This sponsorship proposal outlines three sponsorship levels - title sponsor, co-sponsor, and associate sponsor - for an indie music dance video featuring two leading artists. The title sponsor would receive maximum visibility through product placement and branding in the video and marketing campaign, including having their name in the video title. All sponsors would benefit from the widespread marketing campaign across digital and traditional media channels. The target audience is youth aged 15-30 interested in hip hop, EDM, and dance who are potential future customers. Sponsors are encouraged to use the opportunity to promote their brand and reach this demographic through an innovative sponsorship model.

1. SPONSORSHIP PROPOSAL
For An Indie Music Dance Music Video

2. ABOUT THE MUSIC VIDEO
 The Music video is a Theme
designed and conceptualized by
UNP.
 It will bring the talents of 2
great artists in will be sung by a
leading Bollywood voice.
 Along with featuring an A listed
female model or a Bollywood
star.
 Which will be followed by a
grand music video launch party.

3. •PROFILE
•PROFILE
•PROFILE
KEY PROFILES

4. SPONSORSHIP BRACKETS
 Title Sponsor (15 Lakh) - A chance to feature your products in the video
and use the clippings from it the way you want for future advertisements
and endorsements. Your name will be highlighted as the title sponsor in the
marketing campaign. During the launch event there will be your name as the
title sponsor. The video will be titled as saying (Powered By Followed by your
Brand), This will provide you with the maximum visibility. Additionally there
will be acknowledgement and a big size logo everywhere including VIP
access for everything.
 Co Sponsor (9 Lakh) - A chance to feature your product in the video and
use the clippings from it the way you want for future advertisements and
endorsements. Your name will be visible next to the title sponsor in the
marketing campaign. During the launch event there will be your name as the
co sponsor. You will be given acknowledgement and logo everywhere.
 Associate Sponsor ( 5 Lakh ) – A chance to feature your product in the
video and use the clippings as you want for future advertisements. Your
name will be visible in the marketing campaign with an average logo
everywhere.

5. SPONSORSHIP BENEFITS
 The marketing campaign of this music video is going to be very effective
and wide spread . So it will be possible for you to reach a large audience as
well. The launch party will be attended by celebrities and media which will
be an additional benefit to you
 Some prestigious tentative names attending the party include – all A list
celebrities
 The event will be covered by either Zoom, UTV Bindass or NDTV Live
depending on the space provided, but they all have agreed to it.

6. TARGET MARKET
 The theme of the music video is hip hop, western modern dance and EDM
music.
 We are looking at the target audience in the age group 15-30 who are the
buyers and the loyal customers of the future. Youth marketing will play a
major role in your brand development.
 This will be a good way to make a brand name and reach the hearts of
emerging dancers and music lovers.

7. MARKETING FOR THE VIDEO
 There will be partner integration in all of the following.
 E-Mail Marketing
 Online Media & Social Networking – Widespread Publicity On Twitter,
Facebook, You Tube, Instagram etc.
 Print Media, Magazines & Press coverage
 T.V Coverage
 Radio Airing
 Street Marketing – Getting local vendors and shops into the act for
maximum reach
 Launch party attended by celebrities and published on page 3 and
covered by news channels.

8. CONCLUSION
 This music video can be a good platform to launch your brand, further
endorse it and spread it’s reach or show an appreciation of the arts.
 We will be able to help you in product placement according to your needs and
products you want to showcase and market in a way the video looks tasteful
and catchy.
 The team working on this project is one of the best. A good end product is
guaranteed.
 This kind of sponsorship is new in India. It has reaped its reward in the west
now its your turn to take advantage of it.

9. FOR FURTHER INFORMATION
CONTACT
 9773158601