This document describes the target demographic for a new music magazine. The magazine will be aimed at people between 15-25 years old who are very knowledgeable about rock music and aspire to careers in the music industry. They prefer unique, indie styles of clothing and shopping at indie markets. In their free time they enjoy playing music and learning more about the music industry through reading, and typically keep to themselves. The target audience will mostly be women of a young, working class with medium economic means but high cultural and social capital who have artistic jobs outside typical office work.

1. By Rebecca King

2.  My demographic will enjoy reading about
traditional rock music. My magazine is not
aimed at the general public but at a specific
group of people that are heavily
knowledgeable and have a great passion in
rock music. They are mostly interested in the
life of music stars as that is what they aspire to
be like.

3.  My target audience Prefer a unique style of clothes that are more
relaxed and indie. They enjoy shopping in indie markets to find
unique clothes.
 My target audience enjoy playing and reading about music in
their leisure activities as they are well knowledge in the music
industry and are not the most sociable people and enjoy keeping
to themselves and enjoying listening/ reading about their music.

4.  My demographic will be
some men but mostly women
aged 15-25. They will be of a
young working class with
medium levels of economic
capital and higher levels of
cultural and social capital.
They are a young, artistic and
active group and therefore
will partake in jobs that are
slightly different to things
like office work and more of
artistic jobs such as baking or
an artist.