Media Pack Master A

Advertising and Sponsorship Opportunities with Private and Confidential © The Poker Channel Ltd. January 2008

Introduction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Private and Confidential © The Poker Channel Ltd. January 2008 Private and Confidential © The Poker Channel Ltd. January 2008

Why Television? Why The Poker Channel? - Trust, Conversion & Efficiency ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Private and Confidential © The Poker Channel Ltd. January 2008 Private and Confidential © The Poker Channel Ltd. January 2008

Broadcasts to 23m TV homes Private and Confidential © The Poker Channel Ltd. January 2008 UK Ireland France Monaco Belgium Netherlands Luxembourg Germany Austria Scandinavia Baltics Spain Portugal

Available in 29 European countries Private and Confidential © The Poker Channel Ltd. January 2008 Poland Czech Rep. Croatia Serbia Bulgaria Slovak Rep Slovenia Hungary Greece Cyprus Malta Romania

Poker Channel France – Sept ‘10 Private and Confidential © The Poker Channel Ltd. January 2008 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Poker Channel Latam & S Africa - July ‘10 Private and Confidential © The Poker Channel Ltd. January 2008 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Poker Channel on CNBC Europe Private and Confidential © The Poker Channel Ltd. January 2008 Private and Confidential © The Poker Channel Ltd. January 2008 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

30m TV homes in 32 markets by July 2010 (excluding CNBC) Private and Confidential © The Poker Channel Ltd. January 2008 Private and Confidential © The Poker Channel Ltd. January 2008

Strong geographic spread via one network Private and Confidential © The Poker Channel Ltd. January 2008 Private and Confidential © The Poker Channel Ltd. January 2008

World’s largest TV poker library Private and Confidential © The Poker Channel Ltd. January 2008 Private and Confidential © The Poker Channel Ltd. January 2008 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Proven value for gaming brands Private and Confidential © The Poker Channel Ltd. January 2008 Private and Confidential © The Poker Channel Ltd. January 2008

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Private and Confidential © The Poker Channel Ltd. January 2008 Private and Confidential © The Poker Channel Ltd. January 2008 Attracts high-value players globally

Viewership and Audience Share ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],“ Primetime”: 12 noon to 1am

Channel Marketing and Promotion ,[object Object],[object Object],[object Object],[object Object],[object Object],Private and Confidential © The Poker Channel Ltd. January 2008 Private and Confidential © The Poker Channel Ltd. January 2008

Advertising & Sponsored Airtime ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Advertising & Production Services ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Advertising .com sites on TV in Europe ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Private and Confidential © The Poker Channel Ltd. January 2008 Private and Confidential © The Poker Channel Ltd. January 2008

Video Content and Advertising on pokerchanneleurope.com Private and Confidential © The Poker Channel Ltd. January 2008 Private and Confidential © The Poker Channel Ltd. January 2008 ,[object Object]

Online Video Advertising Examples: Private and Confidential © The Poker Channel Ltd. January 2008 Private and Confidential © The Poker Channel Ltd. January 2008 ,[object Object],[object Object],[object Object],[object Object]

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