1. PETER VERCELLINO
46227 Jonathan Cir – Apt 111 ● Utica, MI 48317
906.360.2304 ● pverse10@yahoo.com
Linkedin: www.linkedin.com/in/peter-vercellino-513b2221
portfolio: http://versestudios.net/
QUALIFICATIONS PROFILE
Highly creative and multitalented Graphic Designerwith an emphasis on 3D Modeling and
Designing. I have an extensive background in multimedia, package and signage creation, video
creation and print design. I have exceptional collaborative and interpersonal skills; experienced
dynamic team player with well-developed written and verbal communications abilities. I am
highly skilled and experienced in client relations; building and maintaining "win-win"
partnerships. Identified as a professional player and instructor I bring inspiration, talent and
marketability to all of my projects.
Creative experience in the following:
PRINT
Brochures & Newspapers
Product Packaging
Logos & Business Cards
Posters
Advertising Materials
Signage
PHOTOGRAPHY
Black & White Photography
Retouching
Photograph Restoration
Photograph Compositing
WEB & MULTIMEDIA
Web Site Design
Video Editing
2D & 3D Animation
Video Presentations
Professional 3D modeler
PERSONAL EXPERIENCE
2. Tsunami E-Cigarettes, Troy,Michigan, 2013-Present
Marketing Director/Product Packaging Designer
In was in charge of creating marking strategies for a line of Vaping products. This included brochures,
promotional flyers, posters, logos, Booth display graphics and web graphics. I created all of our products
in 3D for photorealistic pictures. I was in charge of creating packaging for all new products.
Key Achievements:
Created all of Tsunami products in 3D for photorealistic renders
In charge of product posters and promotional material, print and web
Help and instructional video on how to use products
Created Promo videos for social media which in turn helped boosted SEO
Increased brand awareness with professional product packaging design
Sav-on Closeouts, LLC,Gwinn, Michigan, 2010-2012
Store Manager /Graphic Designer/Web Developer
Helped create and modernize an ecommerce website as well as a traditional brick and mortar store. This
included transferring over 5000 products across multiple ecommerce platforms, design of site, internet
marketing, product buying, advertising, shipping logistics as well as being general manager with 5
employees. Worked extensively in Adobe Photoshop, Illustrator and Dreamweaver.
Key Achievements:
● Modernized website that was created in 2000 to 2014.
● Helped boost web presence from 400 hits/day to over 1500 hits/day.
● Creative Director for entire store. Started 2 other sister company ecommerce websites.
Suburban Custom Awards and Framing, LLC,Decatur,Georgia, 2010-2012
Graphic Designer/Engraving Tech
Created custom awards and trophies for individuals and companies/government organizations including
the CDC,Autotrader.com, Government of Georgia and many others in the Atlanta area. Worked with a
team of talented sales, designers and production people to create custom awards and signs.
Key Achievements:
● Help create a viable ecommerce website with strong sales throughout the country.
● In charge of laser engraving and sandblasting using CorelDraw.
● Refined the work flow between the sales team and finished product. Cut times allotted for
product development in half.
Natra Science,LLC,Alpharetta,Georgia, 2008-2009
Graphic Designer
Successfully translated subject matter into concrete design for advertising, promotional materials and
Web site layouts. Created design theme and graphics for marketing materials and sales Web sites as well
3. as Flash animation for banners and Web graphics. Participated in team effort to produce effective
production of sales materials and product development.
Key Achievements:
● Established strong sales growth with web layout designs.
● Successfully helped establish the company with a strong corporate ID.
● Consistently recognized for fresh and innovative ideas and designs.
Fastsigns USA, Sterling Heights, Michigan, 2000-2004
Production Supervisor - Graphic Designer
Successfully manage and coordinate signage projects from concept through completion. Collaborate with
clients to create vision, conceive designs and consistently meet deadlines and requirements. Effectively
design, motivate and manage design and production teams. Coordinate production team to meet all
project requirements. Experienced working with routers, large format ink jet printers, laminators, thermal
printers, plotters, scanners (flatbed and drum).
Key Achievements:
● Successfully helped grow a fledgling sign company into a successfulbusiness.
● Completed client projects worth up to $25,000 on time and on budget.
● Established trusting relationships with clients, production and design teams and management.
EDUCATIONAL BACKGROUND
BachelorofFine Arts (BFA), Concentrationin Electronic Imaging, 2007
Northern Michigan University, Marquette,Michigan
TECHNICAL PROFICIENCY
Platforms: Mac& Windows
Applications: Adobe CC Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere, Dreamweaver, Flash, Soundbooth),
Corel Draw, Quark, Cinema 4D, Maya, Final Cut Pro, MS Office Suite (Word, Power Point, Excel, Outlook), Flexisign, Gerber
Omega, Various RIP Programs.
Hardware: Experienced PC Technician, Sony - Panasonic - Canon Video Cameras, Canon and Nikon digital SLR cameras, PC
Paraphernalia