R. Jay Olson

brand positioning brand strategy branding brand development strategy brand development personal branding brand naming brand equity integrated marketing communications climate change crisis climate action tracker fossil fuels energy and climate change policy build back better renewable energy climate change clean energy brand awareness small business purpose and values online branding building trust marketing research brand management online marketing brand relevance content marketing inbound marketing brand archetype marketing midwest renewable energy association executive authority bold leadership sustainable energy pew research electric vehicles wind energy solar energy leadership grassroots activism climate change action anthropogenic climate change 1.5 degrees celsius net-zero emissions paris accord environmental protection carbon emissions climate trace greenhouse gasses renewable energy investment clean energy investment paris agreement on climate change global warming brand identity brand consistency finding your why brand archetypes brand personality brand trust brand measurement branding guidelines organizational branding startups small business branding branding measurement trademark protection domain naming brand identity development social media marketing digital marketing keynote speaking workshops coaching mentoring entrepreneurship pong (professional opportunities networking group) simon sinek building relationships purpose driven brands brand engagement lead generation web strategy consumer insights naming best practices organizational brand naming company brand naming brand irrelevance brand value equation branded social program branded energizer storydoing internal brand-building digital disruptors digital disruption brand value corporate social responsibility branded sponsorship thought leadership social media strategic brand development brand gap analysis strategic brand visioning brand communications brand strate brand b2b