The document summarizes The Manfattan Project, a Tumblr blog that features photos of stylishly dressed plus-sized men and women in an effort to promote body positivity. The blog aims to showcase positive images of fat bodies and help redefine standards of beauty. Feedback received for the blog has been overwhelmingly positive, with readers praising its inspiring message and importance.

1. The Manfattan Project Melissa Campbell

2. I am … a junior at Lang a media and cultural studies major interested in the relationships between media and body image, particularly for women

3. The Manfattan Project is… a tumblr dedicated to off-the-street photos of stylish, confident plus-sized women and men. designed to subvert current anti-fat mediascapes by showcasing positive images of fat bodies. aiming to help redefine standards of fashion and beauty. a mix between traditional fashion blogs like The Sartorialist and specifically fat-postive fashion blogs like Fatshionista and Young, Fat, and Fabulous. http://themanfattanproject.tumblr.com

4. Asia; bedfordave

5. HanaMalia; Union Square

6. Jess; FIT

7. Results (in numbers)

8. Results (in words) “Your blog is truly amazing and inspiring. I always feel so pressured to maintain my weight or to lose it, and even though I'm not 100 pounds but I'm not overweight either, your blog gives me release from my frustrations because it reminds me that what I’m fighting for is just an image. seeing girls who are happy with their bodies and don't follow the image makes me strive to be more like them. please keep it up.” “Your blog is dope…there aren't words for how much a blog like yours is needed.” “I love your blog. That is all.”

9. Conclusion The Manfattan Project has been an absolute success so far, one that I plan on keeping up with and expanding as time goes on. Even in the three short weeks that this blog has been live, I’ve managed to make an impact. The response has been overwhelmingly positive, and I feel as though it will continue to be.