“WiFi” isn’t a new concept, nor is it new in business. Not even close. The concept that is new is how its enabling businesses to interact with users in a whole new way.

1. 5 Ways WiFi is
Changing
Business

2. “WiFi” isn’t a new concept,
nor is it new in business. Not
even close. The concept that is
new is how it’s enabling
businesses to interact with users
in a whole new way.

3. WiFi today is priceless to a user. With data
plans often based on usage, WiFi is an
essential for many users when going to
their favorite stores.

4. So how is it changing business now?
It’s all about the “Intelligent” WiFi

5. 1
Business can interact in real time to their target
audience
Flash sale? Promo for an item on the aisle
they’re on? Direct them to the nearest
checkout lane and much more.

6. 2
RFID tracking can show in-store trends
Monitor visits and dwell times, with detailed drill
down into zone traffic patterns and congestion
points.

7. 3
Deliver turn-by-turn directions to products
Deliver indoor location-based services to your
mobile devices, such as turn-by-turn directions
and contextually relevant messages.

8. 4
Learn from your users
Learning WiFi continuously collects data in real-
time from all mobile devices to ensure accurate
location estimates without the need for BLE site
surveys.

9. 5
Connect IoT devices and virtual beacons
Patented virtual BLE (vBLE) technology lets you
deploy and move virtual beacons with the
simple click of a mouse (or via APIs),
eliminating the need for physical beacons.

10. Who Does it Work For?
Healthcare
• Automated patient check-in
• Directions to rooms and labs
• Locate assets, patients and
caregivers
• Get real-time visibility into
workflows and resource
utilization
Retailers
• Greet frequent shoppers with
coupons
• In store navigation
• Quickly find associates, forklifts,
ladders, pallets, and other
strategic assets.
• Measure foot traffic for layout
optimization
• Push promotions, coupons,
and event schedules/tickets
Hospitality
• Fast and easy check-in upon
arrival
• Easily locate and navigate to
rooms, restaurants, gym, etc;
• Optimize staffing resources
based on traffic patterns
• Connect guests to nearby
associates for rapid service
• Find mobile resources like
luggage carts.
Enterprises
• Wayfinding across campuses
• Check-in visitors automatically
• Quickly locate employees in an
emergency
• Easily find available conference
rooms
• Measure traffic patterns for
accurate resource planning.

11. More Info?
You got It.