5. Why are we doing this?
• Educate Community
• Attract New Residents
• Enhance Quality of Life
• Position Sioux Falls as a leader
• Enhance Economic Development
6. Our Mission
To create a movement in Sioux Falls that will educate and
inspire our community to build a greener future in the areas
of recycling, water conservation, energy consumption and
development.
7. Communication Plan
Awareness Building
• TV PSA’s
• Billboards
• Radio PSA’s
• Digital Marketing
• Buzz/ PR