Move over Digital Marketing - its time for Real Time Marketing!

3. Can enable you to talk to your
customer, when he is online
Most analytics give you 8 – 48 hr old statistics after the
event has occurred in your website. By the time you do
something about it; the visitor is long gone.

4. Can fetch custom information in real time
based on search
Prospects come to your website for a specific purpose – Just like one
walks into a departmental store - if he/she doesn’t find anything
interesting – they just walk off – until ... there is an interaction by a
salesman in real time

5. Can increase the potential to convert
online window shoppers
Prospects come to your website for a specific purpose , needs and
wants – some have immediate needs & wants. If one cant identify
them, one can’t exploit the opportunity as well.

6. Can ensure agility in customer support and
engagement
Visitors will always have more choices and they will go to your
competitors if you are not fast enough to know the needs of
the customers

7. Can define a personalized customer experience
Visitors have lots of choices – they will buy the product only from those who
will give them a great customer experience
Great customer experience comes with personalization and personalization
comes with knowing the immediate needs and wants of visitors

9. Listening to customers across channels
Website
Analytics
Insights
Targeting
Campaign
Management
Engagement

10. Understanding the depth of their interaction
AWARENESS
KNOWLEDGE
INTENT
SELECTION
SATISFACTION
ADVOCATE
LOYAL

11. Unifying all interaction data for each customer

14. TO MAKE REAL-TIME MARKETING
TO ITS OPTIMAL LEVEL

15. we built
Plumb5 is a real-time marketing framework ,that tags
visitors at all interaction touch points and unifies data
for more accurate actionable insights

17. Plumb5 Listening Network

18. Dashboard Screens for reference

19. Unified Customer Profile in Real-time

20. Prescriptive Dashboard in Real-time

21. Advantages with plumb5
NO
INTEGRATION
REQUIRED
NO DATA
REDUNDANCY
Its real-time
Its On-Demand
NO
COMPLEXITY
NO DATA
SILOS
UNIFIED
DASHBOARDS
Its Plug & Play
Its configurable
Its on an unified
system
NO IT
INVESTMENTS
Across Systems and at
every node