The Indigenous Tourism and Biodiversity Website Award is a collaborative effort between Planeta.com and the Secretariat of the Convention on Biological Diversity/UNEP (CBD) with the support of the Heidehof Foundation to showcase best practices in web-based technologies helping indigenous people manage tourism in a biodiversity-friendly way. The award is presented to indigenous tourism operations for websites that promotes sustainable practices and educates visitors on cultural protocols and biodiversity conservation. http://planeta.wikispaces.com/itbw

1. ITBW Award@ ro n m a d e r • p l a n e t a . w i k i s p a c e s . c o m . i t b w • 0 9 . 2 0 1 0
Photo: Teotitlán delValle,Veronica Lazo Mendoza

2. The Indigenous Tourism and Biodiversity Website Award is
a collaborative effort between Planeta.com and the
Secretariat of the Convention on Biological Diversity (CBD).
This presentation is an overview presented in 2010. Your
comments are welcome and so are embeds, likes, hearts,
clips and shares.
- Ron Mader (Las Vegas, 2016)
p l a n e t a . c o m • p l a n e t a . w i k i s p a c e s . c o m / i t b w
About This Presentation

3. planeta.wikispaces.com/itbw

4. Change The World
H e l p E d i t
Image: openclipart.org

7. CBD Workshops

8. The IndigenousTourism and BiodiversityWebsiteAward is a
collaborative effort between Planeta.com and the Secretariat
of the Convention on Biological Diversity/UNEP (CBD)
with the support of the Heidehof Foundation.

9. The ITBW Award showcases best practices in
web-based technologies helping indigenous people
manage tourism in a biodiversity-friendly way.

10. The Indigenous Tourism
and Biodiversity Website
Award is presented to
indigenous tourism
operations for websites
that promote sustainable
practices and educate
visitors on cultural
protocols and biodiversity
conservation.

11. Tourism services owned and
operated by indigenous people
and communities are eligible
for the Indigenous Tourism and
Biodiversity Website Award.
Websites should have current
informa4on with at least some
text in English.

12. Two awards are given - one from
a popular count and one from a
jury. All nominees receive
proper recognition.Winning
websites are featured on the
Planeta.com and the CBD
websites.

13. December 30, 2009 - Confirmation of eligible
candidates
January/February 2010 –Voting
April 24, 2010 - Winners were invited to the
Reisepavillon in Berlin, Germany.This trip was
cancelled due to Eyjafjallajökull
September, 2010 – Winners are invited to the
Ecotourism Conference in Portland, Oregon. Ron
Mader will conduct a web workshop.

14. Inspire us!
Who should apply? Any indigenous owner of
a tourism service that seeks to conserve
cultural traditions and biodiversity. If you have
a website at any level of development, your
participation is most welcome.

15. Encouraging Partnerships
Indigenous Indigenous
Indigenous Non-indigenous
Non-indigenous Indigenous
Non-indigenous Non-indigenous

16. Bicicletas Pedro Martinez
Brambuk the National Park & Cultural Centre
Chitral Association for Mountain Area Tourism
Chalalan Ecolodge
Hospitality Kyrgyzstan
Kakadu Culture Camp
Nutti Sami Sii
Pathways Hotel
Squamish Lil'wat Cultural Centre
Taiamai Tours
TIME Unlimited NZ Tours
Te Urewera Treks
Tjapukai Aboriginal Culture Park
Xe Pian National Protected Area
Nominees

34. Judges

36. PopularVote Award:
Time Unlimited
Judges Award:
Nutti Sámi Siida
2010 WINNERS

38. 2010 FINALISTS

39. Evaluation
The Indigenous Tourism and Biodiversity Website Award
creates an opportunity for indigenous people and communities
to tell their stories direct to potential visitors by improving
their websites. Among the criteria for evaluation, the website
should ...
be regularly updated
link to other relevant sites, including Web 2.0 channels
reflect indigenous ownership, authenticity and heritage
encourage sustainable livelihoods, respect of life on earth
be user-friendly
be trustworthy
provide clear contextual information
have text in English
feature the award logo

40. Winning Tips
All indigenous tourism websites are advised to:
1) Create an informative, content-rich website that provides
detailed information for visitors seeking eco-friendly, people-
friendly and place-friendly travel.
2) Link the tourism products presented in the website to the
conservation and sustainable use of biodiversity, and to the fair
and equitable distribution of benefits arising from the use of
biological resources.
3) Integrate indigenous language and culture into your site
4) Integrate biodiversity as part of the product and message

41. More Winning Tips
Indigenous tourism websites are advised to:
5) Use a few Web 2.0 tools
6) Exchange lessons learned in setting up and managing your
website
7) Add the award logo with link on your website.

42. ! Delicious
! Facebook
! Flickr
! Google Earth
! Slideshare
! Twitter
! YouTube
! Wiki
Web 2.0

45. Winners of the Indigenous Tourism and
Biodiversity Website Award will be
showcased at the September 2010
Ecotourism Conference in Portland, Oregon.

46. Maker Matriarch -You mob need to showcase
you're business to other koori communities,
help them celebrate the culture, educate the
wider community, and reap the benefits for the
survival of Koori people and the culture.This is
an excellent example of what can be done,
congratulations, keep up the great work xoxo
March 11 at 9:15pm

53. indigenous tourism and biodiversity website
2010 Award

54. slideshare.net/planeta/itbw2010
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55. @ronmader