conference intro

1. OCR Media Conference 2010
Welcome

2. Welcome
• Rob Carlton (Assessment Manager)
• Pete Fraser (Chief Examiner)

3. Housekeeping
• your pack
• wi-fi
• conference blog:
http://ocrmediaconference2010.blogspot.com/
• twitter feed: #ocrm10
• lunch

4. Sessions
• 10-10.50 Jan session feedback
• 11-11.50 parallel sessions- 4 rooms
• 12-12.50 parallel sessions- 5 rooms
• lunch and chance to visit stalls
• 1.45-2.35 parallel sessions- 5 rooms
• 2.45-3.35 parallel sessions- 5 rooms

5. sessions
• James Baker - AS Film Industry (once)
• Nikki Blackborow- A2 music video
• Jasmine Blackborow- music video (once)
• Jake Wynne- video making tips
• Jayson Burns- AS Magazine task

6. A2 exam options-pm
• Julian McDougall- Collective Identity
• Clive Edwards- We Media
• Richard Berger- Regulation
• Nick Potamitis and Andrea Joyce- A2 exam
activities

7. Sessions in here
• Tim Wright (useful for A2 online age)
• Tim Clague (useful on Creativity and online age)
• Gillies Mackinnon (AS section B and Collective
Identity A2)

8. Stalls from 12.00
• Auteur
• Hodder
• Palgrave/BFI
• Media Magazine and MediaMe Newspaper
• Film Education
• Rich Mix
• Apple (Toucan)
• CEMP (Univ of Bournemouth)
• Alex Fraser (technical questions)

9. Lessons from January

10. G321 AS Coursework
• 1300 cands
• 140 centres
• many re-submissions
• 70% print, 30% video
• still significant mark adjustment

11. Research and Planning
• blogging and hubs
• research moving into planning
• evidence for marks

12. Construction
• over-marking
• magazine task
• film task

13. Evaluation
• too much writing
• examples

14. G322 AS exam
• 6000 candidates
• about 40% re-sitter
• Q1 Sound and Editing- areas to improve
• Q2 Film most popular, then music
• need to address the question and support
with examples
• Q2 often very short

15. G324 A2 coursework
• 1600 candidates
• 70 centres
• different demands to old spec

16. A2 coursework
• all digital
• construction marks 40/10/10
• evaluation needs to make creative use of
medium

17. A2 coursework
• music video most popular task
• trailers and short films popular
• some excellent ancillary task work
• for music video: importance of planning,
performance and editing

18. A2 coursework

19. G325 A2 exam
• 250 candidates
• too early to enter
• 1a: needs full course
• 1b: often repeated 1a
• lack of grasp of representation for 1b
• rubric infringement

20. A2 exam
• Section B requires reference to past and
future with focus on contemporary,
reference to ‘theory’ and examples from
two or more media
• greater expectations than old spec

21. Section B
• Collective Identity most popular
• regulation, postmodernism and online age
• Gauntlett, Butler, Baudrillard top critics so
far!
• often not contemporary enough

22. Main advice
• embrace creative approaches to Research
and Planning and Evaluation
• tighten up expectations of products
• mark to the levels
• step up a gear for A2 exam

23. Questions/Observations
• not about particular issues from your
centre- see me or Rob separately later!

24. 10.50
• enjoy your day- don’t crowd the sessions !