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THANK YOU FOR TUNING IN!




       The Language of Twitter

                                             It’s not code – it’s commonsense.



© Stefanie Hahn | www.StefanieHahn.com| July 2012
THE LANGUAGE OF TWITTER
        The biggest fear I encounter when an agent
        asks about Twitter is a fear of the “secret
        codes” and “inside language” of this social
        media tool.

        It’s not a secret, nor do you have to be an
        insider to understand the language of Twitter.




© Stefanie Hahn | www.StefanieHahn.com| July 2012
LISTEN, LURK AND LEARN
        Unless you lock down your tweets, your
        tweets will be public. This is good thing. Just
        remember The Mother Rule.

        Anyone can listen, lurk and learn at
        www.twitter.com without having to have a
        twitter account.




© Stefanie Hahn | www.StefanieHahn.com| July 2012
THE 140 CHARACTER TWEET
       o @whitehouse is the author

       o #WHHangout is a tag they are using to speak about a particular
         subject or event




© Stefanie Hahn | www.StefanieHahn.com| July 2012
THE 140 CHARACTER TWEET




       o The references to @HUDNews and @Zillow mention other
         tweeters

       o At the bottom, you can click to view the video (again), you can
         reply to @whitehouse regarding this tweet, you can retweet the
         info to your followers or you can click favorite to save.


© Stefanie Hahn | www.StefanieHahn.com| July 2012
@MENTIONS


        When another person on Twitter mentions you or more
        specifically your Twitter handle, you will see this in your
        @Connect column on Twitter and you will get an email.




© Stefanie Hahn | www.StefanieHahn.com| July 2012
THE DM (DIRECT MESSAGE)
         Direct messages are private messages that will not
         appear in the public twitter stream. DM’s follow the
         same 140 character rule and can only be sent when
         the sender and the receiver follow each on twitter.

         If you attempt to send a DM to a user that does not
         follow you back, you will get a “this person does not
         follow you back warning” and you will not be able to
         send.




© Stefanie Hahn | www.StefanieHahn.com| July 2012
THE REPLY
        Replying to others is the best thing you can do on Twitter.
        Have a conversation!




© Stefanie Hahn | www.StefanieHahn.com| July 2012
THE RE-TWEET
        Retweeting is sending a tweet (usually not your own) out
        to your followers. There are two ways re-tweet
        something. A standard RT with no comments OR a RT
        with comments.




© Stefanie Hahn | www.StefanieHahn.com| July 2012
USING HASHTAGS
        I’m not sure that hashtags are entirely necessary
        anymore, but you will still see them used on Twitter.

        A hashtag is used to group tweets together.
                                                       Try:
                                                       #TP12
                                                       #RENET
                                                       #realestate
                                                       #Philadelphia
                                                       #JustinBieber




© Stefanie Hahn | www.StefanieHahn.com| July 2012
THERE IS NO SECRET CODE
        Bottom line, do not be afraid of Twitter. There
        are no secret codes. If you are interested in
        trying Twitter – listen, lurk and learn and
        then, jump in with both feet.

        Remember to focus on having a conversation.
        Interaction is key to success on ANY social
        media platform. Always reply when mentioned
        and reach out to others who say something
        your interested in … you can totally do this.


© Stefanie Hahn | www.StefanieHahn.com| July 2012
THANK YOU!
        Thanks so much for watching! Have a
        great weekend.




                                                                 Stefanie Hahn
                                                    stefanie@stefaniehahn.com
                                                        www.StefanieHahn.com



© Stefanie Hahn | www.StefanieHahn.com| July 2012

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The Language of Twitter

  • 1. THANK YOU FOR TUNING IN! The Language of Twitter It’s not code – it’s commonsense. © Stefanie Hahn | www.StefanieHahn.com| July 2012
  • 2. THE LANGUAGE OF TWITTER The biggest fear I encounter when an agent asks about Twitter is a fear of the “secret codes” and “inside language” of this social media tool. It’s not a secret, nor do you have to be an insider to understand the language of Twitter. © Stefanie Hahn | www.StefanieHahn.com| July 2012
  • 3. LISTEN, LURK AND LEARN Unless you lock down your tweets, your tweets will be public. This is good thing. Just remember The Mother Rule. Anyone can listen, lurk and learn at www.twitter.com without having to have a twitter account. © Stefanie Hahn | www.StefanieHahn.com| July 2012
  • 4. THE 140 CHARACTER TWEET o @whitehouse is the author o #WHHangout is a tag they are using to speak about a particular subject or event © Stefanie Hahn | www.StefanieHahn.com| July 2012
  • 5. THE 140 CHARACTER TWEET o The references to @HUDNews and @Zillow mention other tweeters o At the bottom, you can click to view the video (again), you can reply to @whitehouse regarding this tweet, you can retweet the info to your followers or you can click favorite to save. © Stefanie Hahn | www.StefanieHahn.com| July 2012
  • 6. @MENTIONS When another person on Twitter mentions you or more specifically your Twitter handle, you will see this in your @Connect column on Twitter and you will get an email. © Stefanie Hahn | www.StefanieHahn.com| July 2012
  • 7. THE DM (DIRECT MESSAGE) Direct messages are private messages that will not appear in the public twitter stream. DM’s follow the same 140 character rule and can only be sent when the sender and the receiver follow each on twitter. If you attempt to send a DM to a user that does not follow you back, you will get a “this person does not follow you back warning” and you will not be able to send. © Stefanie Hahn | www.StefanieHahn.com| July 2012
  • 8. THE REPLY Replying to others is the best thing you can do on Twitter. Have a conversation! © Stefanie Hahn | www.StefanieHahn.com| July 2012
  • 9. THE RE-TWEET Retweeting is sending a tweet (usually not your own) out to your followers. There are two ways re-tweet something. A standard RT with no comments OR a RT with comments. © Stefanie Hahn | www.StefanieHahn.com| July 2012
  • 10. USING HASHTAGS I’m not sure that hashtags are entirely necessary anymore, but you will still see them used on Twitter. A hashtag is used to group tweets together. Try: #TP12 #RENET #realestate #Philadelphia #JustinBieber © Stefanie Hahn | www.StefanieHahn.com| July 2012
  • 11. THERE IS NO SECRET CODE Bottom line, do not be afraid of Twitter. There are no secret codes. If you are interested in trying Twitter – listen, lurk and learn and then, jump in with both feet. Remember to focus on having a conversation. Interaction is key to success on ANY social media platform. Always reply when mentioned and reach out to others who say something your interested in … you can totally do this. © Stefanie Hahn | www.StefanieHahn.com| July 2012
  • 12. THANK YOU! Thanks so much for watching! Have a great weekend. Stefanie Hahn stefanie@stefaniehahn.com www.StefanieHahn.com © Stefanie Hahn | www.StefanieHahn.com| July 2012