1. Lessons From the World's
Most Captivating Presenters

2. START WITH PAPER,
NOT POWERPOINT
.
“The single most important thing you can do to dramatically improve your
presentations is to have a story to tell before you work on your PowerPoint file.”
—Cliff Atkinson

3. TELL YOUR
STORY

4. WHAT
YOU
FOR THEM

5. WHY
THEY
SHOULD
YOUR

6. THE
THEY NEED
TO
TAKE
TO

7. A PICTURE IS WORTH
1000 WORDS.
In one experiment, subjects who were presented with information orally
could remember about 10% of the content, 72 hours later. Those who
were presented with information in picture format were able to recall
65% of the content.

8. EMOTIONS GET OUR
ATTENTION
.
“People will forget what you said, people will forget what you did,
but people will never forget how you made them feel.”

9. USE PLAIN ENGLISH
.
When Steve Jobs introduced the world to the iPod, he said: “iPod. One
thousand songs in your pocket.”

10. DITCH THE BULLET POINTS
.
The minute you put bullet points on the screen, you are announcing
‘write this down, but don’t really pay attention to it now.’

11. REHEARSE LIKE
CRAZY
.
Rehearse for 30 hours. It may be painful. It’s definitely
time-consuming. But there are no shortcuts to excellence.

12. Learn more about
presentations at
www.slyds.com