Presentation of Eutelsat DTT Solutions via Satellite @ Digital Broadcasting Switchover Forum in Johannesburg, 11-13 February 2013

1. The use of Satellite for the
Fast, Cost-Effective and Easy
deployment of DTT
Digital Broadcasting Switchover Forum
Future-Proofing the African Digital Transition
11th-13th February 2013 Johannesburg – South Africa
C. Benzi

2. Eutelsat Communications – at a glance
More than 30 years of satellite operations
30 satellites in orbit, 7 on track for launches by end
2015
Prime orbital positions serving Europe, Middle East,
Africa, Asia-Pacific and with connectivity to the
Americas
Strong mix of Video, Data and Broadband services
Broadcasting more than 4,400 TV channels,
over 370 in HD*
750 skilled employees from 30 countries
€1,222.2 million consolidated revenues to 30 June
2012 (+4.6%)**
•Situation 30 September 2012
** Eutelsat Communications financial year ends June 30

3. Feeding DTT via Satellite
Eutelsat is an important supplier of DTH and DTT services
Fast Deployment
All Headends (within Coverage) are served in a single Shot
Cost Effective
Avoid deployment of Fiber links to headend
Easy Coverage of 100% of the Country
DTT Headends are fed by Satellite
Direct-to-Home Sat reception in area not served by DTT
Flexible and Scalable
Additional Headends can be served at any moment

4. Feeding DTT via Satellite
FAST
A single E/S can cover in one shot the whole territory
Much quicker than building a fiber network interconnecting
all headends
Cover 100% of the territory “in one shot”
Satellite Uplink (U/L)

5. Feeding DTT via Satellite
COST-EFFECTIVE
A single Satellite Txp can easily carry Three DTT Muxes (DVB-T2)
Much cheaper than deploying fibers
Single Carrier
per Txp
Ch1
Ch2
Mux1 Mux1
Mux2 Mux2
Ch3
Mux3 Mux3
Satellite Uplink (U/L)

6. Feeding DTT via Satellite
EASY, FLEXIBLE and SCALABLE
Current Technologies which are Easy to deploy
Additional Headends can be added when required
Serves 100% of the Population thanks to the Satellite
Satellite Uplink (U/L)

7. Expertise of EUTELSAT on DTT Deploiment
Strong Expertise gathered by the implementation of major
DTT distribution projects in Italy, France, Germany, Ireland,
Algeria, Morocco, Indian Ocean and Togo
Wide experience on all technologies
SFN and MFN Networks
DVB-T and DVB-T2, via DVB-S or DVB-S2 Carriers, use of Multi-
Stream or DTH Compatible Technologies
The first ever DVB-T2 SFN Networks implemented (Italy)
The first ever DTT gap-filling network implemented in Ka-Band
(Ireland)
Eutelsat is continuously working on the improvement of the
technology and studying solutions in collaboration with
Standardisation Bodies for making DTT Distribution and
Satellite DTH completely transparent

8. DTT Distribution Networks already on Eutelsat
EUTELSAT EUTELSAT EUTELSAT EUTELSAT EUTELSAT EUTELSAT EUTELSAT
12 West A 5 West A 9A 10 A HOT BIRD 13A 16 A 33 A

9. Example: EUTELSAT for DTT via Satellite in France
DTT over 100% of the Territory
The whole French DTT offer today available (and next
to come) completely FREE!
5°West : Strong incumbent orbital position used for
satellite Analog TV
From Analogue TV to Digital TV with the same dish
Almost 2 Million receivers already deployed
A Free-to-View Model for White Areas
EUTELSAT brings answer to digital
divide
White Area DTT 10-15% uncovered by DTT
60% uncovered by Cable
40% uncovered by ADSL

10. Which Solution for the AFRICAN Markets?
DTT Distribution via Satellite requires different approaches on the
basis of following alternatives
MFN SFN
(Multiple Frequency Network) (Single Frequency Network)

11. Which Solution for the AFRICAN Markets?
DTT Distribution via Satellite requires different approaches on the
basis of following alternatives
No Regionalisation Regionalisation
(the content on the DTT Network (the content on the DTT Network
Is identical in the whole country) Is specific to individual regions)
Country Reg 1
Reg 2
Reg 3

12. Which Solution for the AFRICAN Markets?
DTT Distribution via Satellite requires different approaches on the
basis of following alternatives
DTH Compatible
Exclusive for DTT (the content via Sat is used for feeding
(the content via Sat is used ONLY the DTT + is received at Home in zones
For feeding the DTT Network) not served by DTT)

13. Which Solution for the AFRICAN Markets?
DTT Distribution via Satellite requires different approaches on the
basis of following alternatives
Content in the Clear Content Encrypted
(On DTT and/or DTH Satellite) (On DTT and/or DTH Satellite)

14. Which Solution for the AFRICAN Markets?
So, Requirements for African Countries will Likely be:
DVB-T2 SFN
(or Regional SFN)
DTH Compatible
and Gap filler
+ Regional
Content
Encrypted
(Pay or F2View )
Multi-Operator
(Shared Sat Resource)
EUTELSAT – Your Partner for the Implementation
of DTT Distribution via Satellite

15. Thank you for your attention!