Social media surgeries provide consulting services to help monitor civic conversations on social media and assess their impact. These services include internal evaluations of social media strategies, building consultancy networks, and developing impact assessment tools. The goal is to help "militant optimists" who are highly motivated but lack clear roadmaps, and prefer defining their own models rather than following strict strategies.

1. Social Media Surgeries Nick Booth @podnosh [email_address] sciencecapital October 19th 2011

4. image peteashton

5. image Paul Webster

10. image cc/ http://www.flickr.com/photos/reway2007/2378696428/

17. “ Militant optimists” David Barrie

18. ‘ militant optimists’ are high on motivation, low on ready-made road maps to get them to their destination, get easily bored with playing strategic war-games and distrust marketing - they define their own model David Barrie

19. do what makes sense and find the value afterwards

20. Internal surgeries Monitoring the civic conversation Consultancy Networks

21. Impact assessment tool

24. Social Media Surgeries Nick Booth @podnosh [email_address] sciencecapital October 19th 2011