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Challenging Web 2.0 Technical, Social and Infrastructure Considerations Roland Alton Application Day 16 June 09
 
1,6 billion users maintain more than 10 billion virtual identities
 
Well… it's not just about  technology...
Social  Media  is …
Blogs Wikis Podcasts RSS Mashups Social Networks
Encyclopedia Collaboration
Fenced Gardening
Professional Networking
Sharing your Favourites
Syndicated Blogging http://vorarlblog.at/
Folks' taxonomy -> Tagclouds -> Folksonomy
Social Media   really  is…
 
... about daily conversations
http://twitter.com/
People use microblogging to meet in real space
Mikroblogging
 
Auto - Blogging http://soup.io/
Building new business  relations between …
Customers…
Employees…
Investors…
 
 
 
 
Is copy / paste legal? http://creativecommons.org/about/
Register your work to gain legal security
Technical  infrastructure considerations
Peer2Peer traffic is losing share
Web 2.0 services used in Germany
 
What's about privacy?
http://www.alton.at/roland/rolog/charta Charta on Privacy Rights:
Facebook's New Terms Of Service:  "We Can Do Anything We Want With Your Content. Forever."
 
 
Lessons learned
Social media  are…
Not Organized
Not Controlled
It may get messy …
Vibrant
Emergent
Maslow's hierarchy  of needs
We need real  places to meet
net culture lab
net culture lab
net culture lab
net culture lab
We begin by listening.
If we listen, we will learn.
2.0 allows us to join any conversation!
Thank you! Contact: Roland Alton [email_address] +43 5080 20 Download presentation at www.slideshare.com
Credits http://www.flickr.com/photos/smartbrother/44226712/ http://www.flickr.com/photos/steve-brandon/414392862/ http://www.flickr.com/photos/apophysis_rocks/376467264/ http://blog.spinact.com/knowledge_as_a_service/ http://arstechnica.com/web/news/2009/02/internet-traffic-report-p2p-porn-down-games-and-flash-up.ars http://www.flickr.com/photos/stephareno/478105646/ http://www.flickr.com/photos/practicalowl/433659667/ http://www.flickr.com/photos/brokenpixels/108547742/ http://www.flickr.com/photos/kalisah/63911359/ http://www.flickr.com/photos/hoguewhite/70721003/in/set-1475994/ http://www.flickr.com/photos/hoguewhite/127756979/in/set-72057594105805030/ http://kosmar.de/archives/2005/11/11/the-huge-cloud-lens-bubble-map-web20/ Thanks to Frank Weber for some slides and  Lee White  f or some elements of the presentation layout. http://www.flickr.com/photos/occupantproductions/422326914/ http://de.wikipedia.org/wiki/Datei:Black_Hole_Milkyway.jpg
 

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Challenging Web 2.0

Notas del editor

  1. Thank you for inviting me to this event. I will give an overview on the concept of Web 2.0, I will show many examples and we will see, what we can learn from Web 2.0 for marketing and sales. Finally, we will ask some questions about legal aspects and about privacy.