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Case study otter box
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Lisa Fields
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True story remarkable customer service=Otterbox
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Case study otter box
1.
Lisa Fields Twitter: Practical
Wisdom
2.
OtterBox
3.
I dropped my
phone during my Apple store visit.
4.
I Didn’t give
it a second..........
5.
6.
And then I
remembered:
7.
“The deepest principle
of human nature is the craving to be appreciated.” William James
8.
So
9.
I wanted OtterBox
to know how much I appreciated my IPhone case.
10.
AND
11.
“I’m just naive
enough to think organizations have remarkable people who Really understand Twitter.” Lisa Fields
12.
Twitter is a
two way communication.
13.
First Tweet to
OtterBox
14.
“Dang it, the
good spelling fairy didn’t come again last night.”
15.
No Auto Response
from OtterBox
16.
Isn’t this a
Clever Response!
17.
Since I’m a
Rascal, I wanted to send back another Tweet.
18.
A Classic Rascal
response
19.
I made the
comment “go home and play” comment
20.
Because.....
21.
I began this
Tweet exchange on a Friday evening around 5:00 PM Greensboro, NC
22.
23.
Brownies
24.
Brownie Points were
awarded.
25.
Lessons Learned
26.
With only Two
Tweets from OtterBox I remain a very loyal customer.
27.
OtterBox
28.
Photo Credits:
Lisa Fields Headshot: www.laurenemartinez.com > p h o t o g r a p h y
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