RC&A Heart & Soul Productions proposes a 9-week outdoor concert series called "Let's Go Back Tour & Concert Series" taking place in the summer of 2012. The concerts will feature artists from the 70s-present across multiple genres like soul, R&B, jazz, Latin, and gospel. The goals are to bring residents free entertainment in their own communities and increase tourism dollars. Local high school students will have opportunities to participate through a youth empowerment program with career training and mentorship. Fundraising efforts will support relief for Haiti.
RC&A Heart & Soul Productions Statement of Purpose
1. S TATE M E N T O F PUR PO S E &
PRO POS A L
RC&A HEART & SOUL PRODUCTION S
LET’S GO BACK TOUR & CON CERT SERIES
SUMMER, 2012
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2. LEADERSHIP TEAM
Charles Leake, President
Ray Chandler, Vice President
Daniel Atherton, Sr. LGBT Founder
PROFESSIONAL CONCERT / PRODUCTION & CONSULTING TEAM
RC&A Heart & Soul Productions - (Concert Consultants, Promotions, & Production)
Ray Chandler, CEO - Liaison to Community Affairs & Logistics / Event Management.
Charles Leake, President - Talent & Artist Acquisitions / Event Management
Leon Barber, Associate (Florida Region)
Mark Green Pres. - Celebrity Talent Agency & Gen Manager Bergen PAC
Mike Elder Pres. – ME entertainment Agency & Talent Booking
Larry Robinson – Youth Initiative Consultant & Youth Program Consultant
Samuel Blocker - Assistant Manager - Stage Production Management
Albert Bonner – Director of Promotions
Yolanda Webb - Production Assistant
Maria Ferrer – Information’s Liaison (Latin)
Crystal Smith – Data Information Liaison
Ronnie Wright - Event & Media Reporting (exclusive Photographer)
Kelly Cobb - Executive Production Liaison (Production Manager, Wingate Park, Brooklyn, NY MLK Concert)
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3. OVERVIEW
The “Let’s Go Back Tour & Concert Series” (Let’s Go Back) brings free concerts to richly grand, historic,
and nostalgic United States Local Communities. A premium concert series for residents to enjoy in their
own community Lets Go Back is the 70s, 80s, 90s, and Present Soul/Pop/R&B/Jazz/Latin/Funk/Disco/
Gospel/ Rap
This concert series is a much-needed, free public event that will encourage and motivate residents to enjoy their own
community. The benefit of these premium concerts will be that they will create added notability, and an influx of new
tourism into the County. This equates to new monies coming into local community, which will translate to increased retail
revenue funneled into the communities.
Why bring The Lets Go Back Tour & Concert Series to your Community? We seek out key, emerging locales that
afford a significant backdrop for the ever-growing Communities and those that have no concert series for its residents.
Usually other localities in the area have their own concerts—inconveniently causing residents from surrounding districts to
have to travel some distances to enjoy these events.
A high-end concert series would truly serve to highlight a community’s magnificence. This means that those communities
could benefit from the annual influx of dollars brought into other said localities. The ―Let’s Go Back Tour & Concert
Series‖ is just the vehicle needed to generate that much-desired traffic into those communities. The positive monetary
effect to the community is also being noteworthy to mention.
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4. BUDGET ESTIMATE
The proposed The Lets Go Back Tour & Concert would be a 9-week outdoor concert series, presented only on Saturdays.
The estimated budget cost (per Event Week) is:
Number of Weeks Cost for Series
9 $795,015.00
8 $706,680.00
7 $618,345.00
6 $530,010.00
5 $441,675.00
4 $353,340.00
3 $265,005.00
2 $176,670.00
1 $88,335.00
This estimated budget encompasses (but is not limited to):
Premium Entertainment/ Dressing Room trailers/ Hospitality/ Flights/ Hotels/ Ground
Concert Production/ Event Runners/ transportation/ Jumbo Video
Staging/ Stage hands/ Event Security/ Screens Port-O-San Rentals
Concert Lighting/ Sound & Organization Staffing/ Office, Prom Street team Venue
Monitors/ Audio & Lighting Telephone, Office supplies, Postal Clean Up
technicians Expenses/
Advertising/ Print media/
Proposed Concert Schedule:
Gates: 5:00 p.m. / Concert Runtime: 7:00 p.m. – 10:00 p.m. (3 Hours)
Full Tour Duration: One EVENT per week for up to Nine (9) WEEKS
Target Kick-Off Date: July 2012
Concert Series is to continue for nine (9) consecutive weeks.
Proposed Concert Locations: i.e.: Large Park, Field, Arena, Coliseum, or Theater
The final Location will Determined per State.
* Alternate and/or additional locations to be determined
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5. PROPOSED ARTISTS PROGRAM
(Artists Line-up & Final contract Pending Final Negotiations)
COOL JAMS “OLE SCHOOL” CLASSIC SOUL
Patti Labelle, Jeffrey Osborne Whispers, Stylistics, Stephanie Mills, Spinners
Charlie Wilson, Anita Baker The Manhattans Gerald featuring Blue Lovett
Freddie Jackson, Kem Ray Goodman & Brown, Jerry Butler, O’Jays
Emanuel "Rahiem" LeBlanc Ted Wizard Mills (The voice of Blue Magic)
Charlie Wilson Harold Melvin’s Blue Notes, Meli’sa Morgan
Chaka Kahn Legendary Intruders, Ladies Of Skyy, Soul Generation
Gladys Knight TRP (formerly Legendary Persuaders)
James Ingram Allison Williams, Peaches & Herb, GQ-Emanuel Rahiem
BRING IN DA FUNK - HOT JAMS HOT JAMS
Cameo , Parliament Funkadelic Keith Sweat
S.O.S Band , AWB Jagged Edge
Atlantic Starr, Bar Kays Bobby Brown
Kool & The Gang Ralph Tresvant
The Barkays Dazz band Johnny Gill
Average White Band Boyz II Men
ZAPP, Dazz Band Dru Hill feat. Cisco
Con Funk Shun, George Clinton Guy, Black Street
RAP IT OUT – LEGENDS OF HIP HOP SMOOTH JAZZ
Biz Markie, LL Cool J Chris Botti.
Furious Five, Fearless Four Gerald Albright
Grandmaster Melle Mel Rochelle Farrel
Kurtis Blow Najee'
Doug E. Fresh, Slick Rick Four Play
Queen Latifah, Whodini Pieces of A Dream
Salt & Pepa, Boogie Down productions
CARIBBEAN LATIN
Beres Hammond
Serani Gilberto Santa Rosa
Shaggy Ruiz Luis
Sean Paul Tito Nieves
Taurus Riley Latin All-Stars
“ROCK & POP” “ROCK & POP”
Cyndi Lauper Maroon 5
David Bowie Culture Club Feat. Boy George
Lisa Stansfield Bette Midler
Pointer Sisters New Kids On The Block
Dave Matthews Band Sheena Easton
Barry Manilow Michael Bolton
John Mellencamp Hall & Oates
Rick Springfield
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6. CLASSIC R&B GOSPEL
Stephanie Mills Bee Bee & Cee Cee Winans
Peabo Bryson Marvin Sapp
Evelyn King Mary Mary
Meli’sa Morgan Byron Cage
Midnight Starr Smokie Norful
N E W Y O R K F U N K A L L - S TA R S B A N D
OFFICIAL SUPPORTING BAND OF THE LET’S GO BACK TOUR & CONCERT SERIES
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7. FOOD COURT AND MERCHANDISE VENDING
Food & Beverage Vendors will have the opportunity to purchase vendor plots at a pre-determined rate.
All vendors will be required to a present insurance rider and a Food Protection Certificate.
All Food vendors will be required to practice and maintain appropriate food safety standards.
Merchandise & photography Vendors will have the opportunity to purchase vendor plots for at pre-determined
rate.
Non-food vendors will not require a insurance rider but will need a Vendor license.
All Vendor rental fees collected will be donated via Wyclef Jean’s Yelѐ Haiti Relief Fund via the: ―Let's Go Back‖
Concert Series
CHILDREN’S PRE-CONCERT ACTIVITIES
Clowns, Cartoon and Movie Characters, Face Painting will be available for the entertainment of younger children.
Face painting and photography with characters will cost One Dollar.
All fees collected from the Vendor services can donated to deserving organizations.
Local Churches, Citizen Centers Seniors, and Youth Programs
There will be a VIP seating section for Senior Citizens and those with Special Needs.
COMMUNITY CITIZENS WITH DISABILITIES AND SPECIAL NEEDS
Special prime seating sections to be reserved for citizens with disabilities and/or special needs.
A Wheel Chair accessible section made available.
Folding chairs and bottled water will be free of charge to these special guests.
ECONOMIC BENEFIT TO COUNTY RESIDENTS
We will employ local Residents to work in the production aspects of the concert series. Those employed will receive fair
monetary compensation for their participation. This includes, but is not limited to, sanitation duties prior to event, setup
and after event cleanup, Media distribution, light labor tasks, etc.
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8. COMMUNITY YOUTH EMPOWERMENT INITIATIVE
This program offers economic support as well as social empowerment to High School students that reside in the
Community. This flagship program will initially offer, up to fifty students, ages 16yrs through 18yrs, the opportunity of
part-time employment with the ―Let's Go Back‖ Concert Series.
CYE is dedicated to creating comprehensive, long-term solutions that give young people in high-risk environments real
alternatives to violence and delinquency while addressing the underlying conditions that influence this self-destructive life
style.
Many low-income communities are experiencing an insurgence of gangs and gang-related activities. Young people have
been misdirected and pressured to join these violent gangs. Like many other cities across the Nation, this activity has
resulted in these areas becoming a harbor where youth violence and drug-related activities flourish. The purpose behind
CYE is to initially focus on and affect a direct response to this crisis through mentorship that will help them achieve
positive life outcome.
The goal of CYE is to establish a community-based organization in that can provide young people with alternatives to
incarceration, the juvenile justice system, as well as those activities that would put them at high risk for truancy,
delinquency, violence and gang activity.
CYE's mission is to foster programs that will take fill the idle time that many youth have during the academic break, and to
offer those in the community a more progressive alternative, and encourage these youth to focus their energy on more
positive and life fulfilling aspirations.
These Programs will run for eight consecutive weeks or the during of the concert series.
ECONOMIC EMPOWERMENT:
Fifty CYE placement opportunities with our annual Let’s Go Back Tour & Concert Series will be available to deserving
youth. During the program, youth mentorship and training for the positions will take place.
WEEKLY YOUTH MENTORSHIP:
Corporate professionals, social specialist, local politicians, Employment Agencies, community affairs representatives, and
the Military will conduct ten seminars. Participation in all, one day, seminars would be a requisite.
Meet & Greet opportunity:
Youth to Meet and Greet with Top recording artists
PREREQUISITES OF ELIGIBLE YOUTHS TO PARTICIPATE IN THE PROGRAM:
High School students, Ages 16yrs through 18yrs and/or college freshmen under 19yrs
Good academic record (3.0 GPA or higher)
Referral letter from an educator at their academic institution
A formal, in-person
Interview including parent(s) or legal guardian.
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9. FUNDRAISING EFFORTS
During the entire extent of this concert series, we will utilize traditional fundraising strategies, along with some unique and
creative approaches to raise funds in order to support the relief, recovery, and rebuilding efforts in the earthquake
devastated country of Haiti. We will utilize the concert stage to remind people of the great and traumatic plight that our
neighbors overseas are enduring, and will encourage them to donate to the cause to help the people of Haiti. We
recognize the extraordinary new economic burden that shadows the people of Haiti.
Each year the ―Let's Go Back‖ Concert Series will be committed to the implementation of creative fundraising strategies
that will directly support Haiti. In addition to monetary charity efforts, the collection of can goods, bottled water,
clothing, and other bare necessities are just a few of the way the concert series will help. Our ultimate goal is to show the
world that community is for Haiti!
We are also proposing to generate monies, via various fundraisings efforts via event vendors & retailers at the LET'S GO
BACK TOUR & CONCERT SERIES to some of the following community based non-profit organizations (if applicable):
Non-Profit After School Programs – Comfy Cottage Academia, Inc.
Food Pantry Programs
Local Senior Citizen Centers
Local Outreach Programs
Local Drug Rehabilitation Programs
Battered Women Shelters
Family Homeless Shelters
Local Churches
Starting Music Programs for At-Risk & Challenged Youth
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10. THE “LETS’ GO BACK” COMMUNITY AGENDA
We hope to seek out communities that are experiencing an amazing renaissance. Revitalization
of real estate both commercial and residential is helping boost the economy now more than
ever. After several years of economic turn down, we hope to help retail business in the community experience a positive --
-- transformation. We hope that Corporate America will embrace our concept and help us to put more financial resources
into the community.
We believe the Let’s Go Back Tour & Concert Series be a part the solution to make the community a more enjoyable
place for all by increasing the positive notability of the community and generate an influx of new money through enhanced
tourism.
A Long-term target goal is to support local non-profits and assist in identifying and filling gaps of non-existent.
We would also like to utilize local talent and cultural events to complement our program.
Snapshot:
Present free, high quality and professional concert productions in County community.
Integrate programs that will serve to empower and educate the community’s youth.
Engage local Churches and Senior Centers, and provide free transportation, premium reserved seating, &
refreshments to the weekly concerts for those groups.
Create a youth foundation based in County that will teach the grass roots of music production and recording.
Gang outreach and redirection
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11. SPONSORSHIP
TITLE SPONSOR - $100,000 - TEN (10) AVAILABLE
Media – Sponsor Presents The 2009 Lets Go Back Tour & Concert Series on all Radio & Television commercials,
advertising ten (10) weeks out, in six (6) different cities (exposure to over 5 million people)
Web – Large Banner on event Web-Site; Hyperlink to your company site (exposure to over 2 million people)
Billboard – Sponsor Presents The 2009 Lets Go Back Tour & Concert Series on Billboard Display, Twelve (12)
weeks out (exposure to over 1 million people)
Print – Sponsor Presents in all Newspapers, Magazines and 500,000 Posters & Fliers Distributed twelve weeks
out, in six different cities.
Merchandising – Sponsor Presents on Promotional Merchandise. (T-Shirts aka Walking Billboards)
Signage - Prominent banner and signage display covering stage in view to 10,000 Plus in Attendance.
Vending – Six (6) 10x10 Vending Spaces
Tickets – 100 Complimentary General Admission Tickets & 2 Reserve VIP Tables to Accommodate 20 Guest.
Sponsor Tent - An exclusive 40x40 tent with Free Hors d'oeuvres
Back Stage Passes - 10 Back Stage Passes
Meet and Greet - An exclusive meet and greet with picture taking & autograph signing.
PLATINUM SPONSOR - $50,000 - SIX (6) AVAILABLE
Media – Sponsor Presents The 2009 Lets Go Back Tour & Concert Series on all Radio & Television commercials,
advertising ten (10) weeks out, throughout the city and all surrounding counties (exposure to over 2 million
people)
Web – Large Banner on event Web-Site; Hyperlink to your company site (exposure to over 2 million people)
Billboard – Sponsor Presents The 2009 Lets Go Back Tour & Concert Series on Billboard Display, Twelve (12)
weeks out (exposure to over 1 million people)
Print – Sponsor Presents in all Newspapers, Magazines and 500,000 Posters & Fliers Distributed twelve (12)
weeks out, throughout the city and all surrounding counties
Merchandising – Sponsor Presents on Promotional Merchandise (T-Shirts aka Walking Billboards)
Signage - Prominent banner and signage display on side of stage
Vending – Four (4) 10x10 Vending Spaces
Tickets – 50 Complimentary General Admission Tickets & 2 Reserve VIP Tables to Accommodate 20 Guest.
Sponsor Tent - An exclusive 20x20 tent with Free Hors d'oeuvres
Back Stage Passes - 10 Back Stage Passes
Meet and Greet - A meet and greet with picture taking & autograph signing.
GOLD SPONSOR - $25,000 - SIX (6) AVAILABLE
Media – Sponsor Mention on all Radio & Television commercials, advertising ten (10) weeks out, throughout the
city and all surrounding counties ( exposure to over 2 million people)
Web – Banner on event Web-Site; Hyperlink to your company site (exposure to over 2 million people)
Billboard – Sponsor logo on Billboard Display, Twelve (12) weeks out (exposure to over 1 million people)
Print – Sponsor logo on all Newspapers, Magazines and 500,000 Posters & Fliers Distributed twelve (12) weeks
out, throughout the city and all surrounding counties
Merchandising – Sponsor Logo on Promotional Merchandise. (T-Shirts aka Walking Billboards)
Signage - Prominent banner and signage display on festival site
Vending – Two (2) 10x10 Vending Spaces
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12. Tickets – 25 Complimentary Tickets & Reserve VIP Ticket to Accommodate 10 Guests. Plus Buffet
Sponsor Tent - An exclusive 10x10 tent with Free Hors d'oeuvres
Back Stage Passes - 5 Back Stage Passes
Meet and Greet - A meet and greet with picture taking & autograph signing
SILVER SPONSOR - $10,000 - TEN (10) AVAILABLE
Media – Sponsor Mention on all Radio & Television commercials, advertising seven (7) weeks out, throughout the
city and all surrounding counties
Web – Logo on event Web-Site; Hyperlink to your company site (exposure over 2 million people)
Billboard – Sponsor logo on Billboard Display, Twelve (12) weeks out (exposure over 1 million) p
Print – Sponsor logo on all Newspapers, Magazines and 500,000 Posters & Fliers Distributed twelve (12) weeks
out, throughout the city and all surrounding counties
Merchandising – Sponsor Logo on Promotional Merchandise (T-Shirts aka Walking Billboards) Signage -
Prominent banner and signage display on festival site
Vending – One (1) 10x10 Vending Space
Tickets – 25 Complimentary General Admission Tickets & Reserve VIP seats Accommodates 10 Back Stage
Passes - 2 Back Stage Passes
Meet and Greet - A meet-and-greet with picture taking & autograph signing.
BRONZE SPONSOR - $5,000 – TEN (10) AVAILABLE
General Admission Tickets & 6 VIP tickets
Back Stage Passes - 2 Back Stage Passes Media – Sponsor Mention on all Radio & Television commercials,
advertising seven (3) weeks out, throughout the city and all surrounding counties
Web – Logo on event Web-Site; Hyperlink to your company site
Print – Sponsor logo on all Newspapers, Magazines and 500,000 Posters & Fliers Distributed twelve (10) weeks
out, throughout the city and all surrounding counties
Signage - Prominent banner and signage display on festival site
Tickets – 25 Complimentary
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13. Vice President / CEO
RC&A Heart & Soul Productions
The ―Let's Go Back Tour & Concert Series‖
RAY CHANDLER, CEO
Ray Chandler, one of the true visionaries in the concert promotion business, began as one of the original pioneers of the,
now multi-billion dollar Hip Hop Rap music industry, in the early 1970s. He was manager of the world famous
Grandmaster Flash & The furious Five. Back then Ray recognize that this new underground style of music had the
potential of mass appeal and profitability.
Ray Chandler had produced some of the most successful Rap concerts/dance events in the Tri-state area at that time. His
events drew thousands into major New York City Venues like: The Roxy; Skate Key; Fun House, Capitol Theatre,
Westchester County Center, NY; and Harlem World Club. Ray Chandler’s name appears in several books and his legacy
documented extensively on the World Wide Web.
Ray Chandler left Hip Hop behind and moved into the more sophisticated genre of R&B. He has promoted top
recording artists of the 70s & 80s Classic Soul era. He has produced many concerts at excellent venues like New York
City’s Manhattan Center, Roseland Ballroom, and Paradise Theater. Desoto Civic Center in Memphis, Waterbury Palace
Theater, CT, and Newark Symphony Hall, NJ with performers such as: The Whispers, Stephanie Mills, Temptations,
Luciano, Third World, The Stylistics, Harold Melvin’s Blue Notes; Legendary Intruders; The Persuaders; Peaches & Herb;
The Escorts; Delfonics; Ted Wizard Mills (Blue Magic); Meli’sa Morgan; The Chilites; Ray Goodman & Brown; Alyson
Williams, and many more.
Ray Chandler has earned an impeccable reputation as a promoter, businessperson, and Gentleman in the Concert
Promotion Industry.
Ray Chandler, CEO
RC&A Heart & Soul Productions
Let’s Go Back Tour, Vice President
www.rcahas.com
raychandler@rcahas.com
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14. President
RC&A Heart & Soul Productions
Let's Go Back Tour & Concert Series
Charles M. Leake
Charles began his career in music and promotions in 1978 as one of the original members of the rap group the ―Harlem
World Crew‖ going by the name of ―MC Charlie Rock‖. The group, named after the world famous nightclub, Harlem
World Cultural & Entertainment Complex, located on Lenox Avenue in Harlem, NY. The club was the ―Madison Square
Garden‖ of the new Hip-Hop Rap movement until its closing in 1985. It played host to many of today’s current Hip Hop
moguls like; Russell Simmons, Kurtis Blow, Force MD, Kool Moe Dee, New Edition, Yellow Man, Andre Harrell; Doug
E. Fresh; Run DMC; Grandmaster Flash; Ice T, and many more long before their present notability.
It was during his time there that Charles learned and began to hone his knowledge of concert promotion, production, and
entertainment. By utilizing his natural analytical and organization skills, he developed promotional strategies that helped
propel the club to great heights of popularity and fame in the streets.
Now promoting to a more sophisticated clientele, Charles still showed the same gritty determination, and ability to handle
events dealing with any genre of music. He has worked with many top recording artists of the 70s & 80s Classic Soul era,
and has produced many sold out concerts. Most recently at world class venues like: Manhattan Center, NY; Roseland
Ballroom, NY; Desoto Civic Center, in Tennessee with performers such as: The Stylistics, Harold Melvin’s Blue Notes,
Legendary Intruders, Persuaders, The Escorts, Delfonics, Blue Magic, Meli’sa Morgan, The Chilites, Ray Goodman &
Brown, Alyson Williams, and many more. His true passion has always been concert promotions and entertainment.
Charles Leake, President
RC&A Heart & Soul Productions
www.rcahas.com
rcaheartandsoul@gmail.com
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15. Founder
New York Funk All Stars
Let's Go Back Tour & Concert Series
DANIEL ATHERTON SR., GA
Daniel received a prestigious two-year music scholarship to the Berkley School of Music in Boston, Massachusetts. He
studied drum percussion, and music theory comprehension.
After Berkley, Daniel began teaching percussion. He also started performing and drumming with various professional
bands and performers such as; Chaka Kahn, O'Jays, Atlantic Starr, Freddie Jackson, Keith Sweat, Guy, Najee, New
Edition, Bobby Brown, Gerald Levert, Blue Magic, and Cameo, just to name a few. To date, Daniel a proud father and
is still instructing private students the art and technique of the drums. He believes that, through his music, he is
teaching young people that they are powerful and creative individuals that can do anything that they truly apply
themselves to do.
Daniel is a highly respected force within the entertainment arena. He is still actively touring and performing with many
of the greatest performing artists of our time. He is also now the Musical Director and drummer of the legendary R&B
group, Atlantic Starr. Together they are currently touring in US cities, and in other location around the world.
Daniel Atherton, Sr. a.k.a. ―D.A. Slammin’ Drummer‖
www.daslammindrummer.webs.com
daslammindrummer@yahoo.com
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16. Contact Information
RC&A Heart & Soul Production
Let’s Go Back Tour & Concert Series
Ray Chandler, CEO
(646)408-4220
Raychandler@rcahas.com
Charles M. Leake, President
(917) 533-7592
(718) 379-4288
Charlesleake@rcahas.com
Leon Barber, Associate
Florida Region
(718)496-5865
Mailing Address:
RC&A Heart & Soul Productions
co Charles Leake
600 Baychester Avenue #3c
Bronx, NY 10475
WWW.RCAHAS.COM
rcaheartandsoul@gmail.com
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