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1
1.Corporate Profile
2.Product Introductions



                          2
Overview
 Company Name     Preferred Infrastructure Inc,
 Foundation       March 2006
 CEO              Toru Nishikawa
 # of Employees   14
 Location         Tokyo, Japan
 URL              http://preferred.jp/ (Japanese Only)




                                                         3
Members
 CEO: Toru Nishikawa
    Computer Science, University of Tokyo
    ACM International Collegiate Programming Contest 2006 19th place


 CTO: Kazuki Ohta
    Computer Science, University of Tokyo
    ACM International Collegiate Programming Contest 2006 13th place


 Fellow: Daisuke Okanohara
    Computer Science, University of Tokyo
    MITOH Program(Exploratory IT Human Resources Program sponsored by IPA Japan)
        A New Data Compression Algorithm using Word Extraction Method. (2002)
        Universal Probabilistic Language Models (2003)
        Document Classification using Context Information. (2004-2005)

 Many of other members have also achieved outstanding
 results at MITOH Program, ACM/ICPC and so on.
 A team of front-line academic researchers and engineers
 who can implement their outputs they created at a high level
 of quality.

                                                                                   4
Technologies
 Information Retrieval
 Recommendation
 Natural Language Processing
 Machine Learning
 Data Compression
 Database System
 Very Large Distributed System
 Bioinformatics
                                 5
Goals
 Basic Technologies              Products


Academic Researches              Services



  To put leading-edge research results in
  the academic world to practical use as
  soon as possible.

  We challenge the most difficult problems
  and provide solutions for them.
                                             6
Products & Services
 Product Development & Licensing
 Business
   Search
   Recommendation
   Ad Network System
 Ad Network Hosting
 Cooperative research and development
 with customers/partners based on our
 unique and extensive technical
 background
                                        7
1.Corporate Profile
2.Product Introductions



                          8
Products & Categories
                  Sedue 24 : Full-Text Search
     Search       Sedue Flex : Approximate Search

                  reflexa : Association Search

                  Hotate : Content-Based Filtering
 Recommendation
                  Ohtaka : Collaborative Filtering



                  UbiMatch : Ad Network System
   Ad Network



                                                     9
Sedue 24
 Scalable and high performance distributed full-
 text search engine
   The first commercial search engine in the world that is
   based on Compressed Suffix Array method.
       High performance on-memory search with a
       compressed index
       100% recall ratio
   Linear Scale-Up
       Verified up to 128 threads on a Sun box
   Easy Scale-Out
       Indexer and searcher nodes can be added without
       system stop.
   High Reliability
   Customizable Ranking Feature
 Application
   Web Search
   Document Search, Enterprise Search
   Text Mining
                                                             10
Sedue 24
 SSD Capability
   New index engine optimized for SSD
      Index data is stored on SSD
      Well-tuned based on characteristics of SSD
      and system balance
   Only one PC server is needed to search from
   several hundreds GB of data
 Demonstration
   Search from Wikipedia data for ALL
   LANGUAGES (about 50GB)
   http://demo.sedue.org/wikipediasearch/
                                                   11
Sedue 24 Case Study
 The third largest mobile search portal in
 Japan
   4,000,000 Unique Users / month
 Mobile web search function is based on
 Sedue 24




                                             12
Sedue 24 Case Study
 The largest social bookmark service in
 Japan
   216,000 registered users
   3,500,000 UU/month, 7,900,000 PV/day
   11,600,000 bookmarked URLs
   50GB of HTML data without tags
   34,000,000 bookmarks
   40,000,000 tags
 Sedue 24 enables web search for 10
 million+ bookmarked web pages
                                          13
Sedue Flex
 High-performance approximate search engine
   Extends the complete matching technology of Sedue 24 to
   approximate matching.
       Allowing mismatches and gaps
   Ultrafast speed enabled by the latest algorithm.
       A few milliseconds to seconds response time with
       allowing 10 to 20% errors to search gigabytes data
       Sedue Flex Plus (option) and additional memory
       consumption enables 10 to 30 times faster speed
 Application
   Genome Analysis (several times – several hundred times
   faster than BLAST)
   Analysis of noisy data (voice, video...)
 Cases
   Research Institute
   Medical University

                                                             14
検索
reflexa
 Associative search engine
    reflexa accepts a set of words and searches associated words with
    them
         when you don‟t think of appropriate search words.
         when you don‟t know what kind of information you are really
         looking for.
    High accuracy
         degree of association among words is precisely calculated
         reflexa mechanically learns a lot of documents and calculates
         degrees of association among words precisely.
    High performance
         Association information is compressed and stored on memory
    Applicable to other types of association but word-to-words
         „Purchase history‟ to „recommended items‟
         „Web browsing history‟ to „recommended web pages‟
 Application
    Encyclopedia search
    Brainstorming supporting tool
 Demonstration (Japanese)
    http://labs.preferred.jp/reflexa/
                                                                         15
reflexa Case Studies
 Ashi@
   A service to track access history over multiple
   BLOG services.
   Reflexa is used to recommend similar blogs to
   users.


 Hatena Bookmark
   The largest social bookmark service in Japan.
   Reflexa is used to search web pages that have
   similar contents.

                                                     16
Hotate
 Article recommendation engine
   An ability to search associated documents quickly and
   precisely.
      A single Intel-based PC server can process more
      than tens of millions of requests per month.
   Automatic keyword extraction and fast indexing
      10 seconds to index 20,000 documents
   Easy to tune
      Score that stands for the degree of association and
      keywords that cause the association between 2
      documents are explicitly displayed.
      Manual adjustment
         • e.g. not associate festival news with unhappy news
 Application
   News sites
   Bibliographic retrieval
                                                                17
Hotate Case Study
 Online news site provided by Asahi
 Shimbun, which is a Japanese high
 quality paper company
   10,500,000 Unique Users / month
   4,000,000,000 Page Views / month
   12,000 articles
 Hotate is used to recommend related
 news articles


                                       18
Hotate Case Study
 Online IT news media provided by Nikkei
 Business Publications, which is a major
 business-oriented publisher
   20,000,000 PV / month
 Hotate is used to recommend related news articles.
 Running on Amazon EC2
   “Large Instance”($0.4 / hour)
      2ECU * 2 cores (1ECU=Intel Xeon 1.0 – 1.2GHz)
      Memory: 7.5GB
      HDD: 850GB
      OS: Fedora Core 6 (x86_64)

                                                      19
Ohtaka
 Rating-based recommendation engine
   Ohtaka recommends items based on item rating
   data given by users.
      user preferences and item attributes are used
      to forecast items that is expected to be highly
      evaluated
      A kind of collaborative filtering
   Ability to accommodate more than millions of
   users and items.
 Application
   E-commerce sites
   Word-of-mouth marketing, CGM services
                                                        20
UbiMatch
 Ad-network system for mobile
   Automatic optimization of ad delivery
     Optimization based on content, user behavior
     and user profile
     Preferred Infrastructure‟s search,
     recommendation and machine learning
     technologies are applied.
   Security facility for user privacy protection
 Business models
   Serviced by Preferred Infrastructure itself
   OEM

                                                    21
UbiMatch – system model
                                     Advertiser
  Media

                                     Game
   Portal


  Blog        UbiMatch                E-Commerce


    News                            Online Book




                         UbiMatch
                          OEM



                                                   22
Feel free to contact us for more
detailed information!

Preferred Infrastructure Inc,
  Email   info@preferred.jp
  TEL     +81-3-6662-8675 (Tokyo Japan)




                                          23

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PFI Corporate Profile

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  • 3. Overview Company Name Preferred Infrastructure Inc, Foundation March 2006 CEO Toru Nishikawa # of Employees 14 Location Tokyo, Japan URL http://preferred.jp/ (Japanese Only) 3
  • 4. Members CEO: Toru Nishikawa Computer Science, University of Tokyo ACM International Collegiate Programming Contest 2006 19th place CTO: Kazuki Ohta Computer Science, University of Tokyo ACM International Collegiate Programming Contest 2006 13th place Fellow: Daisuke Okanohara Computer Science, University of Tokyo MITOH Program(Exploratory IT Human Resources Program sponsored by IPA Japan) A New Data Compression Algorithm using Word Extraction Method. (2002) Universal Probabilistic Language Models (2003) Document Classification using Context Information. (2004-2005) Many of other members have also achieved outstanding results at MITOH Program, ACM/ICPC and so on. A team of front-line academic researchers and engineers who can implement their outputs they created at a high level of quality. 4
  • 5. Technologies Information Retrieval Recommendation Natural Language Processing Machine Learning Data Compression Database System Very Large Distributed System Bioinformatics 5
  • 6. Goals Basic Technologies Products Academic Researches Services To put leading-edge research results in the academic world to practical use as soon as possible. We challenge the most difficult problems and provide solutions for them. 6
  • 7. Products & Services Product Development & Licensing Business Search Recommendation Ad Network System Ad Network Hosting Cooperative research and development with customers/partners based on our unique and extensive technical background 7
  • 9. Products & Categories Sedue 24 : Full-Text Search Search Sedue Flex : Approximate Search reflexa : Association Search Hotate : Content-Based Filtering Recommendation Ohtaka : Collaborative Filtering UbiMatch : Ad Network System Ad Network 9
  • 10. Sedue 24 Scalable and high performance distributed full- text search engine The first commercial search engine in the world that is based on Compressed Suffix Array method. High performance on-memory search with a compressed index 100% recall ratio Linear Scale-Up Verified up to 128 threads on a Sun box Easy Scale-Out Indexer and searcher nodes can be added without system stop. High Reliability Customizable Ranking Feature Application Web Search Document Search, Enterprise Search Text Mining 10
  • 11. Sedue 24 SSD Capability New index engine optimized for SSD Index data is stored on SSD Well-tuned based on characteristics of SSD and system balance Only one PC server is needed to search from several hundreds GB of data Demonstration Search from Wikipedia data for ALL LANGUAGES (about 50GB) http://demo.sedue.org/wikipediasearch/ 11
  • 12. Sedue 24 Case Study The third largest mobile search portal in Japan 4,000,000 Unique Users / month Mobile web search function is based on Sedue 24 12
  • 13. Sedue 24 Case Study The largest social bookmark service in Japan 216,000 registered users 3,500,000 UU/month, 7,900,000 PV/day 11,600,000 bookmarked URLs 50GB of HTML data without tags 34,000,000 bookmarks 40,000,000 tags Sedue 24 enables web search for 10 million+ bookmarked web pages 13
  • 14. Sedue Flex High-performance approximate search engine Extends the complete matching technology of Sedue 24 to approximate matching. Allowing mismatches and gaps Ultrafast speed enabled by the latest algorithm. A few milliseconds to seconds response time with allowing 10 to 20% errors to search gigabytes data Sedue Flex Plus (option) and additional memory consumption enables 10 to 30 times faster speed Application Genome Analysis (several times – several hundred times faster than BLAST) Analysis of noisy data (voice, video...) Cases Research Institute Medical University 14
  • 15. 検索 reflexa Associative search engine reflexa accepts a set of words and searches associated words with them when you don‟t think of appropriate search words. when you don‟t know what kind of information you are really looking for. High accuracy degree of association among words is precisely calculated reflexa mechanically learns a lot of documents and calculates degrees of association among words precisely. High performance Association information is compressed and stored on memory Applicable to other types of association but word-to-words „Purchase history‟ to „recommended items‟ „Web browsing history‟ to „recommended web pages‟ Application Encyclopedia search Brainstorming supporting tool Demonstration (Japanese) http://labs.preferred.jp/reflexa/ 15
  • 16. reflexa Case Studies Ashi@ A service to track access history over multiple BLOG services. Reflexa is used to recommend similar blogs to users. Hatena Bookmark The largest social bookmark service in Japan. Reflexa is used to search web pages that have similar contents. 16
  • 17. Hotate Article recommendation engine An ability to search associated documents quickly and precisely. A single Intel-based PC server can process more than tens of millions of requests per month. Automatic keyword extraction and fast indexing 10 seconds to index 20,000 documents Easy to tune Score that stands for the degree of association and keywords that cause the association between 2 documents are explicitly displayed. Manual adjustment • e.g. not associate festival news with unhappy news Application News sites Bibliographic retrieval 17
  • 18. Hotate Case Study Online news site provided by Asahi Shimbun, which is a Japanese high quality paper company 10,500,000 Unique Users / month 4,000,000,000 Page Views / month 12,000 articles Hotate is used to recommend related news articles 18
  • 19. Hotate Case Study Online IT news media provided by Nikkei Business Publications, which is a major business-oriented publisher 20,000,000 PV / month Hotate is used to recommend related news articles. Running on Amazon EC2 “Large Instance”($0.4 / hour) 2ECU * 2 cores (1ECU=Intel Xeon 1.0 – 1.2GHz) Memory: 7.5GB HDD: 850GB OS: Fedora Core 6 (x86_64) 19
  • 20. Ohtaka Rating-based recommendation engine Ohtaka recommends items based on item rating data given by users. user preferences and item attributes are used to forecast items that is expected to be highly evaluated A kind of collaborative filtering Ability to accommodate more than millions of users and items. Application E-commerce sites Word-of-mouth marketing, CGM services 20
  • 21. UbiMatch Ad-network system for mobile Automatic optimization of ad delivery Optimization based on content, user behavior and user profile Preferred Infrastructure‟s search, recommendation and machine learning technologies are applied. Security facility for user privacy protection Business models Serviced by Preferred Infrastructure itself OEM 21
  • 22. UbiMatch – system model Advertiser Media Game Portal Blog UbiMatch E-Commerce News Online Book UbiMatch OEM 22
  • 23. Feel free to contact us for more detailed information! Preferred Infrastructure Inc, Email info@preferred.jp TEL +81-3-6662-8675 (Tokyo Japan) 23