Main takeaways:
- Identifying the worst in your product is power
- How "the worst" is the biggest opportunity and can become "the best"
- Crafting products with "the worst" not worth solving for
6. Hidden Agenda
Knowing what is the worst about your product is power
Turning the worst into the best can make your career
Avoiding the worst can sustain your career
7. Empathy & Insight Design Thinking Analytical Thinking
Problem
Definition &
Strategy
Story Telling &
Influence
Product Leadership
About Me
15. Knowing what is the worst about your product = power
Because it inspires action
16.
17. Crafting Products with the Worst Not Worth Solving For
My brilliant product idea is 80% wrong...
… when I spend 30 minutes thinking about it
It is 75% wrong…
… when I spend 40 hours thinking about it
18. Crafting Products with the Worst Not Worth Solving For
Get comfortable with not knowing the winning strategy,
invest time into learning what it should be
19. Crafting Products with the Worst Not Worth Solving For
CUSTOMER SEGMENTS
Who has this problem?
EARLY ADOPTERS
Who would be interested in solving it now?
PROBLEM
What is the problem?
EXISTING
ALTERNATIVES
How is it solved today?
VALUE PROPOSITION
What is the value of solving it for our customer?
PRODUCT VALUE
What is the value of solving this problem for
PureFacts?
UNFAIR ADVANTAGE
Is PureFacts uniquely positioned to solve it relative
to existing alternatives?
KEY METRICS
What indicators can confirm problem is solved?
SOLUTION
What is the solution?
COST STRUCTURE
What is the effort to solve the problem and ship it to customers? Any one-time vs. ongoing cost?
REVENUE STREAMS
What are all the sources of revenue?
NEXT STEPS
What are the highest risk assumptions? What are
the steps to de-risk?
20. Shortening the Feedback Loop
Validate the
Problem
Validate the
Solution
Create Value
Early
Optimize for Long
Term Value
If you’re interested to connect with other Product Managers, aspiring PMs, or those within tech, join our Slack community of over 40,000 professionals. It’s a great place to network and to find interesting content. We host a weekly AMA through our Slack channel on Tuesdays from 11:15am - 12pm PST. We have also recently launched the Job Portal where you can find the latest Product Management opportunities! As members of the Product School community, we'd like to provide you with these resources at your disposal.
Product School’s Product Management Certificate Path comprises of 3 part-time courses for professionals with strong technical or business background who want to further explore Product Management at software-based companies.
During Product Management Training you will first learn Product Management fundamentals to understand the software product lifecycle and what it takes to successfully transition into a product management role.
You’ll then be trained to retrieve data, understand its value and make impactful decisions with SQL, data visualization and Tableau. Learn to understand your users to deliver exceptional UX/UI design and develop a robust digital marketing plan. During the Full Stack Product Management Training, you will deep dive into the technical knowledge to enhance your ability to work with agile teams.
Finally, Product Leadership Training will elevate your product knowledge to become an effective Product Leader. You'll do an in-depth analysis on how to implement best PM practices on a strategic level to significantly impact your company’s portfolio and revenue. Learn the soft skills to manage product teams and manage stakeholders to deliver performing products.
As well as individual courses we provide corporate training across the world! If you’d like to upskill your product team this is the best option for you. We have trained employees from multiple companies such as Deloitte, Salesforce, JP Morgan, Bank of America amongst many other companies across all industries.
Tonight's talk is “ [TITLE] ” with [NAME]. Welcome, [NAME].
Feel free to speak with me and I can point you in the right direction (explain where to apply). Or you can visit www.productschool.com
Have a good night!