Maxim Puzyrev

Moscow, Russian Federation Russian Federation

Strategic Marketing and CRM Director

Advertising / Marketing / PR

Responsible for achieving a meaningful and emotion 360-degree connection with customers. Leveraging integrated business, understand customers attitudes, needs and behaviors to identify, segment and personalize relationships for increasing revenue and customer value. • Drive/execute/evaluate marketing strategies and tactics that drive demonstrable revenue, share gains and customer/partner engagement • Develop closed-loop post-analysis for marketing programs and identify/execute indicated actions • Develop value proposition(s), offering/ segment messaging, and manage/monitor their delivery • Develop/define customer segmentation strategies and customer experience plans and execute/m...