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ronald van tienhoven lecture
      THREE STARS




      AND A WINDOW
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CM



MY



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                  method and metaphor, system and serendipity

      IN O UTER SPACE
      studium generale / eindhoven university of technology
                  wednesday april 20, between 11.45-13.00
                         TU/e blauwe zaal (main auditorium)
                         During the Gemini program, launched by NASA in 1958, the astronaut team needed to convince NASA engineers to
                         have a window installed in their spacecraft. Departing from the notion that astronauts were mere button pushers,
                         a window wasn’t considered to be necessary. This anecdote symbolizes the gap between utilitarian thinking and
                         design empathy and the psychological consequences of missions in outer space.
                         In 2006 the European Space Agency (ESA) teamed up with 3-star French chef Alain Ducasse, aiming to develop
                         out-of-this-world cuisine for astronauts on their long-duration spaceflight to Mars and their subsequent stay on
                         the Red Planet. The exquisite menu that followed was based on nine main ingredients that could be grown and
                         harvested by Mars explorers.
                         On the one hand there is a universal urge to deploy the arts, design and science in unison. On the other hand
                         there still seems to be a lingering discrepancy that has, admittedly, been bridged considerably between 1958 and
                         2006, but still needs to gain the necessary momentum in order to become fully effective and meaningful.

                         This lecture is intended to trigger the discussion about method and metaphor, system and serendipity, and the
                         multiple opportunities in optimizing anticipatory art & design science.

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Studium Generale, Eindhoven University of Technology, Lecture Poster - April2011

  • 1. ronald van tienhoven lecture THREE STARS AND A WINDOW C M Y CM MY CY CMY K method and metaphor, system and serendipity IN O UTER SPACE studium generale / eindhoven university of technology wednesday april 20, between 11.45-13.00 TU/e blauwe zaal (main auditorium) During the Gemini program, launched by NASA in 1958, the astronaut team needed to convince NASA engineers to have a window installed in their spacecraft. Departing from the notion that astronauts were mere button pushers, a window wasn’t considered to be necessary. This anecdote symbolizes the gap between utilitarian thinking and design empathy and the psychological consequences of missions in outer space. In 2006 the European Space Agency (ESA) teamed up with 3-star French chef Alain Ducasse, aiming to develop out-of-this-world cuisine for astronauts on their long-duration spaceflight to Mars and their subsequent stay on the Red Planet. The exquisite menu that followed was based on nine main ingredients that could be grown and harvested by Mars explorers. On the one hand there is a universal urge to deploy the arts, design and science in unison. On the other hand there still seems to be a lingering discrepancy that has, admittedly, been bridged considerably between 1958 and 2006, but still needs to gain the necessary momentum in order to become fully effective and meaningful. This lecture is intended to trigger the discussion about method and metaphor, system and serendipity, and the multiple opportunities in optimizing anticipatory art & design science.