4. Social Media Presence
• Facebook
• Twitter
How do our customers interact with us:
• Social Media
• E-mail: Customer-services related issues,
general information
ONLINE PRESENCE
Social Media
5. WHAT OUR CUSTOMERS ARE
LOOKING FOR ONLINE
Informations on:
• New store openings
• New collections of specific brands
• Store location in cities around Indonesia
• Discounts/promotions
• Store phone no/contact details
• Where to buy and where to redeem MAP Gift
Vouchers
6. WHAT AN APP SHOULD DO FOR A
BRAND
Fashion Brands
• Mobile shopping option
• Inventory features
• Promotions/discounts
• Store locator
• Contact details
7. • Mobile shopping option
• Inventory features
• Promotions/discounts
• Store locator
• Contact details
• Off- store events information
WHAT AN APP SHOULD DO FOR A
BRAND
Sports Brands
8. • Mobile ordering option (for brands with
delivery services)
• Promotions/discounts
• Store locator
• Contact details
WHAT AN APP SHOULD DO FOR A
BRAND
F&B Brands
9. • Store locator and contact details
• Where to buy MAP Gift Vouchers
• Where to redeem MAP Gift Vouchers
WHAT AN APP SHOULD DO FOR A
BRAND
MAP Gift Voucher
10. Appendix:
Fashion Brands
• Accessorize
• BCBG MaxAzria
• Bershka
• Club Culture
• Desigual
• DKNY
• Dorothy Perkins
• Forever New
• H.E By Mango
• Hoss Intropia
• Kipling
• Lacoste
• Love Diva
• Loewe
• Marks & Spencer
• Massimo Dutti
• Max&Co
• MaxMara
• Miss Selfridge
• Nautica
• New Look
• Next
• Pandora
• Pull & Bear
• Stradivarius
• Suite Blanco
• Swatch
• Swarovski
• TopMan
• TopShop
• Wallis
• Warehouse
• Zara
TOTAL: 34 BRANDS