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CC FlickR image shared by Michael Heiss




                                          Global connections:
                                          the ins and outs of social
                                          networking online
Robyn Jay
                     robynjay@gmail.com




www.slideshare.net/robynjay/ala-socialnetworking
Think of a social network
    that YOU are a member of?
• It could be a group, club, etc.
• What is it’s purpose?
• Why are you a member?
• How do people join?
• Are there ‘rules’ (perhaps unspoken) –
 how are they determined?
                                      [CC FlickR image by Blue Mountains Library]
A two-way ‘contract’ of the
   exchange of support
    and information ?
CC FlickR image shared by Will Lion
CC FlickR image shared by fred cavazza
Principles
• Profile based
• Participation/collaboration within a unifying purpose
• Collective knowledge – give and take
• Persistence – asynchronous
• Transparency/visibility – connections & contributions

• Independence – no work flow, no planning

• Emerging/evolving & unpredictable
Social media stats
                                                                           From : Social networking Watch



Facebook    •   - 850 million monthly active
                - 250 million photos uploaded every day
                - 425 million mobile users

Twitter     •   - 465 million accounts
                - 175 million tweets a day
                - 1 million accounts are added to Twitter every day

LinkedIn    •   - 2 new members join every second
                - USA leads membership at 57m, Europe has 34m members
                - $552m revenue in 2011

YouTube     •   - 3rd most visited site
                - 2 billion views per day
                - 44% of YouTube’s users are aged between 12 and 34

Instagram •     - 30M users
                - The release of the Android app version saw 1M downloads in 1 day

Pinterest   •   - One of the top 10 largest social networks with 11M visits per week
                - 10.4M registered users
underpinnings
‘friending’/ contacts




                   CC FlickR image shared by Bev Sykes
interests/
  topics



    CC FlickR image shared by Robyn Jay
selective publishing




                  CC FlickR image shared by SewPixie
comment/acknowledgment




                  CC FlickR image shared by Ken_Lord
Facebook




           [CC FlickR image shared by GOIABA
Connected external services                                Facebook APPS

                                                             pages
                              your newsfeed




                                                                           groups
                                                        Sponsored ads


                                              Your profile and settings
Privacy
and
security




     CC FlickR image shared by snappybex
Manage settings
Who can see your timeline?
Read the fine print
Managing friendships




filtering feeds
issues & challenges
Digital literacy: whose responsibility ?




                            CC FlickR image shared by Quinn Ryan Mattingly
Finding a balance




                    CC FlickR image shared by Pink Street Photography
Identity




           CC FlickR image shared by Faithful Chant
Boundaries




  CC FlickR image shared by John_Wright
Managing change




          [CC FlickR image shared by obenson]
Potential uses?
• What resonates?
• How might you use Facebook or social
  networking at your centre?

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ALA socialnetworking

  • 1. CC FlickR image shared by Michael Heiss Global connections: the ins and outs of social networking online
  • 2. Robyn Jay robynjay@gmail.com www.slideshare.net/robynjay/ala-socialnetworking
  • 3. Think of a social network that YOU are a member of? • It could be a group, club, etc. • What is it’s purpose? • Why are you a member? • How do people join? • Are there ‘rules’ (perhaps unspoken) – how are they determined? [CC FlickR image by Blue Mountains Library]
  • 4. A two-way ‘contract’ of the exchange of support and information ?
  • 5. CC FlickR image shared by Will Lion
  • 6. CC FlickR image shared by fred cavazza
  • 7. Principles • Profile based • Participation/collaboration within a unifying purpose • Collective knowledge – give and take • Persistence – asynchronous • Transparency/visibility – connections & contributions • Independence – no work flow, no planning • Emerging/evolving & unpredictable
  • 8. Social media stats From : Social networking Watch Facebook • - 850 million monthly active - 250 million photos uploaded every day - 425 million mobile users Twitter • - 465 million accounts - 175 million tweets a day - 1 million accounts are added to Twitter every day LinkedIn • - 2 new members join every second - USA leads membership at 57m, Europe has 34m members - $552m revenue in 2011 YouTube • - 3rd most visited site - 2 billion views per day - 44% of YouTube’s users are aged between 12 and 34 Instagram • - 30M users - The release of the Android app version saw 1M downloads in 1 day Pinterest • - One of the top 10 largest social networks with 11M visits per week - 10.4M registered users
  • 10. ‘friending’/ contacts CC FlickR image shared by Bev Sykes
  • 11. interests/ topics CC FlickR image shared by Robyn Jay
  • 12. selective publishing CC FlickR image shared by SewPixie
  • 13. comment/acknowledgment CC FlickR image shared by Ken_Lord
  • 14. Facebook [CC FlickR image shared by GOIABA
  • 15. Connected external services Facebook APPS pages your newsfeed groups Sponsored ads Your profile and settings
  • 16. Privacy and security CC FlickR image shared by snappybex
  • 18. Who can see your timeline?
  • 19. Read the fine print
  • 22. Digital literacy: whose responsibility ? CC FlickR image shared by Quinn Ryan Mattingly
  • 23. Finding a balance CC FlickR image shared by Pink Street Photography
  • 24. Identity CC FlickR image shared by Faithful Chant
  • 25. Boundaries CC FlickR image shared by John_Wright
  • 26. Managing change [CC FlickR image shared by obenson]
  • 27. Potential uses? • What resonates? • How might you use Facebook or social networking at your centre?