Personal Information
Organización/Lugar de trabajo
Farnham, Surrey United Kingdom
Ocupación
Global Digital Engagement Director
Sitio web
www.benpadley.com
Acerca de
I am a results-driven, innovative marketer with extensive experience across Consumer Electronics, Financial, FMCG and Telecoms sectors in consulting and board level client roles. I have a proven track record leading the agenda of Chief Marketing Officers, driving commercial success through all forms of marketing, from traditional to digital, including social media and CRM.
I was Barclaycard’s first Global Digital Director following my role as VP, Global Head of Digital & CRM at Sony Ericsson (now Sony Mobile). I am now Director of Marketing at Phones 4u, responsible for all aspects of marketing for over 700 retail stores and online for both the Phones 4u and Dialaphone brands.
Whilst...
Etiquetas
engagement
sony ericsson
facebook
mobile
fan acquisition
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