Social Media In Financial Services – Alan Stevens

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Philip Calvert

Economía y finanzas Tecnología

Social Media in Financial Services – January 2010 Alan Stevens The Media Coach

Successful online PR strategies for IFAs and financial brands Alan Stevens, MediaCoach www.mediacoach.co.uk Media Coach

Alan’s Social Media Rule 1 ,[object Object]

Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object]

How to produce an Internet Radio Show ,[object Object],[object Object]

How to create an Internet TV Show ,[object Object],[object Object],[object Object],[object Object],[object Object]

Finance companies using social media successfully

Twitter – what can you learn? ,[object Object],[object Object],[object Object],[object Object],[object Object]

Alan’s Rules for Twitter ,[object Object],[object Object],[object Object],[object Object],[object Object]

Social media case studies (1) ,[object Object]

Social media case studies (2) ,[object Object],[object Object]

Social media case studies (3) ,[object Object],[object Object],[object Object]

Putting it all together Views Timing Total Yearly Cost (Pounds) Ezine 13,000 weekly 650,000 160 Radio Show 12,000 weekly 600,000 84 Blog 3,000 150/yr 450,000 Nil Twitter 4,300 5,000/yr 21,500,000 Nil TV Show 20,000 12/yr 240,000 Nil

My Marketing reach ,[object Object],[object Object]

How to get more business ,[object Object],[object Object],[object Object],[object Object]

Thanks for listening Alan Stevens The MediaCoach www.mediacoach.co.uk 020 8220 6919 Skype :mediacoach Twitter : mediacoach

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