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CROWDSOURCING
workshops
EUROPE, NORTH AMERICA, ASIA




                         Offer for workshop partners
CROWDSOURCING WORKSHOPS: PARTNER OFFER
We are looking for partners in major cities in North America, Europe, and Asia for Ross Dawson to run workshops.


WORKSHOP TOPICS                                                     TARGET AUDIENCES
     Getting Results From Crowds                                    Typical target audiences for crowdsourcing workshops include:
                                                                         Entrepreneurs, start-ups, investors, high-growth businesses,
     Crowd Business Models
                                                                         and social innovators
     Future of Crowdsourcing                                             Senior executives and innovation leaders in large companies
If the partner would prefer we would also be happy to run                Executives in creative agencies and media organizations
workshops on topics including:
     Future of Work and Organizations                               FEES
                                                                    Fees are to be discussed and will be either:
     Strategies for the Future of Media
                                                                         Fixed fee
     Implementing Enterprise 2.0
                                                                         Revenue or Profit Share
FORMAT                                                              Fees will often be at a significant discount to Ross Dawson’s
     Half-day or one-day public workshops.                          usual keynote/ workshop fee structure. There will be greater fee
                                                                    flexibility if he is able to identify other speaking engagements
     Tailored corporate in-house workshops, often focused
                                                                    or client work in the same city.
     on strategy for the future of work.
     In some cases we will consider a short-format event e.g.       BOOKS
     breakfast, lunch, or evening.                                  All workshops will include a print copy of Getting Results
                                                                    From Crowds for all attendees (or Implementing Enterprise 2.0
DATES                                                               in the case of an Enterprise 2.0 workshop)
Workshop dates will need to coordinate with Ross Dawson’s
travel schedule. Initial targets include week of April 30 – May 4   CONTACT
in Europe and May/June in North America.                            To discuss please get in touch at www.ahtgroup.com/contact 
SAMPLE WORKSHOP AGENDAS                       Note: Sample agendas only – workshop
                                              content will always be tailored to the audience




Getting Results From Crowds workshop   Crowd Business Models workshop
CROWDSOURCING FOUNDATIONS              CROWD BUSINESS MODELS TODAY
    Understanding crowdsourcing            Business and social drivers
    Types of crowdsourcing                 Market and funding drivers
    Principles of crowdsourcing
                                       THE 8 CROWD BUSINESS MODELS
USING SERVICE MARKETPLACES                 Fundamentals of the crowd business models
    Comparing the marketplaces             Monetization mechanisms
    Specifying                             Success factors
    Finding talent                         Examples and case studies
    Rewarding
                                       CROWD VENTURES
PROJECT MANAGEMENT                         Building crowds into everything
    Platforms and tools                    Analysis of emerging crowd businesses
    Roles and structures
                                       EMERGING OPPORTUNITIES
USING COMPETITION PLATFORMS                Where the opportunities are
    Guidelines for success                 Designing crowd business models
    Identifying talent                     Implementing crowd business models
USING CROWDFUNDING
    Guidelines for success
    Examples and case studies          Future of Crowdsourcing
MAKING IT HAPPEN                       Can be run as a keynote, workshop, bar camp, or
    Embedding into organizations       unconference, exploring the many possibilities
    Building capabilities              for how we will tap the power of crowds.
     
 
ABOUT GETTING RESULTS FROM CROWDS BOOK
 About Getting Results From Crowds book
                                  Build your business           What business leaders are saying
                                  by tapping one of the         “Ross Dawson and Steve Bynghall have masterfully delivered a
                                                                 comprehensive and strategically pragmatic guide to crowdsourcing.
                                  most powerful trends           This is the must read bible for effective crowdsourcing.”
                                                                 R “Ray” Wang, Principal Analyst & CEO, Constellation Research
                                  in business today:
                                  Crowdsourcing                 “Ross’s latest book is a fantastic guide for businesses looking to access
                                                                 skills and drive innovation through crowdsourcing. I highly recommend it.”
                                                                 Peter Williams, CEO, Deloitte Digital

                                                                “Ross Dawson, the “crowd king”, provides with Getting Results from
                                                                 Crowds a comprehensive and up to date review of how to make crowds
                                                                 work for you!”
                                                                 Matt Barrie, CEO, Freelancer.com

                                                                “If you want to leverage the talent of a crowd – and why you wouldn’t you?
                                                                – this is the ultimate guide. It gives you insight into how to best use it to
                                                                 your advantage and fly with your powerful idea.”
Getting Results From Crowds provides practical, pragmatic,       Luca Penati, Global Managing Director, Ogilvy PR
clear guidance on how you can draw on the power of crowds
to grow your business. Filled with real-life case studies and   “Dawson’s book will help you maximise the wisdom, creativity and value
useful examples, it gives you everything you need to know        you extract from the crowd. Buy this book. Harness the crowd.
to create success in a world where talent can be anywhere.       Supercharge your business.”
                                                                 Alec Lynch, Founder, DesignCrowd.com
For free chapters, frameworks, resources, and latest insights
                                                                “This is the smartest, most practical overview of crowdsourcing I’ve seen
go to the book website:
                                                                 (and I think I’ve seen them all).”
www.resultsfromcrowds.com                                        Lukas Biewald, CEO, CrowdFlower

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Crowdsourcing Workshops: Partner offer

  • 1. CROWDSOURCING workshops EUROPE, NORTH AMERICA, ASIA Offer for workshop partners
  • 2. CROWDSOURCING WORKSHOPS: PARTNER OFFER We are looking for partners in major cities in North America, Europe, and Asia for Ross Dawson to run workshops. WORKSHOP TOPICS TARGET AUDIENCES Getting Results From Crowds Typical target audiences for crowdsourcing workshops include: Entrepreneurs, start-ups, investors, high-growth businesses, Crowd Business Models and social innovators Future of Crowdsourcing Senior executives and innovation leaders in large companies If the partner would prefer we would also be happy to run Executives in creative agencies and media organizations workshops on topics including: Future of Work and Organizations FEES Fees are to be discussed and will be either: Strategies for the Future of Media Fixed fee Implementing Enterprise 2.0 Revenue or Profit Share FORMAT Fees will often be at a significant discount to Ross Dawson’s Half-day or one-day public workshops. usual keynote/ workshop fee structure. There will be greater fee flexibility if he is able to identify other speaking engagements Tailored corporate in-house workshops, often focused or client work in the same city. on strategy for the future of work. In some cases we will consider a short-format event e.g. BOOKS breakfast, lunch, or evening. All workshops will include a print copy of Getting Results From Crowds for all attendees (or Implementing Enterprise 2.0 DATES in the case of an Enterprise 2.0 workshop) Workshop dates will need to coordinate with Ross Dawson’s travel schedule. Initial targets include week of April 30 – May 4 CONTACT in Europe and May/June in North America. To discuss please get in touch at www.ahtgroup.com/contact 
  • 3. SAMPLE WORKSHOP AGENDAS Note: Sample agendas only – workshop content will always be tailored to the audience Getting Results From Crowds workshop Crowd Business Models workshop CROWDSOURCING FOUNDATIONS CROWD BUSINESS MODELS TODAY Understanding crowdsourcing Business and social drivers Types of crowdsourcing Market and funding drivers Principles of crowdsourcing THE 8 CROWD BUSINESS MODELS USING SERVICE MARKETPLACES Fundamentals of the crowd business models Comparing the marketplaces Monetization mechanisms Specifying Success factors Finding talent Examples and case studies Rewarding CROWD VENTURES PROJECT MANAGEMENT Building crowds into everything Platforms and tools Analysis of emerging crowd businesses Roles and structures EMERGING OPPORTUNITIES USING COMPETITION PLATFORMS Where the opportunities are Guidelines for success Designing crowd business models Identifying talent Implementing crowd business models USING CROWDFUNDING Guidelines for success Examples and case studies Future of Crowdsourcing MAKING IT HAPPEN Can be run as a keynote, workshop, bar camp, or Embedding into organizations unconference, exploring the many possibilities Building capabilities for how we will tap the power of crowds.    
  • 4. ABOUT GETTING RESULTS FROM CROWDS BOOK About Getting Results From Crowds book Build your business What business leaders are saying by tapping one of the “Ross Dawson and Steve Bynghall have masterfully delivered a comprehensive and strategically pragmatic guide to crowdsourcing. most powerful trends This is the must read bible for effective crowdsourcing.” R “Ray” Wang, Principal Analyst & CEO, Constellation Research in business today: Crowdsourcing “Ross’s latest book is a fantastic guide for businesses looking to access skills and drive innovation through crowdsourcing. I highly recommend it.” Peter Williams, CEO, Deloitte Digital “Ross Dawson, the “crowd king”, provides with Getting Results from Crowds a comprehensive and up to date review of how to make crowds work for you!” Matt Barrie, CEO, Freelancer.com “If you want to leverage the talent of a crowd – and why you wouldn’t you? – this is the ultimate guide. It gives you insight into how to best use it to your advantage and fly with your powerful idea.” Getting Results From Crowds provides practical, pragmatic, Luca Penati, Global Managing Director, Ogilvy PR clear guidance on how you can draw on the power of crowds to grow your business. Filled with real-life case studies and “Dawson’s book will help you maximise the wisdom, creativity and value useful examples, it gives you everything you need to know you extract from the crowd. Buy this book. Harness the crowd. to create success in a world where talent can be anywhere. Supercharge your business.” Alec Lynch, Founder, DesignCrowd.com For free chapters, frameworks, resources, and latest insights “This is the smartest, most practical overview of crowdsourcing I’ve seen go to the book website: (and I think I’ve seen them all).” www.resultsfromcrowds.com Lukas Biewald, CEO, CrowdFlower