Tony Anderson, Online Media Sales Gen-Y Media Inc. www.genymediainc.com tony@genymediainc.com Online Ad Sales revenue forecast Ad Serving, DoubleClick, DART DFP

1. Q3 & Q4 07 Ad Sales Opportunity Report
Generated By: Tony Anderson
Prepared For: Bill Alena
Filtered By:
Interval: Period date equals (July 2007 to December 2007)
Relationship to Opportunity: All opportunities
Opportunity Status: Any
Probability: All
Media Type: Semi-targeted (ROS) run of site/channel display ads
Opportunity Owner Vertical / Partner Type Projected / Booked Revenue
Tony Ad Networks Existing / New Business $350,000.00
Tony Direct Response Existing / New Business $80,000.00
Tony Contextual/Text links New Business $45,000.00
Tony/Team Lead-Gen/Co-Reg & BUS DEV New Business $175,000.00
Grand Totals (11 records)
$650,000.00
Ad Impressions during period > 325,000,000
CPM Range $.50 - $4.00 Average CPM > $2.00
Media Type: Targeted, Rich Media / Video / Sponsorships / Micorsites
Opportunity Owner Vertical / Partner Type Projected / Booked Revenue
Tony/Team Ad Networks Existing / New Business $200,000.00
Grand Totals (8 records)
$162,500.00
Ad Impressions during period > 50,000,000
CPM Range $1.50 - $7.00 Average CPM > $4.00

2. Actual / Expected Revenue Probability (%) Periods
$245,000.00 70% Q3-Q4 2007
$56,000.00 70% Q3-Q4 2007
$31,500.00 70% Q3-Q4 2007
$122,500.00 70% Q3-Q4 2007
$455,000.00
Based on two ads per page
Actual / Expected Revenue Probability (%) Periods
$113,750.00 70% Q3-Q4 2007
$113,750.00