2. Vision:
To be the best ice cream based in india. To serve the naturals best fruit ice cream at affordable price. To develop
passion about innovation and search the globe for premium ingredients and innovative new flavors To master the art
ofreinventingwhatpeopleexpectfromtheir ice-cream experienceToensure100%totalsatisfactionineveryspoonful
from our products. To create an ever lasting joyful impression in customer. To serve nutritious ice cream for busy
people. Our ice cream must be for all seasons. To develop an effective marketing strategy and supply chain system.
To be the ice cream of whole family.
Mission:
Our vision is to make natural ice creams the best, and here is our mission to show the way we prepare it for you…By
developing the most unique and exciting product line we keep alive the spirit of maintaining our competitive edge.
Our passionforcreativity andpresentation showsthrough outeachproduct.Weuseonlythefinestingredients and
specialized equipment masterfully to create our products. We take pride all steps to finished product. Our ice cream
arenotjustanicecream,Its100% freshfruitsIce-Cream.Ourproductleaveaeverlastingpleasurefeeling,eliminating
the fear of adding up calories and instill the feeling of rejuvenation. Whether the sitaphal, tender coconut or lichee the
quality and consistency are the highest it can be. We pledge that we will serve fresh foods and tasty beverages which
meets the nutritional standards in a prompt and friendly manner. As you will see, our products speaks for themselves
they reveal an efforts to maintain a level of excellence. Our team will be responsive to customer’s suggestions and
concerns. We will be good community citizens, respectful of the environment, and friendly neighbors to the surround-
ing businesses, make this pledge to you, our value customers.
www.thancosnatural.com
Flavours
of nature
3. Our philosophy
is to uphold the spirit of healthy living by supporting the habit of healthy eating in this world of instant gratification and
overindulgencewelosesightofthefactthatwearewhatweeat.DearIcecreamlover,Toeat theirmaybemanystalls
but to experience the natures fine fruits with ice cream you have to be at Thanco’sNatural Ice-cream a wise choice to
be healthy and to pamper your taste buds. We pledge to make the best possible ice cream in the best possible way,
sothatyouget100%ofsatisfactionineveryspoonyouconsume.Itsnotjustmixingthebestingredientsthatareimpor-
tant to us, our suppliers are too. We believe that using business as a tool for a social cause positive change in environ-
mental is just as important as sourcing the finest ingredients to make or ice cream. We source our ingredients from
producers and suppliers who share our values. This can mean anything sustainability produced dairy products, ingre-
dients of high nutrition standards.
Our quality conscious team handpicks the natural fruits and ingredients monitor at every stages of manufacturing to
make sure the best product is served for you. Next time when you hear about the ice cream , check them at Thanco’s
Natural Ice-Creams, we promise to deliver 100% fruits Ice-Creams. The thought of serving fresh fruit with the ice
cream sparked in mind of Mr. Raghvendra K. Thane,though their were many big giants occupied the ice marketing
industry, he was armed by his passion to serve natural fruits instead of health killing artificial flavors to metropolitan
community. Thanco Natural Ice-cream stared to serve from 2006, to rekindle the spirit of healthy eating habits and
serve the community. He handpicked fruits ,dry fruits creating distinctive and indulgent taste experiences. The business
forsocialcausegrewandprosperedthroughtoconveyanauraofoldworldtraditionsandcraftsmanshiptowhichMr.
Thaneremaineddedicated,hesetintorollwidevarietyofproductsviz.Tendercoconut,Sitaphal,Lichee,BelgianDark
Chocolate etc. consistency in the quality and excellence in service received great accolades from all over India. This
was a unique achievement, without any advertisement , in spite of big giants in the market the story of incredibly rich
fruit ice creams spread rapidly to the tradition of superior quality & innovation, developing exceptional ice-cream at
affordable price.
In beginning our products were available at Bangalore( Gokul,Mathikeri),but soon their was a big boom in the
marketinganddemandforoverproductswasfromalloverIndia,Wehavetoacknowledgethecommitmentexhibited
towards quality and service by our staff and also to our loyal ice-cream lovers for nurturing us to reach this feat.
Why Thanco’s Natural Ice creams?
Though many things have changed from 2006,what significant about Thanco’s Natural Ice-Cream is that it is 100%
healthy ice cream, just made of pure fresh milk, sugar, natural seasonal fruitsdecorated with passion to serve you the
best.
We know it all we can, and happy to serve you natural Ice-creams, The Bowl of Health and happiness….!!
:)
www.thancosnatural.com
Flavours
of nature
4. Director’s message
Welcome to Thanco’s Natural Ice Creams, We are here to serve healthy Natural fruit ice creams to the stressful mind
toallage.Itsnotjustadeliciousicecream,itsourloveandconcerntokeepalivethespiritofhealthylivinginthesociety.
Natures finest fruits are hand picked decorated with ice-cream and served with a pleasant smile, its all about keeping
you healthy in turn a healthy environment TO LIVE IN.
Icecreamtakeusbacktoourchildhooddays,thedayswecriedforit,andthepainstooktograbit,finallythedelicious
cream in our hands ! ice creams are still one of the pleasant stressful life style depending on junk foods as become
necessary but this will again add up calories, keeping in mind we replaced with natural fruits enjoy it naturally. 100%
Fruit Ice-cream and nothing artificial. If we do not keep our pledge of satisfaction, you do not pay! We value your time
and pledge to deliver by promised time. It will be pleasant to watch you enjoying our thanco’s Natural Ice-cream,
hope you will give the opportunity very soon!
Logistic:
Thanco’s NaturalIcecreamtokeepitsproductionanddistributionfacilitiesintopshape. Sowhenitsmaindistribution
center in Bangalore,Karnataka needed to grow with the compay,the search began for the right solution and technol-
ogy .
The Cold Facts Thanco’s Natural Ice Cream Covers the Majority of its supply in well planned way . Our employees
work in multiple shifts to move ice cream from the production line to storage ,then out to customers in well planned
storage packing.
Customers who are our franchisees are provided with direct –store delivery or to the convenient location,so the com-
pany has control of the product all the way to the end customer As you would expect with an ice cream storage and
supply,the majority of the storage space is kept extremely cold at -20 degrees Fahrenheit we aim to send orders out
within three to five days of receipt.
“ Because of the anticipated increase in efficiency,and our space constrains ,we knew that we needed to build up to
gain more storage space, We and our team decided to focus on automated storage retrieval systems (ASRS), and
exploredvariousprovidersfortherightsolution. TheCombinationofautomationandexperienceinafreezerenviron-
ment.
Supply Chain is the one of our strength which has made us to reach the world.
Flavours
of nature
www.thancosnatural.com
Flavours
of nature
5. Profitability
Our aim to serve the Best Ice –Cream and in turn help the consumer to be healthy ,we have committed to quality to
such an extent that we pledge to serve 100% of satisfaction with the every spoon consumed.
Whilespeakingintermsofmoney,wegivegoodreturnsontheinvestment.Conceptofthebusinessistoservehealthy
and premium ice cream ,generally upscale target market of metropolitian cities, bases on the financial and competi-
tive analysis from last Eight years of wide experience in an ice cream industry sector uphold the fact that
Thanco’sNatural Ice Cream is a successful enterprise.
It is anticipated that Thanco’s Natural Ice Creams will become firmly established in major Cities of world within two
years and will become popular ice cream brand throughout the India . The Thanco’s Natural Ice –Creams distinctive
philosophyofHealthyEatingHealthyliving,forsocialChangeanditsreputationforfastserviceanduniquefreshestfruit
ice –creams will provide a distinctive competitive edge . The owner ,MrRaghavendra K Thane ,armed by his passion
toservehealthyice-creamasjoinedthehandswithefficientTeamwhosharecommonvaluesandvaluethecustomer
with highest regard.
InIndiamarketanalysisisfavorabletowardtheicecreambusiness,ice-creamisapopularindulgence,andpeoplewill
spend money for such a treat . Coming toIndia ,the Indian ice cream Industry is Currently estimated to be worth Rs
2,000cores,growingatarateofapproximately12%.WhenIndiaiscountrywithhotclimatewithayoungpopulation
ice cream also vies for attention with other like foods for example in summers with cold drinks ,coffee,juice,etc
Marketing “healthy “ and “premium” ice cream will provide two purchase option for the customers, Beside this,due to
“the health- food craze” medium fat ice cream pump up sales naturally, In summary ,the general market analysis
shows that both “healthy “and “Premium” ice-cream sales are on the increase and will continue to increase .Further
,the target market for these products is middle and upper income families.
Our business operation involve the main functions of the business: marketing ,competitive analysis legal structure
,management expertise,support personnel ,and financial information.
Ingredients of our products of high nutritional standards are sourced from government certified sources , A compre-
hensive Survey was made of local ice cream brands and finally affordable price is fixed for our products and timely
review is conducted keeping in mind the changes in marketing trends,ingredients prices e.t.c.
Our outletshave excellent infrastructure facility with warmly welcoming staff,besides this efficient supply Chain man-
agement always keep us ready to serve the customer up to the satisfaction.
ThoughtherearereputedbrandsfromicecreamindustryourThanco’sNaturalIcecreamswillcontinuetobethebest
in 5yrsand will have its set across PAN India level in more deep markets.
Joining Hands with Thanco’s will be the wise choice for gaining health and happiness.
www.thancosnatural.com
6. Bowl of health and Happiness….
Whatonecanexpectwhenanefficientteamsetoutwitharightideologynothingbuta“masterPiece”,andthat’swhat
you can experience from our products.
Today’s world is fast paced, so it’s the fast food culture, which will starve your body of the nutrition it requires. Though
nutritious foods are we all know it’s easier to grab a burger and fries than sit and have spinach salad.
AtThanco’sNaturalIcecream,weofferyouicecreamswhicharehealthyandtastytoo,youneednottoworryadding
upcalories,ourproductsarenaturalfruitsthatcanprovideourbodieswithbalancenutrition,ifweonlytakeamoment
from our busy schedules to benefit from their nutritive values. Our Ice cream that support the body nutritional needs
also maximize the body’s ability to release energy and burn fat.
Varieties
Our Products are appreciated for excellent taste and quality. We use fresh and high quality milk, dry fruits and other
products to prepare these ice creams, our product range includes…
• Fresh Fruit Ice cream
• Dry –Fruit Ice cream
• Chocolate Ice Cream
• Sugar Free Ice- Creams
www.thancosnatural.com
7. Fresh Fruit Ice Cream.
Variety of flavors perfectly blended with a lip smacking taste –it will leave you craving for more..god’s gifted fruits are
selected and placed with creamy ice, we offer plenty of choice’s to choose and celebrate..
Just taste our tasty tender coconut ice cream..or the super sitaphal, good guava,musk melon,water melon, litchee,
fresh strawberry ,rich mango,chikoo,pure papaya pineapple,sweet banana,jack fruit,best apple,green grapes.
Note : Required few images of Fruits (Fresh fruits) Explaining its health benefits
Dry Fruits Icecream
Dry fruits are natural health capsules,dried fruits have their own indisputable health benefits too. There are many
delicious dried fruit ice-cream at Thanco’s , You can experience first hand..
Just imaginethat nature’s sweet treats are decorated with ice-creams,think of it’s health benefits ,think of Thanco
Natural Fresh ice-cream.
Apricot ice creams
Anjer
Kaju ice cream
Roasted Almond.
Badam
Fig and Honey
Butter Scotch
Roasted Kaju and many more..
Dry Fruits and ice creams,Yummy .. Combination to share with family.
Note : Required few images of Fruits (Dry Fruits) Explaining its health benefits
Choclate Ice creams
If you are the person who wants to dip your heart into chocolate, then be arThan co to satisfy your taste buds with
various delicious chocolate ice creams available here.
Belgian Dark Chocolate
Belgian Chips
Belgain Almond
Choco Mint.
Choco Vanilla
Choco Almond
Choco Gulkand
Choco Chips and are few to benamed.
All Products will be served with great care and concern within the promise time, At Thanco’s we assure you to provide
100% health and happiness from every spoon you consume.
www.thancosnatural.com
