation Lifesaver associates,
presenters, presentations, activities held by OL and our partners,
and materials distributed. The new, more user-friendly program
will be a powerful tool for our stakeholders and will allow users
to view and print a variety of reports on collected OL information.
• Operation Lifesaver was pleased to support the fourth annual
International Level Crossing Awareness Day (ILCAD) on
June 7, 2012. To promote the event, we issued press releases
to garner media attention for rail safety. OL and our partners will
support the next ILCAD event on May 7, 2013. Read more about
ILCAD 2013 on page 12.
• With the help of our advisory committee, we have been diligently
working on a five-year strategic plan. Beginning in 2012, the
principles contained in this important document establish our
focus and direction through to 2017. The plan will be finalized
in 2013.
• We have been working toward stronger representation through
our provincial committees. Two new OL Coordinators were
hired in 2012: Michael Melanson in the Atlantic region and David
Boggiss in the Western region. Both positions commence on
January 1, 2013. Their role will be to provide mentorship, offer
training sessions, and take a leadership role in promoting the OL
program in their regions.

5. Revenues 2012 2011
Members’ Assessments $315,228 $320,406
Transport Canada $300,000 $300,000
Other Income $400 $200
Totals $615,628 $620,606
Expenditures 2012 2011
Coordinators’ Meetings $11,310 $7,468
Film & Duplicating $1,140 $4,069
Grants & Donations
(including Provincial Safety Leagues)
$33,562 $27,996
Office and Miscellaneous $28,404 $74,439
Publicity Printing and Supplies $87,658 $41,181
Salaries, Benefits &
Contracted Services
$412,142 $416,272
Travel $41,412 $44,221
Totals $615,628 $615,646
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ANNUAL REPORT 2012 | OPERATION LIFESAVER
FINANCIAL STATEMENTS
AS AT DECEMBER 31, 2012
UNAUDITED
LEFT: Mike Melanson retirement. CENTRE: Honourable Mention for Ultra Short
Video at the 2012 International Safety Media Awards. See page 8 for more details.
LEFT: New Brunswick Crossing Blitz; CENTRE: Nova Scotia Mock Simulation.

6. RESULTS
ACCIDENTS
(January 1 to December 31)
Up 90% over the
previous year,
Operation Lifesaver
benefited from 307
total active volunteers
across Canada in 2012.
TOTAL ACTIVE VOLUNTEERS
(January 1 to December 31, 2012) Alberta (6)
Saskatchewan (5)
Ontario (148)
Nova Scotia (8)
Newfoundland & Labrador (23)
Quebec (63)
New Brunswick (19)
British Columbia (18)
Manitoba (17)
0
85
170
255
340
425
510
595
680
765
850
177
105
86
112
79 83 70 81 67 71
826
606
386
365
262 270
186 180 170 187
1980 1985 1990 1995 2000 2005 2009 2010 2011 2012
Trespassing
Crossing
(Source:TransportationSafetyBoardofCanada)
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ANNUAL REPORT 2012 | OPERATION LIFESAVER

7. TOTAL PRESENTATIONS AND ACTIVITIES
(January 1 to December 31, 2012)
WEB AND SOCIAL MEDIA OUTREACH
(January 1 to December 31, 2012)
Website Unique visitors Page views
Operation Lifesaver (EN) 17,856 86,452
Opération Gareautrain (FR) 2,157 9,126
OLKids (EN) 1,326 13,999
OG Jeunes (FR) 770 9,302
Off The Rails (EN) 3,458 71,785
Hors La Voie (FR) 524 5,559
Train to Drive (EN) 9,802 N/A
0
200
400
600
800
1000
1200
1400
1600
1800
2000
2005 2006 2007 2008 2009 2010 2011 2012
Presentation
Activity 1,463
1,643
1,533
1,446
1,568
596
538
323
667 693
316 371
1,381
561
110
226
,
,
,
,
Incoming Messages 4,664
Sent Messages 1,849
New Twitter Followers 355
New Facebook Fans 231
5,638 INTERACTIONS
BY 3,310 UNIQUE USERS
1,135,015 IMPRESSIONS
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ANNUAL REPORT 2012 | OPERATION LIFESAVER

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ANNUAL REPORT 2012 | OPERATION LIFESAVER
EVENTS
To achieve our mission of preventing railway-related deaths and injuries, our partners, volunteers and provincial committees work hard to spread our
rail safety message at public events, schools and high-risk locations across Canada.
These are just a few of the many ways we worked to educate Canadians about rail safety in 2012:
ANNUAL GENERAL MEETING
January 17 - 19, 2012 Ottawa, Ontario
The Operation Lifesaver AGM is an opportunity for members of
the Advisory Committee, the Program Review Committee and
representatives from active provincial committees to exchange ideas
and discuss new initiatives and key priorities for the coming year. At the
AGM, new alliances are created, new methods of reaching out to our
audience are developed and the theme for Public-Rail Safety Week is
determined. The AGM was previously held in the fall, but was moved to
January to better accommodate planning for the New Year.
ONTARIO OPERATION LIFESAVER
PROVINCIAL COMMITTEE RE-ESTABLISHED
January 2012 Toronto, Ontario
The Ontario Provincial Committee was re-established in January of 2012
with representatives from GO Transit, CN Police, Teamsters Canada
Rail Conference, Ontario Ministry of Transportation, VIA Rail, Transport
Canada, CP Police, Bombardier, Goderich Exeter Railway Company and
the Ontario Provincial Police. During Public-Rail Safety Week, committee
members were present at more than 20 school presentations, open
houses, festivals and other events across Ontario and had a week-long
display at Union Station. In 2012, the committee began development of
a teacher’s guide and workbook to present the OL message to aboriginal
children in rural areas where presenters are not available.
PUBLIC-RAIL SAFETY WEEK
April 30 - May 6, 2012 Canada-wide
Operation Lifesaver provincial committees, community partners, and
volunteers held more than 350 activities in nine provinces to engage the
public with a strong rail-safety message during Public-Rail Safety Week.
Events and initiatives included: school presentations, public awareness
campaigns at train stations, traffic enforcement blitzes at high-risk
locations, crossing and trespassing blitzes, distribution of pamphlets to
professional truck drivers and commuters, and the presentation of awards
for the first Operation Lifesaver Off the Rails Contest. We also took the
week’s message to social media for the first time, with great success on
both Facebook and Twitter.
PLAY ON!
HOCKEYNIGHTINCANADA4-ON-4STREETHOCKEYTOURNAMENT
May 12 - 13, 2012 Winnipeg, Manitoba
Play On! is the official Canadian Street Hockey Tournament and Canada’s
Largest Sports Festival with hundreds of teams and thousands of
participants of all ages. The Manitoba Provincial Committee partnered
with CN, a major sponsor for the event, at a hardest-shot booth. A CN
Police radar gun recorded puck speed and participants competed against
each other in age categories for prizes. The booth provided an opportunity
to relay public-rail safety messages and distribute OL safety materials.

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ANNUAL REPORT 2012 | OPERATION LIFESAVER
INTERNATIONAL LEVEL CROSSING AWARENESS DAY
June 7, 2012 Canada-wide
Operation Lifesaver was pleased to support the fifth annual International
Level Crossing Awareness Day (ILCAD) on June 7, 2012. ILCAD is an
international public-rail safety awareness program jointly organized by
the rail and road sectors in more than 45 countries worldwide. It focuses
on educational measures and the promotion of safe behavior at and
around level crossings. Operation Lifesaver promoted the program on
our website and issued national press releases to garner media attention
for public-rail safety.
TROIS-RIVIÈRES PORT 130TH ANNIVERSARY
September 9, 2012 Trois-Rivières Port, Quebec
More than 3200 people attended this open door event and participated in
fun and educational public activities. The Quebec Provincial Committee
had a prime location to promote its rail safety message: next to a freight
locomotive brought on site by Chemins de Fer Québec-Gatineau. OL
presenters promoted rail safety around tracks and railway properties to
visitors at the event.
SYDNEY COAL RAILWAY
“OPERATION NO WHISTLE” MOCK SIMULATION
September 26, 2012 New Waterford, Nova Scotia
“Operation No Whistle” is a semi-annual event held at the railroad
crossing next to Breton Education Center, a grade 7-12 school. Two
mock crossing simulations presented by Sydney Coal Railway and the
Nova Scotia Provincial Committee helped bring awareness to the safety
issue of trespassing and the dangers of not obeying railroad-crossing
signals for students and members of the community.
Emergency response officials, including Transport Canada, the Cape
Breton Regional Police, Emergency Health Services and the New
Waterford Volunteer Fire Department participated in the exercise. Real-
time updates of the event were shared via Facebook and Twitter.
CROSSING BLITZES
October - November 2012 Various Locations, New Brunswick
The New Brunswick Provincial Committee, in conjunction with the Saint
John Police Force and the RCMP, conducted a series of crossing blitzes
across the province to promote the Operation Lifesaver message. OL
materials were distributed to between 100-300 cars during each one-hour
blitz.
BEGINNING DRIVER TRAINING
Year-round Province-wide, Newfoundland and Labrador
The Newfoundland and Labrador Provincial Committee ensured that
rail crossing safety was part of the beginning driver program of Safety
Services Newfoundland through support and promotion of Operation
Lifesaver Train to Drive online training sessions to new driving students.
CLOCKWISE FROM TOP LEFT: Trois-Rivières Port 130th Anniversary; Students
and Vice-Principal of J.R. Smallwood Middle School (Newfoundland), display winning
Operation Lifesaver posters; Play On! Hockey Night in Canada 4-on-4 Street Hockey
Tournament; Rail Safety Week information display (Ontario).

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ANNUAL REPORT 2012 | OPERATION LIFESAVER
PROMOTION
In an increasingly noisy world, delivering our public-rail safety message to Canadians requires a variety of strategies: dedicated volunteers who help
spread the message near and far; new media techniques that meet the public where they hang out online; and unique ways of engaging kids that help
them to understand and share our important message.
Here’s how we used these methods in 2012 to ensure that our important message breaks through the noise:
PUBLIC-RAIL SAFETY WEEK 2012
During Public-Rail Safety Week, we launched a series of seven new
trespassing prevention posters with the theme “These Tracks are
for Trains”. The posters highlight the dangers of wearing ear buds,
walking, playing, cross-country skiing, and riding ATVs, motorbikes
and snowmobiles on or near rail property. We received many positive
comments about the posters and are very pleased with the new format.
OFF THE RAILS CONTEST PRIZES
Prizes for the winning entries in our first Off the Rails Contest were
awarded during 2012’s Public-Rail Safety Week. Ten winning teams in
four categories were awarded a total of $11,000. Given the success
of the pilot contest, we plan to launch a second Off the Rails contest in
2013.
2012 INTERNATIONAL SAFETY MEDIA AWARDS
Operation Lifesaver won Gold in the New Media category at the 2012
International Safety Media Awards for the rail safety kids’ website,
olkids.ca. The awards were announced on October 4 in Wellington, New
Zealand at Safety 2012, the 11th World Conference on Injury Prevention
and Safety Promotion. Operation Lifesaver also received an Honourable
Mention in the Ultra Short Video category for our YouTube video depicting
the deadly consequences of taking a shortcut across railway property.
LEFT: National Director, Dan Di Tota presenting OLI President, Helen Sramek, with
the OL Long-Term Service Award. RIGHT: Gold New Media Award, 2012.
OPERATION LIFESAVER LONG-TERM SERVICE AWARD
Last year we created the Operation Lifesaver Long-Term Service Award
to recognize the commitment of our dedicated volunteers. The award
acknowledges a long-term commitment to rail safety by individuals retiring
after many years of dedicated service to the OL program. Operation
Lifesaver Canada commissioned esteemed Quebec naturalist artist Jean-
Pierre Vallée to create a painting depicting OL’s dedicated partners and
volunteers hard at work sharing our lifesaving rail safety message. Vallée
also designed Operation Lifesaver’s Roger Cyr Award in 2008.
In November 2012, National Director Dan Di Tota presented the OL Long-
Term ServiceAward to two individuals for their dedication to promoting
public-rail safety. Mike Melanson, OL master trainer, received the
award on November 12 in St. John, New Brunswick. Operation Lifesaver
Canada also presented a Long-Term Service Award to outgoing Operation
Lifesaver Inc. (U.S.) president Helen Sramek.

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ANNUAL REPORT 2012 | OPERATION LIFESAVER
THE THREE E’S: EDUCATION, ENFORCEMENT & ENGINEERING
Public-rail safety is a shared responsibility between the rail industry, railway law enforcement agencies, public-private partnerships like Operation
Lifesaver and individuals. That’s why we talk about the “Three E’s”: Education, Enforcement, and Engineering. Here’s a quick recap of what each of
these areas of focus entail:
EDUCATION
At Operation Lifesaver our main focus is on education. Our volunteers
share our lifesaving message in classrooms, with citizen groups and with
professional drivers. We complement these efforts by offering a number
of free audience-specific downloadable materials on our website.
Of course the public also shares in this public-rail safety responsibility.
So in our increasingly digital world, we’ve taken our message where
the people are – social media. We’re having public-rail safety
conversations with Canadians on a daily basis and encourage you
to join in: on Facebook: facebook.com/oplifesaver and on Twitter:
@oplifesaver.
ENFORCEMENT
Unfortunately, education doesn’t always change human behaviour.
That’s where enforcement comes in. Simply put, if a citizen is on railway
property, they are trespassing and it’s a big safety problem. It’s akin to a
member of the public walking down Toronto’s busy Highway 401 or down
an airport runway. These places are not designed for, nor are they safe
for, pedestrians.
Both CN and CP have railway police forces. Their officers are fully
qualified and certified in the same way that municipal police officers are.
While enforcement is a last resort—we’d prefer that people choose
rail-safe behaviours—it is a necessary intervention when neither
common sense nor engineering manage to keep people off rail
property. It’s a role that the officers take seriously.
“Job one is public safety—that’s really what we care about,” says Ivan
McClelland, Chief of the CP Police Service. “Every trespass onto railway
property or irresponsible action at a crossing is dangerous. Anytime is
train time. You just don’t know when the trains are going to be coming.”
Enforcement and education often go hand-in-hand. Railway police
officers not only enforce the laws; education is often a large component
of their role as well.
“There are two ways to change attitudes and behaviors,” says Stephen
Covey, Chief of Police for CN Rail. “The first is through enforcement
and the second is through education. For me, it’s logical for us to use
the majority of our police resources for the enforcement side. However,
because I believe that education is an effective tool, I am dedicating a
portion of my police resources to get out and do the education side of
things.”
ENGINEERING
Operation Lifesaver promotes research aimed at ensuring the highest
possible levels of safety on railway property. Engineering and technology
play critical roles in helping to reduce the number of collisions
at level crossings and on railway rights-of-way. We encourage
ongoing evaluation of administrative processes to ensure that needed
improvements occur as quickly as possible.
As technology continues to advance, it is our hope that new innovations
will assist with our goal of preventing railway-related deaths and injuries.
For over 30 years, operation lifesaver and its partners have been
using the Three E’s to steadily reduce the number of railway related
deaths and incidents with great success.

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ANNUAL REPORT 2012 | OPERATION LIFESAVER

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ANNUAL REPORT 2012 | OPERATION LIFESAVER
facebook.com/oplifesaver twitter.com/oplifesaver youtube.com/OperationLifesaverCA
Public Rail Safety.
Join the Conversation.
Public Rail Safety.

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ANNUAL REPORT 2012 | OPERATION LIFESAVER
FUTURE
WHAT’S AHEAD IN 2013?
In 2012, Operation Lifesaver implemented new initiatives that will strengthen our focus and help to spread our important message even further. We
are excited to continue the momentum this year with these new goals for 2013:
• After the successful launch of the Train to Drive (www.
TrainToDrive.net) website in 2009, we recognized the need to
expand its reach to include components for professional drivers
(motor coach and transit, truck and school bus drivers). Train
to Drive V. 2.0 will be released in early 2013 with these new
components and an updated newly-licensed drivers section.
• Operation Lifesaver will be promoting a strong message during
Public-Rail Safety Week 2013 from April 29 – May 5. The
theme “A Shared Responsibility” recognizes that everyone, from
individuals to government and the rail industry, is responsible for
rail safety. We will use this opportunity to create early awareness
for our second Off the Rails Contest to be launched at the start
of the 2013/2014 school year.
• Alongwithourpartners,welookforwardtosupportingandpromoting
the fifth annual International Level Crossing Awareness Day
(ILCAD) on May 7, 2013. More than 40 countries around the world,
including Canada, were engaged in ILCAD 2012. For 2013, the
date has been moved to May to coincide with the second annual
Global UN Road Safety Week (May 6-12, 2013) which aims to
raise awareness about road safety issues with particular attention
paid to pedestrian safety. Operation Lifesaver will promote ILCAD
2013 via press releases and social media campaigns to increase
awareness about rail safety.
• In 2013, we will be working to create stronger Canada-wide
representation for Operation Lifesaver via our provincial
committees. The Prairie region is currently without leadership due
to the departure of Prairie Coordinator Claude Beaudry. In 2013,
we will be looking to fill this vacant position as well as increase
promotion of the OL program in Saskatchewan, Alberta and British
Columbia.
• Operation Lifesaver has a variety of tip sheets available to remind
the public about rail safety issues. This year, we will release a new
tip sheet on being safe around trains. Its focus will be reminding
people that railway property is private property, encroachment is
illegal, and that it is a dangerous place to be. It will also stress that
rail safety is a shared responsibility.

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ANNUAL REPORT 2012 | OPERATION LIFESAVER

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ANNUAL REPORT 2012 | OPERATION LIFESAVER
Transport
Canada
Transports
Canada
ADVISORY COMMITTEE
Luc Bourdon
Director General, Rail Safety
Transport Canada
Ottawa, ON
Stephen Covey
Chief of Police
Canadian National Railway
Montréal, QC
Paul Goyette
Director, Public Affairs
The Railway Association of Canada
Ottawa, ON
Robert Gray
Senior Manager, Health, Safety &
Emergency Preparedness
VIA Rail Canada
Montréal, QC
Bill Grodzinski
Director General, Safety & Security
GO Transit, A Division of
METROLINX
Toronto, ON
Mike Lowenger
Vice-President, Operations &
Regulatory Affairs
The Railway Association of Canada
Ottawa, ON
Rachel Lui
Manager Program Design &
Integration
Transport Canada
Ottawa, ON
Raynald Marchand
General Manager, Programs
Canada Safety Council
Ottawa, ON
Ivan McClelland
Chief of Police
CP Police Service
Calgary, AB
Rob Smith
Chairman, Ontario Provincial
Legislative
Teamsters Canada Rail Conference
Perth, ON
Dave Springer
Regional Traffic & Marine Manager
Ontario Provincial Police
Smith Falls, ON
Jean Tierney
Senior Director, Safety, Security &
Risk Management
VIA Rail Canada
Montréal, QC