1. RAVI KRISHNA KIRAN GHANTASALA
Contact: 09885245673 E-Mail: kirankiran_grk@rediffmail.com
JOB OBJECTIVE
Seeking senior level assignments in sales & marketing w ith an organization of high repute.
Location Preference: Andhra Pradesh
PROFILE SUMMARY
 A dynamic professional w ith 12 years of experience in Sales & Marketing, Business Development and Channel Management in Consumer
Durable sector & FMCG.
 Exposure of channel(Distribution,Retail and Direct dealer netw orks).
 Worked through Entire AP in my career.
 Currently associated w ith Videocon Industries Ltd., Andhra Pradesh as Branch Manager(Vijayaw ada branch, Andhra Pradesh).
 Experience in managing & executing various promotional activities, events and escalating business, profitability and market c overage.
 Proficient at providing value added customer service by resolving customer issues & ensuring their satisfaction w ith the product and the
service norms.
 An effective communicator, organizer and motivator w ith interpersonal skills.
CORE COMPETENCIES
 Administering sales & marketing operations w ith focus on achieving predefined sales target and grow th.
 Exploring business potential, opportunities as w ell as clientele to secure profitable business volumes.
 Forecasting monthly/ annual sales targets and executing them in a given time frame.
 Identifying and netw orking w ith reliable channel partners resulting in deeper market penetration and reach.
 Interfacing w ith clients for suggesting the most viable product range and cultivating relations w ith them for securing repeat business.
 Spearheading activities related to monitoring, recruiting, training & motivating the manpow er & ensuring quality deliverables in the market.
 Implementing promotional activities in coordination w ith external agencies to spearhead product launch, brand promotion and event
management initiatives.
ORGANISATIONAL EXPERIENCE
Since Feb’14 Videocon Industries Ltd as Senior Branch Manager, Vijayawada for Videocon Brand
Responsibilities:
 Handling a total turnover of 40 Cr per annum.
 Supervising & driving branch sales of CE Division by monitoring sales & support functions .
 Monitoring & Guiding ASM’S to meet company’s objectives.
 Planning stock supplies as per market requirements.
 Enlightened HO schemes and set targets to dealers and AM.
 Efficiently expanding netw ork to achieve designated targets.
 Organized w ith HO team (NSM/PM) for secondary schemes and other supports.
 Scheduled marketing activities by coordinating w ith marketing team.
Highlights:
 Achieved the Highest no’s month on month basis and achieved company designated grow th figures to gain market share
 Improved the brand image by new product placements and through marketing activities.
 Improved the market share in Vijayaw ada.
 Expanded Netw ork and realigned business w ith High Volume Dealers.
 The Best branch manager for 2014 in terms of sales performance & grow th.
 Aw arded the best branch Manager maintaining commercial discipline for 2014.
Dec’12-Feb’14 Micromax Informatics Ltd., Andhra Pradesh as Sales Manager (Coastal Andhra Pradesh)
Responsibilities:
 Successfully launching the product in Coastal region.
 Shouldering responsibility in establishing ditsy & dealer Netw ork (distribution).
 Grabbing opportunities in the market to gain market share.
 Instrumental in handling the team to achieve company’s objectives.
 Generating brand aw areness among consumers.
Highlights:
 Tapped big regional retail outlets like Sonovision.
Jun’08- Dec’12 Samsung India Electronics Pvt. Ltd., Vijayawada as Branch Manager
Responsibilities:
 Handled a total turnover of 120 Cr per annum.
 Supervised Vijayaw ada Branch for DA category.
 Coordinated w ith ASM’S to meet company’s objectives.
 Intended AP1 forecast in accordance w ith company’s objective.
 Enlightened HO schemes and set targets to dealers and AM.
 Efficiently expanded ND & WD.
 Organized w ith HO team (NSM/PM) for secondary schemes and other supports.
 Scheduled marketing activities by coordinating w ith marketing team.
 Franchised new brand shops in potential markets.

2. Highlights:
 Bagged QBR aw ard for excellent performance in South region in first half of 2009.
 Rew arded top performer for September & October in South Region in 2011.
 Promoted as Branch manager, DA in 2012
 Up held top market share in DA categories in Vijayaw ada branch.
Jun’06- Jun’08 Titan Industries Ltd., Andhra Pradesh as Senior Sales Officer
Responsibilities:
 Managed the distributor netw ork and franchisee operated w orld of Titans (WOT) and Sonata Exclusive Store.
 Accomplished primary targets through driving the secondary sales.
 Expanded dealer loyalty to improve sales.
 Took hold of opportunities available in the market to improve the sales.
Highlights:
 Launched the first Sonata Exclusive Store in Vizag, A.P in 2007.
 Significantly contributed in the:
o Second highest grow th of the organization in A.P in the year 2006-2007.
o Highest grow th in Distributor secondary of the organization in A.P in the year 2006-2007.
 Improved the Brand Aw areness in the territory as per the research conducted by the company.
PREVIOUS EXPERIENCE
Mar’04- Jun’06 PepsiCo (FOBO), as Sales Executive (Palakollu Base)
 Successfully bifurcated 3 distributors into 7 distributors for better reach.
 Significantly improved upon the brand and pack mix for better supplies and profitability of the company.
May’03- Mar’04 Dolphin Dairy, Visakhapatnam as Sales Executive
ACHIEVEMENT
 The star performing Branch Manager in focus India for the year 2014 in Videocon Industries.
 The Branch Manager maintaing commercial Hygiene for the year 2014 in Videocon Industries.
 Achieved highest market share in Samsung in terms of appliances in 2012.
 Extended 3 mega distributors for Samsung in coastal area in 2012.
 The top performer in Samsung India electronics in south India during festival season for Sep & Oct 2011.
 The top performing area manager in south India for 1st
half ( H1 -2009).
 The Star performer for Q-3 2007-2008 at Titan Industries Ltd.
EDUCATION
 MBA (Marketing) from M.R. College, Vizianagaram District, Andhra University in 2003.
 B.Com. from National College, Vijayaw ada, Nagarjuna University in 1998.
 XII from Goutham Junior College, Gudavalli in 1995.
 X from D.A.V .Public School, V.T.P.S Campus in 1993.
IT SKILLS
 Well versed w ith:
o MS Office (Word, Excel and Pow erPoint)
o C and C++
PERSONAL DETAILS
Date of Birth: 7th
April 1978.
Address: Plot no-130,Sai Satya Dev Nagar,Neppalli,Kankipadu Mandal,Vijayaw ada,Andhra Pradesh.
Languages Know n: Telugu, English and Hindi.
Present CTC 18.3 Lakhs (fixed)