Introduction - Teaching Lecture on Social Media

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Teaching Lecture on Social Media at European Multidisciplinary Cancer Congress 2011 in Stockholm, presented on 25 Sept by Jan Geissler, Patvocates

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Teaching lecture How Healthcare Professionals and Patient Groups are using Social Media 25 Sept 2011 Jan Geissler, Patvocates / Leukämie-Online / CML Advocates Network

Health on the Internet is the new normal for many doctors & patients!

Internet: the patients' most popular resource for health information ,[object Object],[object Object],[object Object],[object Object],[object Object]

Internet: a doctor's key source of health information Physicians online - % of content destinations when using the web Source: Comscore 2010

Physician smartphone adoption rate 2012: 81%

Social Media has arrived here at EMCC ,[object Object]

#EMCC2011 network of connections among people who follow, reply or mention one another in Twitter

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