9. www.CatalystDigital.com
BuzzFeed
• Have you connected
Facebook with BuzzFeed?
• Do you have email updates
enabled?
• Do they know your gender &
age?
• How many times have you
shared their content directly to
Facebook & Twitter & via
Email?
• Are you logged in?
• Which country are you in?
• Are you a buzzfeed editor?
• …and about 25 other pieces
of information.
http://pshapi.ro/buzzfbarker
16. www.CatalystDigital.com
Reddit Data Mining: Python Script
https://searchwilderness.com/reddit-python-code/
1. Enter filename for output
2. Enter a search or series of searches
3. Choose reddit sorting method
4. Choose to look at all of reddit, or isolate to
particular subreddit(s).
5. Go!
Password: <redacted>
18. www.CatalystDigital.com
KPIs Matter
“The one word I’d use to describe what we’re trying to
measure for our content is engagement. If we can tell
when we’re producing work that people are highly
engaged with, for us that’s a sign of success.”
http://pshapi.ro/chmokpi
33. www.CatalystDigital.com
Links
Title Total Links
What 1,200 Calories Looks Like [Infographic] | MyFitnessPal 456
A Beginners Guide to Meal Planning | MyFitnessPal 143
10 Amazing Benefits of Walking | MyFitnessPal 97
31-Day Squat, Lunge and Pushup Plan | MyFitnessPal 94
5 Reasons Why Protein Is Good for Weight Loss | MyFitnessPal 74
Ask the Dietitian: What's the Best Carb, Protein and Fat Breakdown for
Weight Loss? | MyFitnessPal
67
The Problem with Cheat Days | MyFitnessPal 55
Black Bean Spinach Quesadilla [Video] | Recipe | MyFitnessPal 51
8 Foods That Are Surprisingly Good for Weight Loss | MyFitnessPal 51
All Good
Ideas!
51. www.CatalystDigital.com
Audience Analysis
Audience General Online Population
Searched
“horror
movies”
Gender : Male 94,301,612 16,848
Gender : Female 103,442,062 16,975
Individual employment income : $25,000 - 49,999 33,979,134 5,375
Individual employment income : $20,000 - $29,999 18,786,853 3,840
Political outlook : Any liberal 53,261,454 13,403
Movie genre - saw in theater : Action 51,612,270 12,609
Movie genre - saw in theater : Drama 42,704,338 9,182
Movie genre - saw in theater : Adventure 40,936,188 9,778
“Netflix’s data indicated that the same subscribers who loved the original BBC production also gobbled down movies starring Kevin Spacey or directed by David Fincher. Therefore, concluded Netflix executives, a remake of the BBC drama with Spacey and Fincher attached was a no-brainer, to the point that the company committed $100 million for two 13-episode seasons.”
Produce pilots and have users vote on which to produce as a full series. “Amazon pilot season”
Most upvoted is John Carpenter, but most commented is Eli Roth
KPIs matter. Chart mogul looks at engagement
Alfred Hitchcock was hardly on the board for reddit, but obviously has a very high search volume. Branding vs Pure SEO Acquisition play. George Romero is a happy balance. He’s #2 for both.
Alfred Hitchcock was hardly on the board for reddit, but obviously has a very high search volume. Branding vs Pure SEO Acquisition play. George Romero is a happy balance. He’s #2 for both.
Alfred Hitchcock was hardly on the board for reddit, but obviously has a very high search volume. Branding vs Pure SEO Acquisition play. George Romero is a happy balance. He’s #2 for both.
Most upvoted is John Carpenter, but most commented is Eli Roth
Most upvoted is John Carpenter, but most commented is Eli Roth
Alfred Hitchcock was hardly on the board for reddit, but obviously has a very high search volume. Branding vs Pure SEO Acquisition play. George Romero is a happy balance. He’s #2 for both.
BigQuery-Every month you get a full terabyte of analysis for free.
Subscribe to a bunch of industry newsletter, filter them to a label, and then analyze their subject matter. Customer service emails might be better.
ren *.srt *.txt
copy *.txt combined.txt
<[^>]*>
Owned + Public Groups Only
stuff you’re getting impressions for but clicks. SQR reports can also help a bunch.
stuff you’re getting impressions for but clicks. SQR reports can also help a bunch.
People who search for just “horror movies” aren’t really fans. They’re hardly seeing the movies in theaters or buying them on blu-ray, and their income is on the low end. We want to get more granular, these searchers aren’t our target audience. HitWise