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Dr.C.PARAMASIVAN.,Ph.D
Assistant Professor of Commerce
Periyar EVR College (Automnomous)
Tiruchirappalli
It is a document, which
contains the perception of one’s
view or idea or expectation.
 UG & PG - Project Report
 M. Phil - Dissertation
 Ph. D - Thesis
 Knowledge:
- Gain New Knowledge.
 Innovation:
- Innovate New Idea or Product
- Idea Generation
 Advancement:
- Space Research
- Social Inclusion
 Technology:
- Modern Technology
- Computer & Cell Phone
Systematic
Logical
Empirical
Replicable
Result Oriented
 Identify the Problems/Needs
 Literature Survey
 Research Design
 Sample Design
 Data Collection
 Data Analysis
 Interpretation
 Preparation of Research Report
Marketing
◦ Consumer Behavior
◦ Marketing Strategies
◦ Advertisement Effectiveness
◦ Viral Marketing
◦ Blue Ocean Marketing
◦ Green Marketing
◦ Brand Loyalty
Finance
◦ Performance Analysis
◦ Working Capital Management
◦ Investor Perception
◦ Service Quality of Banks/Insurance
◦ Behavioral Finance
◦ Asset Management
◦ Stock Market Efficiency
 Job Satisfaction
 Work culture & Climate
 Stress Management
 HRM Practices
 Talent Management
 Quality of Work life balance.
 - Read the related study to know the status
problems of the study.
 - Books, Journals, Magazines, Periodicals,
Reports, Records, Official Publications, and
Unpublished Materials.
 - Blue Print
It is a Logical & Systematic Planning and
Directing of a research.
 - Consider Time, Cost, Resource.
 - For Primary Data have only
- No. of respondents to
be Covered.
 G Power Formula
Primary Sources
◦ Interview Schedule
◦ Questionnaire
◦ Interview
◦ Observation
Secondary Sources
 Published & Un Published Sources
- Mere data will not give any
meaning. It should be,
Classification
Tabulation
Graphical Presentation
Statistical Application
 - Write in your own style about the result
and data.
 - It should be in simple easy to understand
by all.
 - Consists of Three Parts
Part – I
Preliminary Pages
Certificate
Declaration
Acknowledgement
Contents
List Label & Figures
Abbreviations
 Body of the Report, It may be divided into Chapters
 Chapter I
Introduction & Methodology
 Chapter II
Profile of the Industry / Product / Place / Respondents
 Chapter III
Analysis & Interpretation, Depends upon nature of study
it may divide into 1 or 2 Chapters.
 Chapter IV
Summary of Findings, Suggestions & Conclusion.
- It must be in your own perception / ideas based on
your experience in the study.
 Supplementary parts
- Reference Books
- Appendices
Interview / Questionnaire
Map
Other Documents.

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Research report writing and publishing

  • 1. Dr.C.PARAMASIVAN.,Ph.D Assistant Professor of Commerce Periyar EVR College (Automnomous) Tiruchirappalli
  • 2. It is a document, which contains the perception of one’s view or idea or expectation.  UG & PG - Project Report  M. Phil - Dissertation  Ph. D - Thesis
  • 3.  Knowledge: - Gain New Knowledge.  Innovation: - Innovate New Idea or Product - Idea Generation  Advancement: - Space Research - Social Inclusion  Technology: - Modern Technology - Computer & Cell Phone
  • 5.  Identify the Problems/Needs  Literature Survey  Research Design  Sample Design  Data Collection  Data Analysis  Interpretation  Preparation of Research Report
  • 6. Marketing ◦ Consumer Behavior ◦ Marketing Strategies ◦ Advertisement Effectiveness ◦ Viral Marketing ◦ Blue Ocean Marketing ◦ Green Marketing ◦ Brand Loyalty Finance ◦ Performance Analysis ◦ Working Capital Management ◦ Investor Perception ◦ Service Quality of Banks/Insurance ◦ Behavioral Finance ◦ Asset Management ◦ Stock Market Efficiency
  • 7.  Job Satisfaction  Work culture & Climate  Stress Management  HRM Practices  Talent Management  Quality of Work life balance.
  • 8.  - Read the related study to know the status problems of the study.  - Books, Journals, Magazines, Periodicals, Reports, Records, Official Publications, and Unpublished Materials.
  • 9.  - Blue Print It is a Logical & Systematic Planning and Directing of a research.  - Consider Time, Cost, Resource.
  • 10.  - For Primary Data have only - No. of respondents to be Covered.  G Power Formula
  • 11. Primary Sources ◦ Interview Schedule ◦ Questionnaire ◦ Interview ◦ Observation Secondary Sources  Published & Un Published Sources
  • 12. - Mere data will not give any meaning. It should be, Classification Tabulation Graphical Presentation Statistical Application
  • 13.  - Write in your own style about the result and data.  - It should be in simple easy to understand by all.
  • 14.  - Consists of Three Parts Part – I Preliminary Pages Certificate Declaration Acknowledgement Contents List Label & Figures Abbreviations
  • 15.  Body of the Report, It may be divided into Chapters  Chapter I Introduction & Methodology  Chapter II Profile of the Industry / Product / Place / Respondents  Chapter III Analysis & Interpretation, Depends upon nature of study it may divide into 1 or 2 Chapters.  Chapter IV Summary of Findings, Suggestions & Conclusion. - It must be in your own perception / ideas based on your experience in the study.
  • 16.  Supplementary parts - Reference Books - Appendices Interview / Questionnaire Map Other Documents.