Analysis of Make Data More Human Based on a TED talk by Jer Thorp

1. Make Data
More Human
Based on a TED talk by Jer Thorp

2. Insights of the TEDx Talk

3. Why we should
make data more
human?
Data is not supposed to be only for
data scientists. Data should make
meaning to anyone. Just like
people should be able to use
computers without being a
programmer.

4. Why?
Data ultimately affects
human beings and
making it more human
gives better insights.

5. Visualizing data in
fun and Creative
ways can make data
More relatable.
The Relation between
people and stored data is
“PRIVACY”.

6. HOW are these INSIGHTS helpful to a
Manager?

7. 1
Marketing
01
Once the managers understand what
value the data holds for the person, they
can better market the product,
targeting the needs of the customers.
They can make a more personalized
experience for the customer and
connect with them on a personal level.

8. Understanding
The Context
02
The events that are captured and recorded
in our data are almost impossible to
understand without knowing the context in
which they were collected. The same action,
even by the same person, can mean wildly
different things.
82%
Users are constantly
searching for a solution

9. Supporting
Visualization
03
By being able to visualizing data in fun
and creative ways, managers can better
understand the implications of the data.
They can connect with the customer
more intimately, which is crucial for a
business.
Julia
Describe the content of Julia’s job and the problem
she and her team are currently facing.
Team Manager

10. Data has connection with Humans and
we need just need to use it for good…
Data is not just numbers. They hold value to the people from whom the data
is derived. Understanding the value and adding context to the data helps
industries and companies make better products and services.

11. Presented By
Prince Barai
Data Analytics Intern at IIM Lucknow