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DDoS Protection Services:
What Really Matters to eCommerce Companies

www.prolexic.com
Survey of e-retailers
• Topics
– DDoS protection
– Effectiveness of DDoS mitigation services

• Participants
– Retail companies with e-Commerce websites
– Business sectors: consumer electronics, healthcare,
online payment processing, fashion and apparel, toys
and gifts, heating and plumbing, software-as-a-service
– A statistically significant subset of Prolexic customers
– United States, Europe and Asia
2

www.prolexic.com
Summary of results
• These company’s websites are at mid-to-high
risk of DDoS attack
• DDoS mitigation services from ISPs and content
delivery networks (CDNs) were deemed
ineffective

3

www.prolexic.com
ISPs and content delivery networks (CDNs)
• Least effective of DDoS protection services
• Especially ineffective against direct-to-origin
DDoS attacks
• Especially ineffective against application-layer
attacks

4

www.prolexic.com
ISPs and content delivery networks, continued
• ISPs
– 42 percent ranked ISPs as least effective
– 8 percent ranked ISPs as most effective

• CDNs
– 58 percent ranked CDNs as least effective
– None ranked CDNs as most effective

• On-site DDoS mitigation appliances
– 33 percent ranked appliances as least effective
– None ranked appliances as most effective
5

www.prolexic.com
Survey respondents prefer
•
•
•
•
•
•

6

A mature, pure-play DDoS mitigation service
Scalable to stop the largest DDoS attacks
Low false positives
Fastest mitigation
Service level agreement (SLA)
Proven track record for site availability and
business continuity during a DDoS attack

www.prolexic.com
Expectations of survey respondents for their
DDoS protection service
• A total DDoS protection
solution
• Protect all IPs and carriers
at once
– Not add-on services from
multiple ISPs or CDNs

• Routed protection against
all avenues of attack

7

www.prolexic.com
Perceived effectiveness of ISPs and CDNs

8

www.prolexic.com
Learn more
• Download the report DDoS Protection Services: What
Really Matters to e-Commerce Companies at
www.prolexic.com/ecommerce-report
• In this report, you’ll learn:

– The top three must-have capabilities for a DDoS protection
provider
– Why CDNs and ISPs are the least effective DDoS protection
services
– The perceived importance of:
•
•
•
•
•

9

Site availability
Protection from non-DDoS attack vectors
Site responsiveness
PCI compliance
and more
www.prolexic.com
About Prolexic
• Prolexic Technologies is the world’s largest and
most trusted provider of DDoS protection and
mitigation services.
• Prolexic has successfully stopped DDoS attacks for
more than a decade.
• We can stop even the largest attacks that exceed
the capabilities of other DDoS mitigation service
providers.

10

www.prolexic.com

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DDoS Protection Services: What Really Matters to eCommerce Companies

  • 1. DDoS Protection Services: What Really Matters to eCommerce Companies www.prolexic.com
  • 2. Survey of e-retailers • Topics – DDoS protection – Effectiveness of DDoS mitigation services • Participants – Retail companies with e-Commerce websites – Business sectors: consumer electronics, healthcare, online payment processing, fashion and apparel, toys and gifts, heating and plumbing, software-as-a-service – A statistically significant subset of Prolexic customers – United States, Europe and Asia 2 www.prolexic.com
  • 3. Summary of results • These company’s websites are at mid-to-high risk of DDoS attack • DDoS mitigation services from ISPs and content delivery networks (CDNs) were deemed ineffective 3 www.prolexic.com
  • 4. ISPs and content delivery networks (CDNs) • Least effective of DDoS protection services • Especially ineffective against direct-to-origin DDoS attacks • Especially ineffective against application-layer attacks 4 www.prolexic.com
  • 5. ISPs and content delivery networks, continued • ISPs – 42 percent ranked ISPs as least effective – 8 percent ranked ISPs as most effective • CDNs – 58 percent ranked CDNs as least effective – None ranked CDNs as most effective • On-site DDoS mitigation appliances – 33 percent ranked appliances as least effective – None ranked appliances as most effective 5 www.prolexic.com
  • 6. Survey respondents prefer • • • • • • 6 A mature, pure-play DDoS mitigation service Scalable to stop the largest DDoS attacks Low false positives Fastest mitigation Service level agreement (SLA) Proven track record for site availability and business continuity during a DDoS attack www.prolexic.com
  • 7. Expectations of survey respondents for their DDoS protection service • A total DDoS protection solution • Protect all IPs and carriers at once – Not add-on services from multiple ISPs or CDNs • Routed protection against all avenues of attack 7 www.prolexic.com
  • 8. Perceived effectiveness of ISPs and CDNs 8 www.prolexic.com
  • 9. Learn more • Download the report DDoS Protection Services: What Really Matters to e-Commerce Companies at www.prolexic.com/ecommerce-report • In this report, you’ll learn: – The top three must-have capabilities for a DDoS protection provider – Why CDNs and ISPs are the least effective DDoS protection services – The perceived importance of: • • • • • 9 Site availability Protection from non-DDoS attack vectors Site responsiveness PCI compliance and more www.prolexic.com
  • 10. About Prolexic • Prolexic Technologies is the world’s largest and most trusted provider of DDoS protection and mitigation services. • Prolexic has successfully stopped DDoS attacks for more than a decade. • We can stop even the largest attacks that exceed the capabilities of other DDoS mitigation service providers. 10 www.prolexic.com