6. One-to-One Relational Meetings
• Face to Face
• Scheduled and Purposeful
• 2 people
• Exploration and Exchange:
• What matters to you?
• What matters to me?
• Can we work together?
• Commitment
7. Purposeful Curiosity
Sample Questions:
• Where did you grow up?
• How did you get from there to here?
• When did you first start doing
[whatever the person does now]?
• What were you doing before that?
• How did that change come about?
8. Define Goals
• What do you want to
accomplish or change?
• Assess the situation.
• Map out your course.
• Be aspirational!
9. Use your brain
• Use good strategy.
• Determine effective
messaging.
• Identify tactics and
activities.
10.
11. Use your heart
• Be passionate about your
cause.
• Self-interest drives action
– to move people, speak
to their self-interest, not
yours.
• Desire overrules need –
people have needs;
people seek wants.
12. The Action Connection
1. Your Desired
Action
2. Your Audiences
3. Their Desires
4. Overlap
5. Core
Message
13. Be courageous
• Be willing to take risks.
• Recognize that
challenging authority can
be daunting.
• Support each other in
overcoming their fears.
14. Identify your
opponents
(and their weaknesses)
• Who opposes our desired
action?
• How can their opposition
be neutralized?
• Divide and conquer.
15. Behind the curtain
• Don’t be distracted by
majesty of the Capitol.
• Lawmakers are real people
with real lives.
• Lawmakers want to look
good to their followers.
• Most things are viewed
through “green glasses”.
16. Be kind to the
gatekeeper
• Be sure to nurture a
relationship with the
receptionist, scheduler, etc.
• They are juggling many
demands.
• Show them kindness and
you will be rewarded.
18. There’s no place
like home
• Connect with lawmakers
at home.
• Engage your family,
friends and neighbors in
your advocacy.
• Remember these
decisions affect
people’s lives.
19. What is it we want…
What policies help children and families thrive?
20.
21.
22. We can do it.
We have before.
Just as the United States made
a commitment in the 1960s to
address poverty rates for
seniors, we need to make the
same level of commitment to
address child poverty and the
prevention of child
maltreatment.
23. Recent Developments
• Maternal Infant Early Childhood Home Visitation
(MIECHV) Reauthorization
• Family First Prevention Services Act
• Budget appropriations - $60 million increase for
CAPTA
• Passage of child sexual abuse prevention legislation
(HB4402 and SB 465)
25. A snowflake is one of nature’s
most fragile things...
But look at what they can do when they stick together!
26. Text: PCAWV
To: 22828
To sign up for Legislative Action Alerts.
Sign Up for Action Alerts
http://number1question.org
27. Jim McKay
State Director, Prevent Child Abuse WV
TEAM for WV Children
jim@teamwv.org
304-617-0099
Contact Info
http://slideshare.net/pcawv
Notas del editor
Brainstorm:What are the skills and tools you need to make policy?
Direct personal knowledge
Research skills about the causes and costs
Influence over lawmakers
Strategy ability to cut an Issue into something that is IMPACTFUL and WINNABLE
Money
Hundreds of People, Mass Movement
Media and communications ability
Unlikely allies
All of these are helpful to have, but the ONE thing you need is the courage and willingness to ask for help. “The answer to every problem is a person.”
Brainstorm:What are the skills and tools you need to make policy?
Direct personal knowledge
Research skills about the causes and costs
Influence over lawmakers
Strategy ability to cut an Issue into something that is IMPACTFUL and WINNABLE
Money
Hundreds of People, Mass Movement
Media and communications ability
Unlikely allies
All of these are helpful to have, but the ONE thing you need is the courage and willingness to ask for help. “The answer to every problem is a person.”
Put the right information into the hands of the right people to prompt an action we desire.
1: Identify the action desired.
2: Identify the target audiences.
3: Identify target audience desires.
4: Find the mutuality.
5: Write the message.