4. 140M registered users
350,000 new signups/day
.com
200M uniques/month
115M pageviews/day
activity is exploding
80M Tweets/day (+ 65% in 3 months)
30% created from mobile
14M new followings/day
28. performance summary
# Brand Campaign Duration Engagement
Trend
Impressions
Retweets
1 Ford Mustang 1/2 day 32% 40,000,000 390
2 Universal Despicable Me 1 day 15% 125,900 587
3 Nike World Cup 1/2 day 14% 59,000,000 207
4 Old Spice Old Spice Man 1 day 13% 53,100,000 313
5 NBA LeBron James 1/2 day 11% 57,000,000 236
6 Motorola Droid 2 1/2 day 11% 23,100,000 88
7 Disney Toy Story 3 6 days 10% 650,000,000 13,276
8 Fox Predators 2 days 8% 174,500,000 669
9 Paramount Dinner for Schmucks 1 day 7% 70,600,000 127
10 Coca-Cola World Cup 1 day 6% 113,250,000 450
!"#$#%&'!"#$#%&' !"#$%&
29. 1. December 2010: Translation
2. March 2011: Brazil Office
3. April 2011: Promoted Products in BR
Twitter Brazil: Upcoming dates
30. For information about Twitter’s advertising products, please email
promotedtweets@twitter.com
Thanks!