Powerpoint on Bauer

2. The Bauer media group is
based in Hamburg,
Germany but operates
in fifteen different
countries worldwide.

Worldwide Circulation:
38 million magazines a
a week

3.  Audiences and genres reached;
 Women’s; Closer, Heat
 Men’s Entertainment; Empire, Q
 Men’s lifestyle; Arena, Zoo
 Equine; Your Horse
 Gardening; Garden Answers, Garden News
 Transport; Modern Rail, Rail, Steam Railway
 Football; MATCH! 
 Golf; 2 fore 1, Golf World
 Pets; Practical fishkeeping, Pet Product Marketing
 Angling; gofishing.co.uk, Angling Times
 Motorcycling; Bike, RIDE
 Motoring; car, Classic Car
 Automotive B2B; AM, Fleet news
 Outdoor; Live for the outdoors, Trail
 Photography; Digital Photo, Practical photography
 Lifestyle; Askamum, Pregnancy & Birth
 Big City Network; CFM, Cool FM
 Other Local Radio; Kerrang, Kiss
 National broadcast; Kerrang!, 4Music
The Bauer
Media Group
reaches a
diverse range of
audiences.
http://www.bauermedia.co.uk/Global/ABC%20Data/NRS_Bulletin_Jan-June09.pdf
http://www.bauermedia.co.uk/Global/ABC
%20Data/ABC_jan_june_09.pdf
Circulation and
Readership
figures (Jan-
June 09)

4. What is it’s biggest selling music title?
And the winner is…;)
Q magazine
Q 103,017 <July-December 2008

5.  Radio e.g. Downtown Radio, Cool FM,
Magic,
 Online e.g. ticket sales (Aloud.com),
photoanswers.co.uk
 Magazines e.g. Q, Kerrang! and Pop
 TV e.g. Kerrang!, Kiss, 4Music, The Hits

6.  Q website advertises aloud.com with a link to buy
tickets from aloud which is also part of Bauer Media 
 Also, on aloud.com, there are links to “recommended
sites” which are all owned by Bauer Media
 Empireonline has links to websites of products owned
by Bauer Media

7.  Turnover of more than 1.79
billion Euros (2007)
 Pre-tax profit of over £94m
(ending March 2008)