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Global Airport Retail Trends, 2012-2013
1. Global Airport Retail Trends, 2012-2013
Report Details:
Published:August 2012
No. of Pages: 278
Price: Single User License – US$4000
Product Synopsis
“Global Airport Retail Trends, 2012-2013” is a new report by Canadean that analyzes trends in
airport retail and explores how opportunities and demand are set to change in 2012-2013.
Furthermore, this report not only provides a comprehensive overview of customer visits and time
spent at airport retail stores in 2012, but also showcases average expenditure. Additionally, it
identifies average expenditure on food and beverages. This report identifies the product and
purchasing trends at airport retail outlets, and the significance of websites in pre-planned
purchases. In addition, this report outlines the key products that occupy the most airport retail
space, and the survey analyzes the most popular products purchased by respondents at airport
retail outlets. Furthermore, the report provides insight into the key drivers that help promote
frequent visits and identifies the most important customer concerns in purchasing at duty-free
outlets. The report also provides access to information categorized by age, gender, annual
income, and travel frequency.
Introduction and Landscape
Why was the report written?
This report is the result of an extensive survey drawn from Canadean’s exclusive panel of global
respondents. This report provides the reader with a definitive analysis of trends in airport retail and
explores how opportunities and demand are set to change in 2012-2013. Furthermore, this report
not only grants access to the opinions and purchasing behaviors of travelers, but also examines
their expectations of total expenditure in airport retail outlets and necessary developments for
better consumer footfall. The report also provides access to information categorized by age,
gender, annual income, and travel frequency.
What is the current market landscape and what is changing?
The average expenditure of European travellers per visit to duty-free and duty paid airport retail
outlets is US$76 and US$51 respectively.
What are the key drivers behind recent market changes?
Utilization of time’, ''last minute gifts’, and ''renowned brands at discounted prices’ as the most
important motivational factors of purchases at airport retail stores as identified by the respondents
2. from North America.
What makes this report unique and essential to read?
“Global Airport Retail Trends, 2012-2013” is a new report by Canadean that analyzes consumer
trends in airport retail and explores how opportunities and demand are set to change in 2012-
2013. Furthermore, this report provides a comprehensive overview of customer visits and time
spent at airports retail stores in 2012 and reveals the average customer expenditure at airport
retail outlets, and also identifies average customer expenditure on food and beverages. This report
also identifies product and purchasing trends at airport retail outlets and the significance of
websites in purchases, and the frequency of utilization of the ''shop and collect’ facility. In addition,
this chapter outlines the key products which occupy the most airport retail space, and the survey
analyzes the most popular products purchased by the customers at airport retail outlets.
Furthermore, the report provides insight into the key drivers that help promote frequent visits and
identifies the most important customer concerns for purchasing at duty-free outlets. This report not
only grants access to the opinions and behaviors of customer respondents, but also examines
their actions surrounding business priorities. The report also provides access to information
categorized by age, gender, annual income, and travel frequency.
Key Report Features
Projects opinions and purchasing behaviors of travelers and examines their expectations of total
expenditure in airport retail outlets and necessary developments for better customer footfall.
Reveals the average expenditure of global respondents per visit to duty-free and duty paid airport
retail outlets.
Uncover key challenges and opportunities in shopping at duty-free and duty paid outlets and
identify the key actions required to overcome the challenges.
Perceive the significance of pre-planned and impulsive buying behaviors at airport retail outlets.
Identify key product categories that occupy the most airport retail space and recognize the most
popular products purchased in the last six months at airport retail outlets.
Key Market Issues
Overall, Asia-Pacific travelers declared that 46% of their purchases at duty-free airport retail stores
were pre-planned, while 54% of purchases were impulsive in the last six months.
In total, according to the European respondents, 56% of their overall purchases made at duty paid
airport retail outlets turned out to be ''impulsive’, whereas the remaining 44% constituted ''pre-
planned’ purchases in 2012.
North American respondents identified ''food, beverages and tobacco’, ''books, news and
stationery, ''perfumes, cosmetics and personal care’ and ''apparel, accessories and luxury goods’
3. as the leading product categories that occupy the most airport retail space.
Respondents from Asia-Pacific purchased ''tobacco’, ''alcoholic beverages’, ''perfumes, cosmetics
and personal care’, and ''jewelry, watches and accessories’ products more from duty-free airport
retail shops in the last six months.
In total, 75%, 66%, and 65% of European respondents identified ''printed media’, ''stationery and
cards’, and ''food and non-alcoholic beverages’ respectively as key products purchased from ''duty
paid’ shops.
Key Highlights
According to calculations, the average time spent by a customer from North America at duty-free
airport retail outlets is ''22 min’, as compared with ''19 minutes’ at duty paid outlets.
Overall, 24% of respondents from Asia-Pacific spent US$11-US$15 per visit on food and
beverages, while 23% spent US$5-US$10.
In total, 8% of respondents from the European region used the ''shop and collect’ facility at airport
retail stores within the last six months.
''Art and craft’, ''food and non-alcoholic beverage’, and ''stationery and cards’ are the most
important within the ''domestic brand’ category, while ''consumer electronics’, ''luggage and leather
goods’ and ''perfumes, cosmetics and personal care’ are significant within the ''global brands’
category, as identified by the respondents from North America.
''Promoting price advantages over city-center retailers’ and ''adapting offers to passenger profiles’
are key activities that optimize the business of airport retailers, as identified by 83% and 58% of
respondents from Asia-Pacific respectively.
Get your copy of this report @
http://www.reportsnreports.com/reports/190226-global-airport-retail-trends-2012-2013.html
Major points covered in Table of Contents of this report include
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2011 actual sales, while forecasts are provided for 2012 - 2016.
1.3 Summary Methodology
2 Profit Sector Analysis: LEISURE
2.1.1 Porter’s Five Force Analysis - Leisure
2.1.2 Channel Trend Analysis
2.1.3 Channel Size and Forecasts
2.1.4 Key Channel Indicators
3 Appendix
4. 3.1 About Canadean
3.2 Disclaimer
Table 1: Indian Exchange Rate INR-US$ (Annual Average), 2006-2011
Table 2: Canadean Key Foodservice Definitions
Table 3: Canadean Profit Sector Definitions
Table 4: Indian Leisure Channel: Sales by Sub-Channel, (INR Million), 2006-2011
Table 5: Indian Leisure Channel: Sales Forecast by Sub-Channel, (INR Million), 2011-2016
Table 6: Indian Leisure Channel: Sales by Sub-Channel, (US$ Million), 2006-2011
Table 7: Indian Leisure Channel: Sales Forecasts by Sub-Channel, (US$ Million), 2011-2016
Table 8: Indian Leisure Channel: Outlets by Sub-Channel, 2006-2011
Table 9: Indian Leisure Channel: Outlets Forecasts by Sub-Channel, 2011-2016
Table 10: Indian Leisure Channel: Sales per Outlet by Sub-Channel (INR Thousand), 2006-2011
Table 11: Indian Leisure Channel: Sales per Outlet by Sub-Channel (US$ Thousand), 2006-2011
Table 12: Indian Leisure Channel: Sales per Outlet by Sub-Channel (INR Thousand), 2011-2016
Table 13: Indian Leisure Channel: Sales per Outlet by Sub-Channel (US$ Thousand), 2011-2016
Table 14: Indian Leisure Channel: Transactions by Sub-Channel (Million), 2006-2011
Table 15: Indian Leisure Channel: Transactions Forecasts by Sub-Channel (Million), 2011-2016
Table 16: Indian Leisure Channel: Transactions per Outlet per Week by Sub-Channel, 2006-2016
Table 17: Indian Leisure: Average Transaction Price by Sub-Channel (INR), 2006-2016
Figure 1: Indian Leisure Channel: Five Forces Analysis
Figure 2: Indian Leisure Channel: Market Dynamics, by Sub-Channel (INR Million), 2006-2016
Figure 3: Indian Leisure Channel: Sales by Sub-Channel (% Sales), 2006-2016
Figure 4: Indian Leisure Channel: Outlets by Sub-Channel (% Outlets), 2006-2016
Figure 5: Indian Leisure Channel: Transactions by Sub-Channel (% Transactions), 2006-2016
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