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Thomas Nilsson
thomas@sustainableinteraction.se
Responsible gambling - what direction?
Online
Accessible, fast, fun & risky
The sum is more then it´s parts
Internet gambling (any) 3,0
VLT 2,5
Bingo 2,4
Poker 2,2
Casino gambling 1,6
Sports betting 1,5
SWELOGS
Prevalence - what is going on?
• Flexibel and ”smart” limit setting
• Active communication with players trough
different/all channels
• Self assessment and self help
• Behaviour tracking systems
• Specialised training
Responsible gambling trends
In short - responsible gamling
initiatives that seams to have effect
Policy initatives
age limitations
restricting the number of gambling venues
restricting use of alcohol while gambling
Responsible gambling
initatives
maximum loss limits
maximum of money transfered to player account
make players set limits for time and money
self exclusion
HEAVY
GAMBLING
PROBLEM
GAMBLING
Stress
Substance
use/abuse
Mental health
problems
Etiological Model of Gambling
and Problem Gambling
Källor: Williams et al 2013 & 2015
*evidence for effect, more or less
No alcohol connected to
gambling*
Information about risk
factors
Marketing
Player education
(Erroneous beliefs)*
School project*
Breaks*
Limits*
Selectiv exlusion
Limits*
Self test*
BTS
Big winner call
Proactive communication
BTS
Information about treatment*
Self exklusion*
Limits*
Self test*
BTS
Sale
GAMBLING
Continuous forms
and/or big win
Family modelling
Peer involvement
Gambling fallacies
Less education
Lower intelligence
Gambling availability
Anti-sociality
Risk Taking
Propensity
Inherit or due to male gender
or young age
Impulsivity
Low agreeableness
Low conscientiousness
Adverse childhood
This what some operators currently do
• Maximum limits to player account set by the operator
• Loss limit per day/week/month
• When big win - the account freeze and the player is contacted
• When loss limit is reached players are contacted
• Proactive communication via mail and phone
• Different interventions to problem gambler using internet or/
and live
• Obligatory use of BTS - with different approach to contact
Challenges
• Individualisation - the burden and responsibility on the
player
• Licensing demands could be a roof
• It´s all about how it is executed
• Most be user friendly and easy to follow
• Lose those who thinks it is to much ”big brother”
• To be in front coasts and takes bravery
There is difference between an
opinion and the experience
10% of the gamblers stands for
53% of the turnover

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Paf Responsible Gaming Summit 2015: Trends within Responsible Gaming. Thomas Nilsson, Certified psychologist, founder Sustainable Interaction

  • 3. The sum is more then it´s parts Internet gambling (any) 3,0 VLT 2,5 Bingo 2,4 Poker 2,2 Casino gambling 1,6 Sports betting 1,5 SWELOGS
  • 4. Prevalence - what is going on?
  • 5. • Flexibel and ”smart” limit setting • Active communication with players trough different/all channels • Self assessment and self help • Behaviour tracking systems • Specialised training Responsible gambling trends
  • 6. In short - responsible gamling initiatives that seams to have effect Policy initatives age limitations restricting the number of gambling venues restricting use of alcohol while gambling Responsible gambling initatives maximum loss limits maximum of money transfered to player account make players set limits for time and money self exclusion
  • 7. HEAVY GAMBLING PROBLEM GAMBLING Stress Substance use/abuse Mental health problems Etiological Model of Gambling and Problem Gambling Källor: Williams et al 2013 & 2015 *evidence for effect, more or less No alcohol connected to gambling* Information about risk factors Marketing Player education (Erroneous beliefs)* School project* Breaks* Limits* Selectiv exlusion Limits* Self test* BTS Big winner call Proactive communication BTS Information about treatment* Self exklusion* Limits* Self test* BTS Sale GAMBLING Continuous forms and/or big win Family modelling Peer involvement Gambling fallacies Less education Lower intelligence Gambling availability Anti-sociality Risk Taking Propensity Inherit or due to male gender or young age Impulsivity Low agreeableness Low conscientiousness Adverse childhood
  • 8. This what some operators currently do • Maximum limits to player account set by the operator • Loss limit per day/week/month • When big win - the account freeze and the player is contacted • When loss limit is reached players are contacted • Proactive communication via mail and phone • Different interventions to problem gambler using internet or/ and live • Obligatory use of BTS - with different approach to contact
  • 9. Challenges • Individualisation - the burden and responsibility on the player • Licensing demands could be a roof • It´s all about how it is executed • Most be user friendly and easy to follow • Lose those who thinks it is to much ”big brother” • To be in front coasts and takes bravery
  • 10. There is difference between an opinion and the experience
  • 11. 10% of the gamblers stands for 53% of the turnover