A brief slide with information about SocialMedia's upcoming Business School event; the backdrop for their workshop at SNAP Summit 2.0, led by Nick Gonzales.

1. Building Your Application
Business

2. Hi, I’m Nick

3. Marketers Developers

4. Advertisements

5. Boost Traffic

6. The Future of Advertising
on the Social Web

7. Why?

8. Why?
it’s a $21.1 billion industry
and growing....
IAB est.

9. Total Advertising, 1999-2007
$25,000
$20,000
$15,000
$10,000
$5,000
$0
1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007

10. New Media
$ Advertising $

11. New Media
$ Advertising $

12. Everyone’s Getting Social
1.66 hours online / wk day (48% of spare time) (media-screen)