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How to Get the Right Product Role by
Netflix Product Manager
www.productschool.com
FREE INVITE
Join 23,000+ Product Managers on
COURSES
Product Management
Learn the skills you need to land a product manager job
COURSES
Coding for Managers
Build a website and gain the technical knowledge to lead software engineers
COURSES
Data Analytics for Managers
Learn the skills to understand web analytics, SQL and machine learning concepts
COURSES
Blockchain and Cryptocurrencies
Learn how to trade cryptocurrencies and build products using the blockchain
Rohan Thakkar
TONIGHT’S SPEAKER
How to Get the Right
Product Role
Rohan Thakkar
Diverse PM experience
Test Engineer -> Program Manager -> Product Manager
Developer Platform & Maps PM - Microsoft
E-commerce, Chat-Bot, Facebook Marketing PM - Expedia
Content Engineering PM - Netflix (current)
Caveats
Opinions expressed are solely my own and do not express the views or opinions
of my current or past employers or managers :-)
Learnings based on my experiences
Product Personality
Strong opinions, weakly held
Be decisive, and stand by your decision
Own your mistake and learn from it
YOU are responsible
Product Management
● Product team
○ Product Manager, Engineering Manager, Product Designer, Data Science Manager, Data EM
● Why?
○ Identify and define opportunity with product strategy and relative priority.
○ Informed Captain: Product Manager
● What?
○ Given the product priority, technical capabilities, what use cases do we deliver and the
experience?
○ Informed Captain: Product Manager or Designer or Engineering Manager
● How?
○ How do we technically deliver it? What tech stack and technical architecture?
○ Informed Captain: Engineering Manager or Tech Lead
PM - you either have it or
you don’t
What do you need?
Growth Mindset
Discipline
Patience
Exact steps and recipe for
success
Step #1 - Learn & acquire knowledge
Step #2 - Relevant projects/gigs
Identify a user need and attempt to solve it, for real.
Hackathons
Hoodyfoody - as an “experiment”
Step #3 - Networking
Get a job
Network within your company
Reach out to friends
or friends of friends
or friends of friends of friends
Hackathons
Step #4 - Interview prep
Always be truthful, but sell yourself
Stories - Situation Action Results
Company principle and culture
Take home assignments
Interviews - “Company CEO comes to you with a
problem blah - what would you do?”
Request for feedback and learn
….be patient
Exact Steps for path into a Product Role
Step #1 - Learn & acquire knowledge
Step #2 - Relevant side project/gigs
Step #3 - Networking
Step #4 - Interview prep
….be patient
You are a PM, now what?
Basic getting started for PMs
Product
Manager
Product
Product playbook
(1 of 2)
User need and business opportunity
Complexity of the landscape - Why is there no magic wand to solve it?
Vision statement
North star mockups
Product Strategy - What feedback loops will we have to give us a competitive
advantage?
Success Metrics
Product playbook
(2 of 2)
Technical Architecture
Product Execution plan
Series of A/B test hypothesis to incrementally validate the product
Multi-quarter roadmap with current resources
If we get x more engineers and designers, we can deliver faster
...you have funding. Go!
Q&A
Part-time Product Management Courses in
San Francisco, Silicon Valley, Los Angeles, Santa Monica, Orange
County, New York, Austin, Boston, Seattle, Chicago, Denver,
London, Toronto
www.productschool.com

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How to Get the Right Product Role by Netflix Product Manager

  • 1. How to Get the Right Product Role by Netflix Product Manager www.productschool.com
  • 2. FREE INVITE Join 23,000+ Product Managers on
  • 3. COURSES Product Management Learn the skills you need to land a product manager job
  • 4. COURSES Coding for Managers Build a website and gain the technical knowledge to lead software engineers
  • 5. COURSES Data Analytics for Managers Learn the skills to understand web analytics, SQL and machine learning concepts
  • 6. COURSES Blockchain and Cryptocurrencies Learn how to trade cryptocurrencies and build products using the blockchain
  • 8. How to Get the Right Product Role Rohan Thakkar
  • 9. Diverse PM experience Test Engineer -> Program Manager -> Product Manager Developer Platform & Maps PM - Microsoft E-commerce, Chat-Bot, Facebook Marketing PM - Expedia Content Engineering PM - Netflix (current)
  • 10. Caveats Opinions expressed are solely my own and do not express the views or opinions of my current or past employers or managers :-) Learnings based on my experiences
  • 11. Product Personality Strong opinions, weakly held Be decisive, and stand by your decision Own your mistake and learn from it YOU are responsible
  • 12. Product Management ● Product team ○ Product Manager, Engineering Manager, Product Designer, Data Science Manager, Data EM ● Why? ○ Identify and define opportunity with product strategy and relative priority. ○ Informed Captain: Product Manager ● What? ○ Given the product priority, technical capabilities, what use cases do we deliver and the experience? ○ Informed Captain: Product Manager or Designer or Engineering Manager ● How? ○ How do we technically deliver it? What tech stack and technical architecture? ○ Informed Captain: Engineering Manager or Tech Lead
  • 13. PM - you either have it or you don’t
  • 14. What do you need? Growth Mindset Discipline Patience
  • 15. Exact steps and recipe for success
  • 16. Step #1 - Learn & acquire knowledge
  • 17. Step #2 - Relevant projects/gigs Identify a user need and attempt to solve it, for real. Hackathons Hoodyfoody - as an “experiment”
  • 18. Step #3 - Networking Get a job Network within your company Reach out to friends or friends of friends or friends of friends of friends Hackathons
  • 19. Step #4 - Interview prep Always be truthful, but sell yourself Stories - Situation Action Results Company principle and culture Take home assignments Interviews - “Company CEO comes to you with a problem blah - what would you do?” Request for feedback and learn ….be patient
  • 20. Exact Steps for path into a Product Role Step #1 - Learn & acquire knowledge Step #2 - Relevant side project/gigs Step #3 - Networking Step #4 - Interview prep ….be patient
  • 21. You are a PM, now what?
  • 22. Basic getting started for PMs Product Manager Product
  • 23. Product playbook (1 of 2) User need and business opportunity Complexity of the landscape - Why is there no magic wand to solve it? Vision statement North star mockups Product Strategy - What feedback loops will we have to give us a competitive advantage? Success Metrics
  • 24. Product playbook (2 of 2) Technical Architecture Product Execution plan Series of A/B test hypothesis to incrementally validate the product Multi-quarter roadmap with current resources If we get x more engineers and designers, we can deliver faster ...you have funding. Go!
  • 25. Q&A
  • 26. Part-time Product Management Courses in San Francisco, Silicon Valley, Los Angeles, Santa Monica, Orange County, New York, Austin, Boston, Seattle, Chicago, Denver, London, Toronto www.productschool.com

Notas del editor

  1. understand web analytics, learn SQL, and machine learning concepts
  2. Growth mindset book - https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/1400062756/
  3. WalkSecure Story Hoodyfoody Story Manual management Card distribution Marketing lift Appless app - Peachd Mixpanel