In 2018 Matt Amundson set a goal to run every single day for the entire year, ultimately amassing a total of 1035 miles. Don't worry, we won't make you run. In this session, Matt will discuss how he built a simple, repeatable process that enabled him to achieve the greatest success of his career while simultaneously increasing the quality of his personal life. Additionally, he’ll outline how to create your own process to ensures you have the best year of your career and your life. In this session, you will learn how to: . Build simple, repeatable processes that enabled you to achieve the greatest success of your career while simultaneously increasing the quality of your personal life. . Build a model for the best year of your career you've ever had . Gain the confidence to start where you are at, aligned to the goals to get you where you aim to go.

1. Running to Success: How I Changed My Life
and My Career by Running 1035 Miles in 1 Year
Renaissance Waverly Wifi: Renaissance_CONFERENCE / HitTheGong
Cobb Galleria Wifi: EVENTS / HitTheGong
Matt Amundson
VP Marketing
EverString
@mattya56

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Agenda
• - Brief Introduction
• - My BIG Problem
• - My Epiphany
• - Building My System
• - Results of Building a System
• - Building Your System

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My professional history
Grew from $400M to $2B in
annual sales
Acquired by Essilor for $530M
IPO $1B, Acquired by Vista $1.8B,
Acquired by Adobe for $4.8B
Acquired by Vista $4.3B

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My personal history
Graduated from UCLA 2004
Became a father in 2012
Got Married in 2007
… Did it again in 2016

5. But I had a BIG Problem

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I was the problem …

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Professional Me
Things were way out of balance

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Professional Me
Things were way out of balance
The ”Human” Me

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It Wasn’t Just Time …
• Focus
• Direction
• Mentors
• Inspiration
• System

10. … And Then it Hit Me

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I had been listening to these assholes

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While these were the people driving my success

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I wondered …

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Could these people help the “human” me?

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“Losers have goals, but
winners have systems.”
-Ralph Barsi

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Every successful part of my life had a system, and every bad part had a goal
Professional Me The ”Human” Me

17. So what to do?

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I was going to run …

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Why?

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Could I run everyday?

21. Building A System

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What do you want to do?
Build a system that would enable me to run
one mile, everyday, for one year.

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How are you going to do it?

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How are you going to do it?

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How do you ensure you are going to do it?

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What do you need in order to do it?

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What do you need in order to do it?

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How do you measure your success?

29. System Results

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Results from Running
DAYS MILES POUNDS
365 1,035 -35

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Unintended Results
• Best year of my career
• More pipeline sourced from Marketing and Sales Development turned into
deals TY (89%) vs LY (62%)
• Our company hit Booking and ARR quota for the year
• Invited to speak at the 2nd most prestigious conference (Saastr)
• I was awarded for the work of my team publicly
• Received the most significant monetary raise of my career
• Better husband, father, friend and son

32. Building Your System

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Building a system
• What do you want to do?
• How are you going to do it?
• How do you ensure you are going to do it?
• What do you need in order to do it?
• How do you measure your success?

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Building a system
Pick Something You Want
to Improve About Yourself
Determine All The Steps
Required For Your System
Build Personal
Accountability For Your
Actions
Figure Out What You Need
To Run Your System
Measure Your Results Enjoy Your Success

35. Final Thoughts

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Frequently Asked Questions
• Did running hurt at first?
• Did you ever get tired of running every day?
• Did you run while traveling?
• Did you run while you you were sick?
• Did you run while you were really sick?
• Did you sacrifice family/friends/fun for running?

37. © 2019. SalesLoft. All Rights Reserved.
Frequently Asked Questions
• Did running hurt at first?
• Did you ever get tired of running every day?
• Did you run while traveling?
• Did you run while you you were sick?
• Did you run while you were really sick?
• Did you sacrifice family/friends/fun for running?YES

38. It never gets easier …

39. It never gets easier …
… You just get better!
LinkedIn: Matt Amundson
Twitter: @mattya56
Email: matt@everstring.com

40. LinkedIn: Matt Amundson
Twitter: @mattya56
Email: matt@everstring.com