Quality policy of Apple, Motorola and Sony Corporation

1. Quality policy
PRESENTED BY
A.PUGAZH
15MBA06

2. The standard of something as
measured against other things of
a similar kind; the degree of
excellence of something.

4. 1. Apply TQM in organizational culture
2. Originator of six sigma
3. Higher quality in lower cost
4. Fundamental objective is customer
satisfaction
5. continuous involvement in satisfying
customer expectations
6. On time delivery and reliable support

6. Increased market share
Enhanced customer satisfaction
Improving performance
Environmental benefits
Cost savings
Reduced energy usage
Encouraging innovation
Six sigma

8. ♫Commitment to improve quality
♫Enhancing trust in customers
♫Produce according to the likes of customers
♫Continuous improvement in products
♫Adaptability through lifestyle of customers