Understanding Practice Change by Rural Landholders

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by: Prof Dave Pannell Full details see: <a href="http://www.ruralpracticechange.org/">http://www.ruralpracticechange.org/</a>

Educación Tecnología Economía y finanzas

Understanding Practice Change by Rural Landholders David Pannell ARC Federation Fellow School of Agricultural and Resource Economics University of Western Australia

Key points ,[object Object],[object Object],[object Object],[object Object],[object Object]

The human dimension The innovative practice 

At the individual level ,[object Object],[object Object],[object Object],[object Object],[object Object]

Learning process - stages ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Continuum Process is never complete

Social factors influence adoption ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

A variety of goals ,[object Object],[object Object],[object Object],[object Object],[object Object]

Categories of adopters ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

 Characteristics of practices Relative advantage Trialability

Relative advantage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Relative advantage driving peak adoption

‘ Convenience agriculture’ ,[object Object],[object Object],[object Object],[object Object]

Factors reduce value of trialling ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Each practice has its own adoption story ,[object Object],[object Object],[object Object]

Factors influencing no-till adoption ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],NOT SIGNIFICANT: Erosion risk; soil conservation benefits; Landcare 82% of decisions correctly predicted Source: D’ Emden et al. 2006

Factors influencing IWM adoption ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],86% of decisions correctly predicted Source: Llewellyn et al. 2006

It pays to anticipate adoptability ,[object Object],[object Object]

It pays to anticipate adoptability ,[object Object],[object Object],[object Object]

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