Masterclass HAN Alumni "Metropole". November 2011. Nijmegen, The Netherlands.

1. DE METROPOLE
#SOCIETY30
#DEMETROPOLE

2. RONALD VAN DEN HOFF
#SOCIETY30

3. CONTEXT
NETWORKS & INTERNET
DATA IS THE NEW OIL
COLLABORATION & VALUE NETWORKS
EDUCATION & INVISIBLE LEARNING
METAVERSE
THE SEATS2MEET.COM STORY

4. Before
1850
ERA OF INDUSTRIAL REVOLUTION
1850
-
2020
ERA OF TRANSFORMATION: DIGITAL/SOCIAL REVOLUTION
After
2020

5. ZOMB
I E
BLOOPERS

6. ZOMB
I E
BLOOPERS

7. ZOMB
I E
BLOOPERS

9. ZOMB
I E
BLOOPERS

10. ZOMB
I E
BLOOPERS

11. “WE TRY TO SAVE JOBS
ON BOARD OF THE TITANIC”.
Peter Sloterdijk, German Philosopher.
“ANYBODY THAT THINKS WE COME OUT OF
THIS RECESSION AND GET BACK TO
BUSINESS AS USUAL IS DEEPLY
MISTAKEN.”
Don Tapscott

12. ZP
1.0
2.0
3.0

13. Organizations
1.0 2.0 3.0
Stakeholders
Source: Marco Derksen, Marketingfacts

14. 1.0 2.0 3.0
MASS CO-CREATION COLLABORATIVE
CUSTOMIZATION PRO-SUMPTION
BLUE OCEAN STRATEGY DART MODEL. THE NEW HOUSE OF INNOVATION
Social structure of the firm
ELIMINATE RAISE
DIALOGUE ACCESS N=1 Flexible and R=G
personal resilient global acces to
cocreated business Resources
experiences processes & talent
RISK
REDUCE CREATE TRANSPARANCY
BENEFITS Technicalarchitecture of the firm
DEVELLOPMENT

15. V A L U E
NETWORKS

16. V A L U E
NETWORKS:
T H E
KNOWLEDGE
M E S H

17. INTERDEPENDENT ECONOMY
connectivity
sustainability
reciprocity
PROSUMER
PRODUCER
PROSUMER
CO-WORKING CROWDSOURCING
CO-CREATION CROWDFORCING
COLLABORATIVE
PROSUMPTION
GOVERNMENT
REGENTS

19. D A T A

20. V A L U E
N E T W O R K
&
S H A R I N G
Fitness and health tracking Chem

21. D A T A
SHARING

22. sharing

23. S I M P L E
B U T
EFFECTIVE:
DISRUPTIVE
B Y P A S S

24. S I M P L E
B U T
EFFECTIVE:
DISRUPTIVE
B Y P A S S

25. sharing

26. COLLABORATION

28. S I M P L E
B U T
EFFECTIVE:
DISRUPTIVE
B Y P A S S

29. S M A R T
SOLUTIONS:
IN CHARGE

30. S E L F
ORGANIZING
B Y
S H A R I N G

31. S H A R I N G
S E L F
ORGANIZING
S O C I E T Y

32. COLLABORATIVE
CONSUMPTION

33. DIALOGUE
&
CO-CREATION

34. S H A R I N G
S E L F
ORGANIZING
S O C I E T Y

35. S H A R I N G
S E L F
ORGANIZING
S O C I E T Y

36. S M A R T
SOLUTIONS
&
T E A M B U Y

37. COLLABORATION

38. S M A R T
SOLUTIONS
&
M O B I L I T Y

39. S M A R T
SOLUTIONS

40. S M A R T
SOLUTIONS

41. S M A R T
SOLUTIONS
P E E R
T O
P E E R
L E A R N I N G

42. COMPETITION

43. S M A R T
SOLUTIONS:
V I R T U A L
W O R L D S

44. S M A R T
SOLUTIONS
R E T A I L

45. M U L T I
V E R S E

46. J O B 
N O J O B

47. COLLABORATIVE
CONSUMPTION
&
V A L U E
N E T W O R K S

48. SEATS2MEET.COM
THE STORY:
“HUMAN TRANSFORMATION
AS ECONOMIC VALUE”.

49. SERENDIPITY
:
UNEXPECTED
RELEVANCE
O F T H E
M E E TIN G

50. M I R R O R
VIRTUALITY

52. MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

53. S2M030
GOOGLE S2M020
M A X
STRATEGY
S2M013
S2M070
FREE
KNOWLEDGE
&
SOFTWARE

54. THE S2M MESH
CONTENT CURATION
V
M
V
V
S O C I A L
M E D I A
S T R AT E G Y

55. 8
SEATS2MEET.COM
BUSINESS MODEL
S A L E S
MARKETING
P R
RESERVATIONS
WEBMASTER
PURCHASING
F O O D &
B E V E R A G E

56. BUSINESS
M O D E L