Enviar búsqueda
Cargar
Branding
•
5 recomendaciones
•
703 vistas
Manish Parihar
Seguir
An introductory talk on brand management for students opting for marketing specialization.
Leer menos
Leer más
Educación
Empresariales
Tecnología
Denunciar
Compartir
Denunciar
Compartir
1 de 45
Recomendados
Failed Marketing Strategies of Big Brand Like Unilever
Failed Marketing Strategies of Big Brand Like Unilever
HITESH BHARTI
Successful & unsuccessful positioning strategies
Successful & unsuccessful positioning strategies
Dominic Mackenzie
Brand Identity Design and Development
Brand Identity Design and Development
Phoenix360BrandSolut
brands die
brands die
mehta.pareen
Big Brand Failures
Big Brand Failures
Bianca Cawthorne
Unsuccessful products
Unsuccessful products
abhishek_g
Failed products marketing - Consumer goods marketing
Failed products marketing - Consumer goods marketing
Suryakumar Thangarasu
Brand Failures
Brand Failures
Srikanth Koppolu
Recomendados
Failed Marketing Strategies of Big Brand Like Unilever
Failed Marketing Strategies of Big Brand Like Unilever
HITESH BHARTI
Successful & unsuccessful positioning strategies
Successful & unsuccessful positioning strategies
Dominic Mackenzie
Brand Identity Design and Development
Brand Identity Design and Development
Phoenix360BrandSolut
brands die
brands die
mehta.pareen
Big Brand Failures
Big Brand Failures
Bianca Cawthorne
Unsuccessful products
Unsuccessful products
abhishek_g
Failed products marketing - Consumer goods marketing
Failed products marketing - Consumer goods marketing
Suryakumar Thangarasu
Brand Failures
Brand Failures
Srikanth Koppolu
M1
M1
bobby11669
ponds
ponds
vikkeysanchethi
Cadbury's Dairy Milk Chocolate
Cadbury's Dairy Milk Chocolate
Ray M
Cadbury Oreo
Cadbury Oreo
Kirk Coutinho
GLOBAL BRANDS ....How to create
GLOBAL BRANDS ....How to create
Think As Consumer
Cadbury Dairy Milk Product life cycle
Cadbury Dairy Milk Product life cycle
Kashish Gupta
DISNEY CONSUMER PRODUCTS: MARKETING NUTRITION TO CHILDREN
DISNEY CONSUMER PRODUCTS: MARKETING NUTRITION TO CHILDREN
Soham Mazumdar
Oreo presentation
Oreo presentation
Tu Ki Jane Pyar Me “Hιтєѕн ρατel”
Mba i mm-1 u-1.3 4 ps of marketing
Mba i mm-1 u-1.3 4 ps of marketing
Rai University
Brand Mapping Chocolate Bars
Brand Mapping Chocolate Bars
Jenny Hartung
Pepsi advertising strategy
Pepsi advertising strategy
Christina Amalan
Branding Decisions of Valuable Brands : PEPSICO & COCACOLA
Branding Decisions of Valuable Brands : PEPSICO & COCACOLA
Diksha Vashishth
McDonolds Logo
McDonolds Logo
lelicordell
Creative Brand Strategy
Creative Brand Strategy
Celina K
Pepsi Godfather Advertisement
Pepsi Godfather Advertisement
edmond_rosario
Disney- "A Magical World"
Disney- "A Magical World"
Shivani Mehta
-Pepsi
-Pepsi
Syeda Laiba
Disney Case Study
Disney Case Study
Bikash Sahoo
woodland
woodland
yemsad
Old and new logos
Old and new logos
RachaelVanDyke
Fitbit HR Roundtable - Houston, TX
Fitbit HR Roundtable - Houston, TX
Fitbit Health Solutions
Improve Your Law Firm's Tag Line, and Improve Your Bottom Line
Improve Your Law Firm's Tag Line, and Improve Your Bottom Line
Mayank Mishra
Más contenido relacionado
La actualidad más candente
M1
M1
bobby11669
ponds
ponds
vikkeysanchethi
Cadbury's Dairy Milk Chocolate
Cadbury's Dairy Milk Chocolate
Ray M
Cadbury Oreo
Cadbury Oreo
Kirk Coutinho
GLOBAL BRANDS ....How to create
GLOBAL BRANDS ....How to create
Think As Consumer
Cadbury Dairy Milk Product life cycle
Cadbury Dairy Milk Product life cycle
Kashish Gupta
DISNEY CONSUMER PRODUCTS: MARKETING NUTRITION TO CHILDREN
DISNEY CONSUMER PRODUCTS: MARKETING NUTRITION TO CHILDREN
Soham Mazumdar
Oreo presentation
Oreo presentation
Tu Ki Jane Pyar Me “Hιтєѕн ρατel”
Mba i mm-1 u-1.3 4 ps of marketing
Mba i mm-1 u-1.3 4 ps of marketing
Rai University
Brand Mapping Chocolate Bars
Brand Mapping Chocolate Bars
Jenny Hartung
Pepsi advertising strategy
Pepsi advertising strategy
Christina Amalan
Branding Decisions of Valuable Brands : PEPSICO & COCACOLA
Branding Decisions of Valuable Brands : PEPSICO & COCACOLA
Diksha Vashishth
McDonolds Logo
McDonolds Logo
lelicordell
Creative Brand Strategy
Creative Brand Strategy
Celina K
Pepsi Godfather Advertisement
Pepsi Godfather Advertisement
edmond_rosario
Disney- "A Magical World"
Disney- "A Magical World"
Shivani Mehta
-Pepsi
-Pepsi
Syeda Laiba
Disney Case Study
Disney Case Study
Bikash Sahoo
woodland
woodland
yemsad
La actualidad más candente
(19)
M1
M1
ponds
ponds
Cadbury's Dairy Milk Chocolate
Cadbury's Dairy Milk Chocolate
Cadbury Oreo
Cadbury Oreo
GLOBAL BRANDS ....How to create
GLOBAL BRANDS ....How to create
Cadbury Dairy Milk Product life cycle
Cadbury Dairy Milk Product life cycle
DISNEY CONSUMER PRODUCTS: MARKETING NUTRITION TO CHILDREN
DISNEY CONSUMER PRODUCTS: MARKETING NUTRITION TO CHILDREN
Oreo presentation
Oreo presentation
Mba i mm-1 u-1.3 4 ps of marketing
Mba i mm-1 u-1.3 4 ps of marketing
Brand Mapping Chocolate Bars
Brand Mapping Chocolate Bars
Pepsi advertising strategy
Pepsi advertising strategy
Branding Decisions of Valuable Brands : PEPSICO & COCACOLA
Branding Decisions of Valuable Brands : PEPSICO & COCACOLA
McDonolds Logo
McDonolds Logo
Creative Brand Strategy
Creative Brand Strategy
Pepsi Godfather Advertisement
Pepsi Godfather Advertisement
Disney- "A Magical World"
Disney- "A Magical World"
-Pepsi
-Pepsi
Disney Case Study
Disney Case Study
woodland
woodland
Destacado
Old and new logos
Old and new logos
RachaelVanDyke
Fitbit HR Roundtable - Houston, TX
Fitbit HR Roundtable - Houston, TX
Fitbit Health Solutions
Improve Your Law Firm's Tag Line, and Improve Your Bottom Line
Improve Your Law Firm's Tag Line, and Improve Your Bottom Line
Mayank Mishra
Segmentation, targeting, positioning business diagram
Segmentation, targeting, positioning business diagram
http://www.drawpack.com
silabus fiqih vii ix 1-2
silabus fiqih vii ix 1-2
mas_mughni
Segmentation Targeting Positioning PowerPoint Template
Segmentation Targeting Positioning PowerPoint Template
SlideModel
Creating impact through storytelling
Creating impact through storytelling
Filip Coertjens
Pharmaceutical SFE Metrics: Are You Measuring The Wrong Things? (mini)
Pharmaceutical SFE Metrics: Are You Measuring The Wrong Things? (mini)
Eularis
Developing your Core Marketing Messaging - A One-Page Framework, by Maggie Barr
Developing your Core Marketing Messaging - A One-Page Framework, by Maggie Barr
Kat & Mouse Co.
Pharmaceutical sales KPIs
Pharmaceutical sales KPIs
Tawfik Eweda
Intro To Mythology Power Point
Intro To Mythology Power Point
mburgman
Psychology of Colors in Marketing & Branding
Psychology of Colors in Marketing & Branding
himaanshu09
Brand Positioning
Brand Positioning
Sj -
Brand Positioning Workshop
Brand Positioning Workshop
Beloved Brands Inc.
New launching strategy of pharmaceutical brand
New launching strategy of pharmaceutical brand
Mohammad Masum Chowdhury
Pharmaceutical marketing course
Pharmaceutical marketing course
Madhukar Tanna
Marketing Plan of Esomeprazole
Marketing Plan of Esomeprazole
Animesh Gupta
Pharmaceutical Marketing Management
Pharmaceutical Marketing Management
Sheraz Pervaiz
Branding in Pharmaceuticals
Branding in Pharmaceuticals
Sheraz Pervaiz
Beloved Brands: Who are we?
Beloved Brands: Who are we?
Beloved Brands Inc.
Destacado
(20)
Old and new logos
Old and new logos
Fitbit HR Roundtable - Houston, TX
Fitbit HR Roundtable - Houston, TX
Improve Your Law Firm's Tag Line, and Improve Your Bottom Line
Improve Your Law Firm's Tag Line, and Improve Your Bottom Line
Segmentation, targeting, positioning business diagram
Segmentation, targeting, positioning business diagram
silabus fiqih vii ix 1-2
silabus fiqih vii ix 1-2
Segmentation Targeting Positioning PowerPoint Template
Segmentation Targeting Positioning PowerPoint Template
Creating impact through storytelling
Creating impact through storytelling
Pharmaceutical SFE Metrics: Are You Measuring The Wrong Things? (mini)
Pharmaceutical SFE Metrics: Are You Measuring The Wrong Things? (mini)
Developing your Core Marketing Messaging - A One-Page Framework, by Maggie Barr
Developing your Core Marketing Messaging - A One-Page Framework, by Maggie Barr
Pharmaceutical sales KPIs
Pharmaceutical sales KPIs
Intro To Mythology Power Point
Intro To Mythology Power Point
Psychology of Colors in Marketing & Branding
Psychology of Colors in Marketing & Branding
Brand Positioning
Brand Positioning
Brand Positioning Workshop
Brand Positioning Workshop
New launching strategy of pharmaceutical brand
New launching strategy of pharmaceutical brand
Pharmaceutical marketing course
Pharmaceutical marketing course
Marketing Plan of Esomeprazole
Marketing Plan of Esomeprazole
Pharmaceutical Marketing Management
Pharmaceutical Marketing Management
Branding in Pharmaceuticals
Branding in Pharmaceuticals
Beloved Brands: Who are we?
Beloved Brands: Who are we?
Similar a Branding
In good times and bad, branding will make you or break you
In good times and bad, branding will make you or break you
Dian Hasan
Business Quiz Finals
Business Quiz Finals
Quest-SGGSCC
[ Baby Marketees ] Group 1 - Brand Assignment
[ Baby Marketees ] Group 1 - Brand Assignment
Cường Phan
[ Baby Marketees ] Group 1 - Brand Assignment
[ Baby Marketees ] Group 1 - Brand Assignment
Cường Phan
Portfolio
Portfolio
Riya Jain
Soil Markezine magazine, May 2013
Soil Markezine magazine, May 2013
School of Inspired Leadership (SOIL), Gurgaon
Use of hinglish to enhance brand equity
Use of hinglish to enhance brand equity
Manish Parihar
Advertisemnt with new slogans (final)
Advertisemnt with new slogans (final)
Saad Mazhar
Branding In Indian Landscape
Branding In Indian Landscape
Aklanta Kalita
Branding of ccd
Branding of ccd
Ranju Warrier
Aman pepsi ppt
Aman pepsi ppt
Aman Maloo
Brand repositioning
Brand repositioning
sachinsreekumar
The Branding Gourmet
The Branding Gourmet
Simoudis Image Design
Hindustan uniliver ltd.
Hindustan uniliver ltd.
Chetan Nagare
Middle east trends 2012
Middle east trends 2012
기수 김
Middle East trends 2012
Middle East trends 2012
Cheil_Worldwide_UAE
Middle East Trend Report 2012
Middle East Trend Report 2012
Joumana El Hage
Cheil UAE Trend Report 2012
Cheil UAE Trend Report 2012
Cheil_Worlwide_MEA
Global Branding Name Evaluation Talia Baruch
Global Branding Name Evaluation Talia Baruch
Talia Baruch
Sargam quiz elimination returns
Sargam quiz elimination returns
Appu Sankarankutty
Similar a Branding
(20)
In good times and bad, branding will make you or break you
In good times and bad, branding will make you or break you
Business Quiz Finals
Business Quiz Finals
[ Baby Marketees ] Group 1 - Brand Assignment
[ Baby Marketees ] Group 1 - Brand Assignment
[ Baby Marketees ] Group 1 - Brand Assignment
[ Baby Marketees ] Group 1 - Brand Assignment
Portfolio
Portfolio
Soil Markezine magazine, May 2013
Soil Markezine magazine, May 2013
Use of hinglish to enhance brand equity
Use of hinglish to enhance brand equity
Advertisemnt with new slogans (final)
Advertisemnt with new slogans (final)
Branding In Indian Landscape
Branding In Indian Landscape
Branding of ccd
Branding of ccd
Aman pepsi ppt
Aman pepsi ppt
Brand repositioning
Brand repositioning
The Branding Gourmet
The Branding Gourmet
Hindustan uniliver ltd.
Hindustan uniliver ltd.
Middle east trends 2012
Middle east trends 2012
Middle East trends 2012
Middle East trends 2012
Middle East Trend Report 2012
Middle East Trend Report 2012
Cheil UAE Trend Report 2012
Cheil UAE Trend Report 2012
Global Branding Name Evaluation Talia Baruch
Global Branding Name Evaluation Talia Baruch
Sargam quiz elimination returns
Sargam quiz elimination returns
Más de Manish Parihar
Course outline industrial marketing v1.0b2
Course outline industrial marketing v1.0b2
Manish Parihar
Course outline brand management v1.0b2
Course outline brand management v1.0b2
Manish Parihar
Proposed structure of pgdm marketing project
Proposed structure of pgdm marketing project
Manish Parihar
Contemporary issues in marketing
Contemporary issues in marketing
Manish Parihar
Integrated marketing communication
Integrated marketing communication
Manish Parihar
New product development
New product development
Manish Parihar
Segmentation Targeting Positioning
Segmentation Targeting Positioning
Manish Parihar
Product life cycle
Product life cycle
Manish Parihar
Corporate communication
Corporate communication
Manish Parihar
The business of communicating values
The business of communicating values
Manish Parihar
Corporate communicationsjob
Corporate communicationsjob
Manish Parihar
Ahmedabad Street Art Photo Album 2
Ahmedabad Street Art Photo Album 2
Manish Parihar
Ahmedabad Street Art
Ahmedabad Street Art
Manish Parihar
Research Paper on Social Media
Research Paper on Social Media
Manish Parihar
10 things that i learnt about
10 things that i learnt about
Manish Parihar
Book review The Last Lecture
Book review The Last Lecture
Manish Parihar
Registration form
Registration form
Manish Parihar
FDI in Indian Retail Industry
FDI in Indian Retail Industry
Manish Parihar
Marketing notes
Marketing notes
Manish Parihar
Introduction to spss
Introduction to spss
Manish Parihar
Más de Manish Parihar
(20)
Course outline industrial marketing v1.0b2
Course outline industrial marketing v1.0b2
Course outline brand management v1.0b2
Course outline brand management v1.0b2
Proposed structure of pgdm marketing project
Proposed structure of pgdm marketing project
Contemporary issues in marketing
Contemporary issues in marketing
Integrated marketing communication
Integrated marketing communication
New product development
New product development
Segmentation Targeting Positioning
Segmentation Targeting Positioning
Product life cycle
Product life cycle
Corporate communication
Corporate communication
The business of communicating values
The business of communicating values
Corporate communicationsjob
Corporate communicationsjob
Ahmedabad Street Art Photo Album 2
Ahmedabad Street Art Photo Album 2
Ahmedabad Street Art
Ahmedabad Street Art
Research Paper on Social Media
Research Paper on Social Media
10 things that i learnt about
10 things that i learnt about
Book review The Last Lecture
Book review The Last Lecture
Registration form
Registration form
FDI in Indian Retail Industry
FDI in Indian Retail Industry
Marketing notes
Marketing notes
Introduction to spss
Introduction to spss
Último
Interactive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communication
nomboosow
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Sapana Sha
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
SoniaTolstoy
Grant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy Consulting
TechSoup
Staff of Color (SOC) Retention Efforts DDSD
Staff of Color (SOC) Retention Efforts DDSD
David Douglas School District
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
RAM LAL ANAND COLLEGE, DELHI UNIVERSITY.
TataKelola dan KamSiber Kecerdasan Buatan v022.pdf
TataKelola dan KamSiber Kecerdasan Buatan v022.pdf
Sarwono Sutikno, Dr.Eng.,CISA,CISSP,CISM,CSX-F
Z Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot Graph
Thiyagu K
Beyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global Impact
PECB
microwave assisted reaction. General introduction
microwave assisted reaction. General introduction
Maksud Ahmed
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptx
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptx
RoyAbrique
18-04-UA_REPORT_MEDIALITERAСY_INDEX-DM_23-1-final-eng.pdf
18-04-UA_REPORT_MEDIALITERAСY_INDEX-DM_23-1-final-eng.pdf
ssuser54595a
Privatization and Disinvestment - Meaning, Objectives, Advantages and Disadva...
Privatization and Disinvestment - Meaning, Objectives, Advantages and Disadva...
RKavithamani
Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory Inspection
SafetyChain Software
Industrial Policy - 1948, 1956, 1973, 1977, 1980, 1991
Industrial Policy - 1948, 1956, 1973, 1977, 1980, 1991
RKavithamani
Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17
Celine George
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activity
GeoBlogs
Introduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher Education
pboyjonauth
How to Make a Pirate ship Primary Education.pptx
How to Make a Pirate ship Primary Education.pptx
manuelaromero2013
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
Sayali Powar
Último
(20)
Interactive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communication
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
Grant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy Consulting
Staff of Color (SOC) Retention Efforts DDSD
Staff of Color (SOC) Retention Efforts DDSD
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
TataKelola dan KamSiber Kecerdasan Buatan v022.pdf
TataKelola dan KamSiber Kecerdasan Buatan v022.pdf
Z Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot Graph
Beyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global Impact
microwave assisted reaction. General introduction
microwave assisted reaction. General introduction
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptx
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptx
18-04-UA_REPORT_MEDIALITERAСY_INDEX-DM_23-1-final-eng.pdf
18-04-UA_REPORT_MEDIALITERAСY_INDEX-DM_23-1-final-eng.pdf
Privatization and Disinvestment - Meaning, Objectives, Advantages and Disadva...
Privatization and Disinvestment - Meaning, Objectives, Advantages and Disadva...
Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory Inspection
Industrial Policy - 1948, 1956, 1973, 1977, 1980, 1991
Industrial Policy - 1948, 1956, 1973, 1977, 1980, 1991
Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activity
Introduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher Education
How to Make a Pirate ship Primary Education.pptx
How to Make a Pirate ship Primary Education.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
Branding
1.
1998 1992 1995
Branding
2.
3.
2001 2007 2005
2004 1999 2006 2005
4.
2001 2007 2005
2004 1999 2006 2005 Brands rule the world of Marketing !
5.
6.
7.
8.
9.
10.
11.
Enhancing Brand Equity
the language you speak can change the fortunes of your brand
12.
Hinglish !
Language of ‘Youngistan’
13.
14.
How? Take
a look at Bollywood..
15.
16.
17.
Hinglish Titles:
18.
19.
20.
21.
22.
23.
24.
25.
26.
27.
Change your product,
not just your language
28.
29.
30.
31.
Adaptation to the
local markets is the key to build sustainable brands
32.
33.
34.
35.
36.
37.
38.
39.
40.
41.
42.
43.
44.
45.