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Stand out as 1 in 7 billion with personal branding

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Ryan Sheehy
Ryan Sheehy

The document outlines the steps in a personal branding process. It begins with introducing the speaker and their background. It then discusses defining goals, understanding the current social media landscape, and a 6 step process for personal branding which includes introspection, defining your brand, building an online presence, identifying target audiences, best practices, and resources. It concludes with taking questions and parting thoughts on telling your unique story.

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If you’re 1 in 7 billion, how will you stand out?
What will we do today? 1. Review my background 2. Get to know you 3. Dive into our social media revolution 4. Walk through the personal branding process 5. Review resources 6. Make time for a Q&A Tweet me @rsheehy #personalbrandTXState
My background Tweet me @rsheehy #personalbrandTXState
What are your goals? Tweet me @rsheehy #personalbrandTXState
Welcome to the social media revolution Tweet me @rsheehy #personalbrandTXState
Step 1: Take time to introspect Tweet me @rsheehy #personalbrandTXState
Step 2: Define your brand Tweet me @rsheehy #personalbrandTXState
Step 3: Build it and they will come Tweet me @rsheehy #personalbrandTXState
Identify the appropriate platforms Tweet me @rsheehy #personalbrandTXState
Step 4: Find your target audience(s) Tweet me @rsheehy #personalbrandTXState
Step 5: Know what NOT to do • Rant every thought • Unveil political opinions • Spam, sell or overhype • Showcase your sexy side • Use expletives • Post inappropriate pics • Like pages that are incriminating Tweet me @rsheehy #personalbrandTXState
Step 6: Master best practices • Know your audience • Interact with them frequently • Create compelling content – Inform, educate, entertain • Master a few platforms • Taylor the message • Listen and monitor • Stay current on trends Tweet me @rsheehy #personalbrandTXState
Step 6: Master best practices • Strive for authenticity, transparency and originality • Post content regularly • Respond promptly • Measure success – What’s working? What isn’t? • Understand the big picture • Commit yourself Tweet me @rsheehy #personalbrandTXState
Resource: RyanCSheehy.com
Questions? Tweet me @rsheehy #personalbrandTXState
Parting thoughts We are all storytellers. Only YOU can tell yours best. Get in touch with who you are. Tap into your own personal dream. And create the career you envisioned!

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Stand out as 1 in 7 billion with personal branding

  • 1. If you’re 1 in 7 billion, how will you stand out?
  • 2. What will we do today? 1. Review my background 2. Get to know you 3. Dive into our social media revolution 4. Walk through the personal branding process 5. Review resources 6. Make time for a Q&A Tweet me @rsheehy #personalbrandTXState
  • 3. My background Tweet me @rsheehy #personalbrandTXState
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  • 10. Step 4: Find your target audience(s) Tweet me @rsheehy #personalbrandTXState
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  • 15. Questions? Tweet me @rsheehy #personalbrandTXState
  • 16. Parting thoughts We are all storytellers. Only YOU can tell yours best. Get in touch with who you are. Tap into your own personal dream. And create the career you envisioned!